Radiology Audience in United States

Radiology logo

Radiology has an estimated audience of 1,310,884 people in United States. 66.1% are female, 33.9% are male, average age 42.4. Top regions: California, Texas, Florida. Top brand affinities: Historic site, JDSU, Governor of Michigan, Goop, Vocal harmony.

The average Radiology fan in United States is 42.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, JDSU, Governor of Michigan, with strongest over-indexing on Historic site (6.7× the country average). Demographically, the Radiology audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Radiology fans

Demographic split for Radiology audience in United States
MetricValue
Female66.1%
Male33.9%
Average age42.4
Estimated audience size1,310,884

Audience persona

The typical Radiology fan in United States is more female, around 42.4 years old, with strong Need for Security tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Radiology in United States
RegionReachAffinity
California199,9531.39×
Texas142,6181.27×
Florida121,7511.37×
New York116,5941.59×
New Jersey51,0381.53×
North Carolina47,1411.2×
Georgia45,9571.14×
Illinois44,9881.03×
Pennsylvania43,3110.98×
Virginia36,8341.15×
Arizona36,1901.35×
Maryland35,8871.59×
Ohio35,6410.88×
Michigan33,3890.97×
Tennessee27,3181.04×
Washington26,6941.02×
Massachusetts24,4640.95×
Indiana21,7390.91×
South Carolina19,7501×
Louisiana19,3471.14×
Alabama19,1991.05×
Minnesota18,5230.99×
Missouri18,2700.86×
Colorado17,0700.83×
Connecticut16,7131.27×
Wisconsin15,8780.81×
Nevada15,6811.24×
Kentucky15,5540.95×
Oklahoma13,8230.95×
Oregon12,8310.85×
Mississippi11,7771.09×
Arkansas9,6440.89×
Utah9,5410.81×
Iowa8,7410.81×
Kansas8,2770.8×
Hawaii6,3461.13×
New Mexico6,3320.96×
Nebraska5,6980.87×
Idaho5,2600.8×
West Virginia5,1890.85×
Washington, District of Columbia4,1131.04×
New Hampshire3,7420.72×
Maine3,6700.78×
Delaware3,2830.91×
Rhode Island3,2560.78×
Montana2,4880.68×
Alaska2,4340.87×
South Dakota2,1290.7×
North Dakota2,0900.78×
Vermont1,5430.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radiology audience
BrandAffinityCategory
Historic site6.7×Arts & Culture
JDSU4.45×Business & Career
Governor of Michigan6.7×Politics & Society
Goop4.78×Internet & Social Media
Vocal harmony3.95×Music & Radio
Israel1.76×Travel & Leisure
Wok5.22×Food & Beverages
Fairy godmother5.92×Literature
Mathcore5.87×Music & Radio
Noodle (Gorillaz)2.58×Music & Radio
Grinch2.87×Movies & TV
Hipster6.7×Politics & Society
Hibachi5.31×Food & Beverages
headspace6.09×Health
Google Home4.08×Technology & Electronics
TV Fanatic6.7×Movies & TV
Cherish (group)6.7×Music & Radio
Corona (band)3.45×Music & Radio
Grace Slick5.02×Music & Radio
Harlow6.7×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radiology audience
TraitClusterScore
Need for SecurityCONSERVATISM1.6
Career OrientationPOWER1.55
Family OrientationCONSERVATISM1.51
Quality AwarenessPREMIUM1.36
Healthy LifestyleBALANCE1.34
Risk AppetiteTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for Radiology
CountryShare
United States18.0%
Egypt12.3%
Italy7.9%

See Radiology audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Radiology have in United States?

Radiology has an estimated audience of 1,310,884 people in United States, concentrated in California and Texas.

What is the gender split and age of Radiology fans?

66.1% of Radiology fans are female, 33.9% are male, with an average age of 42.4 years.

Which brands do Radiology fans like most?

Radiology fans show strongest brand affinity for Historic site (6.7×), JDSU (4.45×), and Governor of Michigan (6.7×) over the country average.

Where do Radiology fans live in United States?

Radiology fans in United States are most concentrated in California (reach 199,953), Texas (reach 142,618), and Florida (reach 121,751). These three regions account for the largest share of the active audience.

What other brands do Radiology fans also like?

Beyond Radiology itself, the audience over-indexes on JDSU (4.45×), Governor of Michigan (6.7×), Goop (4.78×), and Vocal harmony (3.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radiology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.