Praline Audience in United States
Praline has an estimated audience of 500,353 people in United States. 74.1% are female, 25.9% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: Whataburger, Jingoism, Zoo Tycoon (series), Goop, Product design.
The average Praline fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Whataburger, Jingoism, Zoo Tycoon (series), with strongest over-indexing on Whataburger (1.6× the country average). Demographically, the Praline audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Urban Lifestyle, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Sweet
Demographics of Praline fans
| Metric | Value |
|---|---|
| Female | 74.1% |
| Male | 25.9% |
| Average age | 41.3 |
| Estimated audience size | 500,353 |
Audience persona
The typical Praline fan in United States is more female, around 41.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Whataburger.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 47,939 | 0.87× |
| Texas | 39,955 | 0.93× |
| Florida | 31,855 | 0.94× |
| New York | 29,031 | 1.04× |
| Louisiana | 26,810 | 4.16× |
| Georgia | 19,236 | 1.25× |
| Pennsylvania | 16,275 | 0.97× |
| Illinois | 15,475 | 0.93× |
| North Carolina | 15,316 | 1.02× |
| Massachusetts | 14,762 | 1.5× |
| Ohio | 14,309 | 0.93× |
| Virginia | 12,399 | 1.02× |
| New Jersey | 11,281 | 0.89× |
| Washington | 10,616 | 1.06× |
| Michigan | 10,578 | 0.81× |
| Tennessee | 9,700 | 0.97× |
| South Carolina | 9,211 | 1.22× |
| Maryland | 9,081 | 1.06× |
| Colorado | 7,729 | 0.98× |
| Arizona | 7,610 | 0.74× |
| Indiana | 7,486 | 0.82× |
| Connecticut | 7,470 | 1.49× |
| Alabama | 7,370 | 1.05× |
| Missouri | 7,299 | 0.91× |
| Wisconsin | 6,313 | 0.84× |
| Kentucky | 5,717 | 0.91× |
| Oregon | 5,580 | 0.97× |
| Minnesota | 5,415 | 0.76× |
| Mississippi | 5,048 | 1.22× |
| Utah | 4,862 | 1.09× |
| Oklahoma | 4,763 | 0.86× |
| Nevada | 3,744 | 0.77× |
| Arkansas | 3,576 | 0.87× |
| Iowa | 3,344 | 0.81× |
| Kansas | 3,309 | 0.84× |
| Washington, District of Columbia | 2,323 | 1.54× |
| Idaho | 2,212 | 0.88× |
| Nebraska | 1,991 | 0.79× |
| West Virginia | 1,976 | 0.85× |
| Hawaii | 1,904 | 0.89× |
| New Hampshire | 1,846 | 0.94× |
| New Mexico | 1,754 | 0.7× |
| Maine | 1,562 | 0.87× |
| Rhode Island | 1,300 | 0.82× |
| Alaska | 1,107 | 1.03× |
| Montana | 1,066 | 0.77× |
| Delaware | 999 | 0.72× |
| Vermont | 765 | 0.87× |
| South Dakota | 645 | 0.56× |
| North Dakota | 632 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 1.6× | Food & Beverages |
| Jingoism | 1.85× | Politics & Society |
| Zoo Tycoon (series) | 16.52× | Games |
| Goop | 4.23× | Internet & Social Media |
| Product design | 1.5× | Business & Career |
| Pillow | 1.61× | Home & Garden |
| Historic site | 2.98× | Arts & Culture |
| Governor of Michigan | 5.06× | Politics & Society |
| Fairy godmother | 5× | Literature |
| Layne Staley | 3.75× | Music & Radio |
| Hibachi | 4.63× | Food & Beverages |
| headspace | 5.34× | Health |
| Wok | 3.62× | Food & Beverages |
| Google Home | 3.49× | Technology & Electronics |
| Grinch | 2.15× | Movies & TV |
| Nurse education | 1.58× | Kids & Family |
| Cherish (group) | 5.12× | Music & Radio |
| Grace Slick | 4.01× | Music & Radio |
| Mathcore | 3.67× | Music & Radio |
| Jeep Wagoneer | 2.49× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.48 |
| Price Sensitivity | PREMIUM | 1.48 |
| Indulgence | JOY | 1.46 |
| Creativity | OPEN | 1.41 |
| Community Orientation | OPEN | 1.4 |
| Healthy Lifestyle | BALANCE | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.0% |
| France | 10.7% |
| Germany | 8.5% |
See Praline audiences in other countries
More Sweet audiences in United States
Frequently asked questions
How many fans does Praline have in United States?
Praline has an estimated audience of 500,353 people in United States, concentrated in California and Texas.
What is the gender split and age of Praline fans?
74.1% of Praline fans are female, 25.9% are male, with an average age of 41.3 years.
Which brands do Praline fans like most?
Praline fans show strongest brand affinity for Whataburger (1.6×), Jingoism (1.85×), and Zoo Tycoon (series) (16.52×) over the country average.
Where do Praline fans live in United States?
Praline fans in United States are most concentrated in California (reach 47,939), Texas (reach 39,955), and Florida (reach 31,855). These three regions account for the largest share of the active audience.
What other brands do Praline fans also like?
Beyond Praline itself, the audience over-indexes on Jingoism (1.85×), Zoo Tycoon (series) (16.52×), Goop (4.23×), and Product design (1.5×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Praline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.