Pokémon: Horizons Audience in United States

Pokémon: Horizons logo

Pokémon: Horizons has an estimated audience of 421,470 people in United States. 49.2% are female, 50.8% are male, average age 33.5. Top regions: California, Texas, Florida. Top brand affinities: Combat sport, Grinch, Vocal harmony, Goop, Elsword.

The average Pokémon: Horizons fan in United States is 33.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Combat sport, Grinch, Vocal harmony, with strongest over-indexing on Combat sport (2.06× the country average). Demographically, the Pokémon: Horizons audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Movie / TV Show / Series

Demographics of Pokémon: Horizons fans

Demographic split for Pokémon: Horizons audience in United States
MetricValue
Female49.2%
Male50.8%
Average age33.5
Estimated audience size421,470

Audience persona

The typical Pokémon: Horizons fan in United States is balanced, around 33.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for Pokémon: Horizons in United States
RegionReachAffinity
California59,6191.29×
Texas41,5311.15×
Florida29,2481.03×
New York25,2061.07×
North Carolina14,5391.15×
Pennsylvania13,5020.95×
Illinois12,6640.9×
Michigan12,4071.13×
Georgia12,3610.95×
New Jersey11,6991.09×
Ohio11,4810.88×
Virginia10,8911.06×
Washington9,9011.17×
Arizona8,3500.97×
Massachusetts8,1810.99×
Maryland7,8181.08×
Indiana7,7251×
Missouri7,7161.14×
Tennessee7,5050.89×
Wisconsin6,3751.01×
Oklahoma6,2871.34×
South Carolina5,6170.89×
Minnesota5,4600.9×
Alabama5,3530.91×
Kentucky5,2060.99×
Oregon5,0841.05×
New Hampshire4,9472.98×
Louisiana4,7630.88×
Colorado4,6940.71×
Connecticut4,6261.09×
Utah4,2941.14×
Nevada4,1261.01×
Arkansas4,0331.16×
Iowa3,2860.95×
Idaho3,0791.46×
Kansas2,9120.88×
Mississippi2,7210.78×
Hawaii2,4531.35×
Nebraska1,8530.88×
New Mexico1,6490.78×
West Virginia1,6120.82×
Maine1,4980.99×
Delaware1,1130.96×
Rhode Island1,0020.75×
Washington, District of Columbia8400.66×
Alaska7340.81×
Montana6660.57×
North Dakota6230.72×
South Dakota5710.59×
Vermont4890.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pokémon: Horizons audience
BrandAffinityCategory
Combat sport2.06×Sports
Grinch4.89×Movies & TV
Vocal harmony5.34×Music & Radio
Goop5.44×Internet & Social Media
Elsword13.35×Games
Historic site3.48×Arts & Culture
Nuts (film)4.71×Movies & TV
JDSU2.22×Business & Career
Governor of Michigan4.93×Politics & Society
Bank account1.58×Business & Career
Home staging3.29×Home & Garden
Wok4.06×Food & Beverages
Monogram2.27×Home & Garden
La Jolla5.32×Travel & Leisure
Mathcore4.56×Music & Radio
Staycation1.83×Home & Garden
Nebraska Cornhuskers football1.95×Sports
No Escape (1994 film)5.87×Movies & TV
Hipster4.89×Politics & Society
Fairy godmother3.78×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pokémon: Horizons audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.21
Early Adopter MentalityPOWER1.3
Social Media UsageJOY1.13
ExtroversionTHRILL1.1
Pet OwnershipJOY1.06
Luxury OrientationPREMIUM1

Worldwide distribution

Worldwide audience distribution share by country for Pokémon: Horizons
CountryShare
United States24.2%
China9.3%
Taiwan8.8%

See Pokémon: Horizons audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Pokémon: Horizons have in United States?

Pokémon: Horizons has an estimated audience of 421,470 people in United States, concentrated in California and Texas.

What is the gender split and age of Pokémon: Horizons fans?

49.2% of Pokémon: Horizons fans are female, 50.8% are male, with an average age of 33.5 years.

Which brands do Pokémon: Horizons fans like most?

Pokémon: Horizons fans show strongest brand affinity for Combat sport (2.06×), Grinch (4.89×), and Vocal harmony (5.34×) over the country average.

Where do Pokémon: Horizons fans live in United States?

Pokémon: Horizons fans in United States are most concentrated in California (reach 59,619), Texas (reach 41,531), and Florida (reach 29,248). These three regions account for the largest share of the active audience.

What other brands do Pokémon: Horizons fans also like?

Beyond Pokémon: Horizons itself, the audience over-indexes on Grinch (4.89×), Vocal harmony (5.34×), Goop (5.44×), and Elsword (13.35×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pokémon: Horizons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.