Rascasse Audience Intelligence

Roller derby Audience in United States

A data profile of the people who buy, follow and care about Roller derby in United States — modelled from more than twelve digital signal sources. Roller derby has an estimated audience of 986,014 people in United States.

The average Roller derby fan in United States is 38.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Roller skates, Roller skating, Avan Jogia, with strongest over-indexing on Roller skates (24.79× the country average).

Demographically, the Roller derby audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Extroversion, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Roller derby fan in United States is more female, around 38.1 years old, with strong Extroversion tendencies and a notable affinity for Roller skates.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Roller derby profile in United States.

Audience size
986K
in United States
Gender
62.3%
37.7% male
Age
38.1
average years
Country rank
#23906
Topic in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Roller derby fans

62.3% are female, 37.7% are male, average age 38.1.

Fig. 02

Gender split

62.3%
Female
37.7%
Male
Demographic split for Roller derby audience in United States
MetricValue
Female62.3%
Male37.7%
Average age38.1
Estimated audience size986,014
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Roller derby audience in United States
Age bracketShare%
16-1920%
20-2921%
30-3923%
40-4922%
50+15%
Fig. 04

Worldwide distribution

44.5%

of the worldwide Roller derby audience comes from United States.

Worldwide audience distribution share by country for Roller derby
CountryShare
United States44.5%
Germany10.8%
United Kingdom7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Roller derby audience in United States is strongest.

Fig. 05

Top regions by affinity

Roller derby fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K1.52×
02Washington~30K1.34×
03Alaska~3K1.27×
04Minnesota~20K1.22×
05Utah~10K1.17×
06Colorado~20K1.16×
07Idaho~6K1.14×
08Montana~3K1.14×
09Missouri~20K1.12×
10Kansas~9K1.12×
11Massachusetts~20K1.09×
12New Hampshire~4K1.05×
13Maine~4K1.05×
14California~100K1.04×
15Vermont~2K1.04×
16Arizona~20K1.02×
17Indiana~20K1.02×
18Virginia~20K1.01×
19Iowa~8K1.01×
20Rhode Island~3K1.01×
21Pennsylvania~30K1.00×
22Michigan~30K1.00×
23Oklahoma~10K1.00×
24Washington, District of Columbia~3K0.99×
25Wisconsin~10K0.98×
26Connecticut~10K0.98×
27Nebraska~5K0.98×
28West Virginia~5K0.98×
29North Dakota~2K0.97×
30Kentucky~10K0.96×
31New Mexico~5K0.95×
32Illinois~30K0.94×
33Georgia~30K0.94×
34Texas~80K0.93×
35Ohio~30K0.93×
36Tennessee~20K0.93×
37Nevada~9K0.92×
38North Carolina~30K0.91×
39Maryland~20K0.91×
40New York~50K0.90×
41South Carolina~10K0.90×
42Alabama~10K0.88×
43South Dakota~2K0.88×
44Delaware~2K0.87×
45Louisiana~10K0.84×
46Arkansas~7K0.84×
47Florida~50K0.82×
48Hawaii~3K0.82×
49New Jersey~20K0.79×
50Mississippi~6K0.75×
Fig. 06

Affinity by region

Affinity by region — Roller derby, United States
0.75×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Roller derby audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Roller derby audience
#·InterestCategoryAffinity×
01RollerbladeSports56.74×
02Roller skatesSports24.79×
03Avan JogiaMovies & TV20.00×
04Pep GuardiolaSports20.00×
05Miyamoto MusashiPolitics & Society20.00×
06Antoine GriezmannSports20.00×
07Pollo TropicalFood & Beverages17.79×
08HellsingLiterature17.48×
09Roller skatingSports17.33×
10Figure skatingSports11.32×
11Insane Clown PosseMusic & Radio8.45×
12Matthew StaffordSports7.02×
13SeatGeekSports6.87×
14StubHubTravel & Leisure4.44×
15RockabillyFashion & Accessoires2.98×
16Wawa Inc.Shopping2.81×
17BeetlejuiceMovies & TV2.55×
18Vintage clothingFashion & Accessoires2.14×
19Britney SpearsMusic & Radio1.96×
20Dollar TreeShopping1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Roller derby audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Roller derby audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.87×
Community OrientationOPEN1.65×
PatriotismCONSERVATISM1.54×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Roller derby audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.80×
Need for SecurityCONSERVATISM0.87×
Convenience OrientationPREMIUM0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Roller derby have in United States?

Roller derby has an estimated audience of 986,014 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Roller derby fans?

62.3% of Roller derby fans are female, 37.7% are male, with an average age of 38.1 years.

03

Which brands do Roller derby fans like most?

Roller derby fans show strongest brand affinity for Roller skates (24.79×), Roller skating (17.33×), and Avan Jogia (20×) over the country average.

04

Where do Roller derby fans live in United States?

Roller derby fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Roller derby fans also like?

Beyond Roller derby itself, the audience over-indexes on Roller skating (17.33×), Avan Jogia (20×), Pollo Tropical (17.79×), and Rollerblade (56.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Roller derby. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →