Rickey Smiley Audience in United States

Rickey Smiley logo

Rickey Smiley has an estimated audience of 1,398,858 people in United States. 57.2% are female, 42.8% are male, average age 42.2. Top regions: Texas, California, Florida. Top brand affinities: Product design, Alaskan Husky, Google Photos, Kansas, Jesse Plemons.

The average Rickey Smiley fan in United States is 42.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Product design, Alaskan Husky, Google Photos, with strongest over-indexing on Product design (2.65× the country average). Demographically, the Rickey Smiley audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Community Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Rickey Smiley fans

Demographic split for Rickey Smiley audience in United States
MetricValue
Female57.2%
Male42.8%
Average age42.2
Estimated audience size1,398,858

Audience persona

The typical Rickey Smiley fan in United States is more female, around 42.2 years old, with strong Community Orientation tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Rickey Smiley in United States
RegionReachAffinity
Texas147,2031.22×
California128,3710.83×
Florida116,8401.23×
Alabama107,2865.49×
Arizona100,0923.5×
Georgia89,2022.07×
North Carolina59,3311.41×
New York55,6340.71×
Ohio45,5151.06×
Illinois41,7150.9×
Louisiana37,6932.09×
Tennessee36,1001.29×
South Carolina35,5461.69×
Virginia35,0641.03×
Michigan33,7840.92×
Pennsylvania31,9670.68×
Maryland30,3011.26×
New Jersey24,7600.7×
Mississippi24,6262.14×
Indiana23,9420.94×
Missouri22,4911×
Kentucky16,7380.95×
Washington15,3110.55×
Oklahoma15,1090.97×
Arkansas13,8591.2×
Massachusetts13,5290.49×
Colorado11,0030.5×
Nevada10,7020.79×
Wisconsin10,4110.49×
Kansas8,7500.79×
Connecticut8,7340.62×
Minnesota8,3600.42×
Oregon7,1990.45×
Alaska7,1562.39×
Iowa5,3060.46×
New Mexico4,7570.68×
Hawaii4,4870.75×
Washington, District of Columbia4,0570.96×
Utah3,8960.31×
Nebraska3,5640.51×
West Virginia3,5460.54×
Delaware3,3140.86×
Idaho2,4560.35×
Rhode Island2,3640.53×
New Hampshire1,9100.35×
Maine1,7320.35×
Montana1,1500.3×
South Dakota1,0950.34×
North Dakota1,0920.38×
Wyoming6540.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rickey Smiley audience
BrandAffinityCategory
Product design2.65×Business & Career
Alaskan Husky12.86×Pets & Animals
Google Photos1.63×Technology & Electronics
Kansas1.51×Travel & Leisure
Jesse Plemons1.98×Movies & TV
South Asian cuisine4.62×Food & Beverages
Nebraska Cornhuskers football1.79×Sports
Noodle (Gorillaz)1.7×Music & Radio
UK garage2.48×Music & Radio
Isometric exercise3.77×Sports
Graham Greene2.55×Literature
Charlamagne Tha God3.9×Movies & TV
Stamp collecting1.88×Home & Garden
Jaws2.1×Movies & TV
Buying a House2.44×Home & Garden
Laneige1.88×Beauty & Wellness
Meals on Wheels1.99×Food & Beverages
Mortgage insurance1.52×Business & Career
Theocracy2.6×Music & Radio
Commercial mortgage2.01×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rickey Smiley audience
TraitClusterScore
Community OrientationOPEN1.27
Family OrientationCONSERVATISM1.21
Social Media UsageJOY1.08
ExtroversionTHRILL1.07
Urban LifestyleOPEN1.05
IndulgenceJOY0.96

Worldwide distribution

Worldwide audience distribution share by country for Rickey Smiley
CountryShare
United States91.5%
United Kingdom2.1%
Canada1.4%

See Rickey Smiley audiences in other countries

More Comedian audiences in United States

Frequently asked questions

How many fans does Rickey Smiley have in United States?

Rickey Smiley has an estimated audience of 1,398,858 people in United States, concentrated in Texas and California.

What is the gender split and age of Rickey Smiley fans?

57.2% of Rickey Smiley fans are female, 42.8% are male, with an average age of 42.2 years.

Which brands do Rickey Smiley fans like most?

Rickey Smiley fans show strongest brand affinity for Product design (2.65×), Alaskan Husky (12.86×), and Google Photos (1.63×) over the country average.

Where do Rickey Smiley fans live in United States?

Rickey Smiley fans in United States are most concentrated in Texas (reach 147,203), California (reach 128,371), and Florida (reach 116,840). These three regions account for the largest share of the active audience.

What other brands do Rickey Smiley fans also like?

Beyond Rickey Smiley itself, the audience over-indexes on Alaskan Husky (12.86×), Google Photos (1.63×), Kansas (1.51×), and Jesse Plemons (1.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rickey Smiley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.