Rascasse Audience Intelligence

Rita Hayworth Audience in United States

Rita Hayworth has an estimated audience of 1.4M people in United States.

#1314among Actor Actress or TV Star in United States
#3735among people in United States#3353in Movies & TV

The average Rita Hayworth fan in United States is 39.2 years old, balanced, and lives primarily in California.

Women make up 52.0% of the fan base, 5.1 percentage points fewer than the group average.

Compared with the other 6628 objects in Actor Actress or TV Star, Rita Hayworth fans stand out for their interest in Dynamo Dresden, Colorado Rockies and Deportivo Alavés.

Most fans live in California, New York, Texas.

Top affinities include Dynamo Dresden, Colorado Rockies, Deportivo Alavés, with strongest over-indexing on Dynamo Dresden (69.08× the country average).

Demographically, the Rita Hayworth audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.

The typical Rita Hayworth fan in United States is balanced, around 39.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Dynamo Dresden.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1.4M
in United States
Gender
52.0%♀
48.0% male
Age
39.2
average years
Country rank
#19249
among all objects in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Rita Hayworth fans

52.0% are female, 48.0% are male, average age 39.2.

Fig. 02

Gender split

52.0%
Female
48.0%
Male
Demographic split for Rita Hayworth audience in United States
MetricValue
Female52.0%
Male48.0%
Average age39.2
Estimated audience size1.4M
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Rita Hayworth audience in United States
Age bracketShare%
16-2417%
25-3421%
35-4425%
45-5422%
55+14%
Fig. 04

Worldwide distribution

43.4%

of the worldwide Rita Hayworth audience comes from United States.

Worldwide audience distribution share by country for Rita Hayworth
CountryShare
United States43.4%
United Kingdom15.7%
Italy8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Rita Hayworth fans by region: top regions in United States
#RegionReachAffinity×
01Montana~9K2.00×
02California~200K1.17×
03New York~100K1.14×
04Oregon~20K1.12×
05Pennsylvania~60K1.10×
06New Mexico~10K1.10×
07Illinois~60K1.09×
08Arizona~30K1.08×
09Connecticut~20K1.08×
10Vermont~3K1.08×
11Rhode Island~5K1.07×
12New Hampshire~6K1.06×
13New Jersey~40K1.05×
14Missouri~30K1.05×
15Massachusetts~30K1.04×
16Idaho~8K1.04×
17Maine~6K1.04×
18Washington, District of Columbia~3K1.04×
19Michigan~40K1.03×
20Washington~30K1.03×
21Wisconsin~30K1.03×
22Minnesota~20K1.03×
23Ohio~50K1.01×
24Kentucky~20K1.00×
25Tennessee~30K0.99×
26Indiana~30K0.99×
27Oklahoma~20K0.99×
28Kansas~10K0.99×
29Virginia~40K0.98×
30Nevada~10K0.96×
31Colorado~20K0.95×
32Utah~10K0.95×
33Iowa~10K0.95×
34Florida~80K0.94×
35Maryland~20K0.94×
36Alabama~20K0.94×
37Arkansas~10K0.94×
38West Virginia~7K0.94×
39Louisiana~20K0.91×
40Nebraska~7K0.91×
41Delaware~4K0.91×
42Texas~90K0.90×
43North Carolina~40K0.89×
44Alaska~3K0.89×
45Georgia~40K0.88×
46North Dakota~3K0.87×
47South Carolina~20K0.85×
48Mississippi~10K0.84×
49Hawaii~5K0.80×
50South Dakota~3K0.79×
Fig. 06

Affinity by region

Affinity by region — Rita Hayworth, United States
0.79×1.00×2.00×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Rita Hayworth audience vs. the country average
#·InterestCategoryAffinity×
01Dynamo DresdenSports69.08×
02Colorado RockiesSports57.39×
03Deportivo AlavésSports38.20×
0423andMeHealth33.77×
05Jessica AlbaMovies & TV26.77×
06Real SociedadSports20.50×
07Atlético MadridSports17.27×
08X GamesSports14.44×
09ShakiraMusic & Radio9.38×
10San Diego PadresSports7.55×
11Paris Saint-GermainSports7.00×
12Milwaukee BrewersSports6.51×
13Pittsburgh PiratesSports6.08×
14Las Vegas RaidersSports5.74×
15HypermarketShopping5.44×
16Detroit TigersSports4.77×
17Non-alcoholic beverageFood & Beverages4.72×
18Renewable energyBusiness & Career3.93×
19Solar energyHome & Garden3.74×
20Discount storesShopping3.67×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Rita Hayworth audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Rita Hayworth audience vs. the country average · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.76×
Price SensitivityPREMIUM2.21×
Family OrientationCONSERVATISM1.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Rita Hayworth audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.55×
Luxury OrientationPREMIUM0.59×
MindfulnessBALANCE0.61×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Rita Hayworth over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/rita-hayworth-23612” · Methodology