Rascasse Audience Intelligence

Run Disney Target Market in United States

A data profile of the people who buy, follow and care about Run Disney in United States — modelled from more than twelve digital signal sources. Run Disney has an estimated audience of 626,844 people in United States.

#3294among Brand in United States#3047in Sports

The average Run Disney fan in United States is 37.4 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Dorra Zarrouk, Pittsburgh Marathon, Steigenberger Hotels, with strongest over-indexing on Dorra Zarrouk (3154.56× the country average).

Demographically, the Run Disney audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Run Disney fan in United States is more female, around 37.4 years old, with strong Sports Activity tendencies and a notable affinity for Dorra Zarrouk.

Category: Sports · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Run Disney profile in United States.

Audience size
627K
in United States
Gender
72.4%♀
27.6% male
Age
37.4
average years
Country rank
#31966
Brand in United States
Fig. 01

Search interest · 12-month trend

+64%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Run Disney

72.4% are female, 27.6% are male, average age 37.4.

Fig. 02

Gender split

72.4%
Female
27.6%
Male
Demographic split for Run Disney audience in United States
MetricValue
Female72.4%
Male27.6%
Average age37.4
Estimated audience size626,844
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Run Disney audience in United States
Age bracketShare%
16-1918%
20-2921%
30-3928%
40-4924%
50+9%
Fig. 04

Worldwide distribution

83.5%

of the worldwide Run Disney audience comes from United States.

Worldwide audience distribution share by country for Run Disney
CountryShare
United States83.5%
Canada2.8%
Brazil2.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Run Disney audience in United States is strongest.

Fig. 05

Top regions by affinity

Run Disney customers by region in United States
#RegionReachAffinity×
01Florida~200K5.03×
02South Carolina~10K1.43×
03Alabama~10K1.36×
04New Hampshire~3K1.35×
05Georgia~20K1.34×
06California~80K1.24×
07Connecticut~7K1.22×
08Rhode Island~2K1.22×
09Kentucky~8K1.20×
10Tennessee~10K1.19×
11North Carolina~20K1.17×
12Massachusetts~10K1.16×
13Delaware~2K1.16×
14Indiana~10K1.14×
15Virginia~20K1.13×
16New Jersey~20K1.11×
17Pennsylvania~20K1.10×
18Louisiana~8K1.07×
19Utah~5K1.03×
20West Virginia~3K1.01×
21Arizona~10K1.00×
22Maryland~10K1.00×
23Maine~2K0.99×
24Ohio~20K0.98×
25Nevada~5K0.93×
26Colorado~8K0.91×
27Wisconsin~7K0.89×
28Mississippi~4K0.88×
29Vermont<1K0.88×
30Washington, District of Columbia~1K0.87×
31Alaska<1K0.83×
32New York~30K0.82×
33Michigan~10K0.81×
34Hawaii~2K0.81×
35Illinois~10K0.77×
36Washington~9K0.76×
37Iowa~3K0.75×
38South Dakota<1K0.74×
39Texas~30K0.73×
40Missouri~7K0.73×
41North Dakota<1K0.73×
42Idaho~2K0.72×
43New Mexico~2K0.72×
44Arkansas~3K0.71×
45Oregon~4K0.69×
46Nebraska~2K0.69×
47Montana~1K0.68×
48Kansas~3K0.64×
49Minnesota~5K0.61×
50Oklahoma~4K0.61×
Fig. 06

Affinity by region

Affinity by region — Run Disney, United States
0.61×1.00×5.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Run Disney audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Run Disney audience
#·InterestCategoryAffinity×
01Dorra ZarroukMovies & TV3154.56×
02Steigenberger HotelsTravel & Leisure255.97×
03Pittsburgh MarathonSports110.28×
04Twin Cities MarathonSports95.42×
05Miami MarathonSports82.10×
06Run Like A GirlLiterature77.76×
07Philadelphia MarathonSports38.63×
08Disney Parks BlogTravel & Leisure26.97×
09Tokyo Disney ResortTravel & Leisure17.27×
10Shirley MacLaineMovies & TV14.37×
11Warner Bros. Movie World - Gold Coast, AustraliaTravel & Leisure13.97×
12Christie BrinkleyFashion & Accessoires13.78×
13Disney California AdventureTravel & Leisure12.38×
14New York City MarathonSports10.72×
15Stitch!Movies & TV10.63×
16toy storyMovies & TV8.68×
17Disneyland ParisTravel & Leisure7.54×
18Disney StoreShopping6.34×
19BeetlejuiceMovies & TV3.48×
20SupermanMovies & TV2.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Run Disney audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Run Disney audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.55×
MindfulnessBALANCE1.32×
Community OrientationOPEN1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Run Disney audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.76×
PatriotismCONSERVATISM0.82×
Urban LifestyleOPEN0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Run Disney's target market in United States?

Run Disney's target market in United States covers an estimated 626,844 people, concentrated in Florida and California.

02

What is the gender split and age of Run Disney customers?

72.4% of the Run Disney audience are female, 27.6% are male, with an average age of 37.4 years.

03

Which brands do Run Disney fans like most?

Run Disney fans show strongest brand affinity for Dorra Zarrouk (3154.56×), Pittsburgh Marathon (110.28×), and Steigenberger Hotels (255.97×) over the country average.

04

Where do Run Disney fans live in United States?

Run Disney fans in United States are most concentrated in Florida (reach ~200K), California (reach ~80K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Run Disney fans also like?

Beyond Run Disney itself, the audience over-indexes on Pittsburgh Marathon (110.28×), Steigenberger Hotels (255.97×), Miami Marathon (82.1×), and Warner Bros. Movie World - Gold Coast, Australia (13.97×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Run Disney audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Run Disney. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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