Rotimi Audience in United States

Rotimi has an estimated audience of 265,484 people in United States. 74.2% are female, 25.8% are male, average age 32.6. Top regions: Texas, Florida, Georgia. Top brand affinities: Teyana Taylor, Aloe Blacc, Pitch Perfect, Hair Extensions, Josh Hutcherson.

The average Rotimi fan in United States is 32.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include Teyana Taylor, Aloe Blacc, Pitch Perfect, with strongest over-indexing on Teyana Taylor (16× the country average). Demographically, the Rotimi audience skews more female with an average age of 32.6, and over-indexes on personality traits such as LGBTQ+ Identity, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Rotimi fans

Demographic split for Rotimi audience in United States
MetricValue
Female74.2%
Male25.8%
Average age32.6
Estimated audience size265,484

Audience persona

The typical Rotimi fan in United States is more female, around 32.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Teyana Taylor.

Top regions in United States

Top regions ranked by reach for Rotimi in United States
RegionReachAffinity
Texas27,1521.19×
Florida24,8661.38×
Georgia24,1842.96×
New York21,6081.46×
California19,3920.66×
North Carolina13,5551.7×
Illinois11,2021.27×
Maryland10,5182.3×
Pennsylvania10,3291.16×
New Jersey9,8541.46×
Virginia9,7721.51×
Ohio9,0501.11×
Michigan7,8381.13×
South Carolina7,2321.81×
Louisiana7,2172.11×
Alabama7,0571.9×
Tennessee6,8781.29×
Massachusetts5,3771.03×
Indiana4,7820.99×
Mississippi4,5132.06×
Missouri4,2290.99×
Arizona3,9270.72×
Wisconsin3,6230.91×
Connecticut3,3841.27×
Minnesota3,2080.84×
Kentucky2,9270.88×
Washington2,8530.54×
Nevada2,7311.06×
Oklahoma2,2890.78×
Arkansas2,2871.05×
Colorado2,0790.5×
Kansas1,4550.7×
Washington, District of Columbia1,3641.71×
Delaware1,1311.54×
Oregon1,0960.36×
Iowa1,0310.47×
Rhode Island8851.05×
New Mexico6920.52×
Nebraska6860.52×
West Virginia5750.47×
Utah5590.24×
Hawaii5180.45×
New Hampshire4430.42×
Maine3180.33×
North Dakota3030.56×
Idaho2660.2×
Alaska2250.4×
South Dakota1610.26×
Montana1520.21×
Vermont1370.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rotimi audience
BrandAffinityCategory
Teyana Taylor16×Movies & TV
Aloe Blacc100.76×Music & Radio
Pitch Perfect24.27×Movies & TV
Hair Extensions8.01×Beauty & Wellness
Josh Hutcherson18.44×Movies & TV
Project Runway29.75×Movies & TV
Internet celebrity7.3×Internet & Social Media
Planet Fitness3.98×Sports
Michael B. Jordan7.17×Movies & TV
Wesley Snipes16.88×Movies & TV
Google Maps3.39×Internet & Social Media
Western Union7.17×Business & Career
Indeed.com3.46×Business & Career
TMZ3.73×Internet & Social Media
Livemusic4.43×Music & Radio
Nicki Minaj6.9×Music & Radio
Capital One2.92×Business & Career
Married At First Sight22.58×Movies & TV
Drake6.3×Music & Radio
Sean Kingston20.94×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rotimi audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.58
Urban LifestyleOPEN1.32
Early Adopter MentalityPOWER1.32
Healthy LifestyleBALANCE1.29
Risk AppetiteTHRILL1.27
TraditionCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Rotimi
CountryShare
United States67.9%
United Kingdom10.3%
France5.8%

See Rotimi audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Rotimi have in United States?

Rotimi has an estimated audience of 265,484 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Rotimi fans?

74.2% of Rotimi fans are female, 25.8% are male, with an average age of 32.6 years.

Which brands do Rotimi fans like most?

Rotimi fans show strongest brand affinity for Teyana Taylor (16×), Aloe Blacc (100.76×), and Pitch Perfect (24.27×) over the country average.

Where do Rotimi fans live in United States?

Rotimi fans in United States are most concentrated in Texas (reach 27,152), Florida (reach 24,866), and Georgia (reach 24,184). These three regions account for the largest share of the active audience.

What other brands do Rotimi fans also like?

Beyond Rotimi itself, the audience over-indexes on Aloe Blacc (100.76×), Pitch Perfect (24.27×), Hair Extensions (8.01×), and Josh Hutcherson (18.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rotimi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.