Philadelphia Marathon Audience in United States

Philadelphia Marathon has an estimated audience of 273,897 people in United States. 48.8% are female, 51.2% are male, average age 37.4. Top regions: Pennsylvania, New York, New Jersey. Top brand affinities: Fujitsu, Stacy Keibler, Christy Turlington, Natural Home remedies, Smoothie King.
The average Philadelphia Marathon fan in United States is 37.4 years old, balanced, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New York, New Jersey. Top brand affinities include Fujitsu, Stacy Keibler, Christy Turlington, with strongest over-indexing on Fujitsu (375.38× the country average). Demographically, the Philadelphia Marathon audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Healthy Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Marathon
Demographics of Philadelphia Marathon fans
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 37.4 |
| Estimated audience size | 273,897 |
Audience persona
The typical Philadelphia Marathon fan in United States is balanced, around 37.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Fujitsu.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 109,989 | 11.93× |
| New York | 37,406 | 2.44× |
| New Jersey | 28,344 | 4.07× |
| Massachusetts | 14,552 | 2.7× |
| Virginia | 8,632 | 1.29× |
| California | 8,147 | 0.27× |
| Maryland | 7,732 | 1.64× |
| Florida | 7,184 | 0.39× |
| Texas | 6,183 | 0.26× |
| North Carolina | 5,385 | 0.65× |
| Illinois | 5,222 | 0.57× |
| Ohio | 4,205 | 0.5× |
| Georgia | 3,761 | 0.45× |
| Connecticut | 3,623 | 1.32× |
| Delaware | 3,371 | 4.46× |
| Washington, District of Columbia | 3,345 | 4.06× |
| Colorado | 2,962 | 0.69× |
| Michigan | 2,890 | 0.4× |
| Tennessee | 2,187 | 0.4× |
| Minnesota | 1,885 | 0.48× |
| Washington | 1,858 | 0.34× |
| South Carolina | 1,680 | 0.41× |
| Indiana | 1,668 | 0.33× |
| New Hampshire | 1,185 | 1.1× |
| Wisconsin | 1,161 | 0.28× |
| Kentucky | 1,143 | 0.33× |
| Missouri | 1,137 | 0.26× |
| Arizona | 1,037 | 0.19× |
| Rhode Island | 878 | 1.01× |
| Maine | 877 | 0.89× |
| Alabama | 821 | 0.21× |
| Vermont | 811 | 1.69× |
| Louisiana | 792 | 0.22× |
| Oregon | 779 | 0.25× |
| Utah | 656 | 0.27× |
| Mississippi | 607 | 0.27× |
| West Virginia | 585 | 0.46× |
| Arkansas | 522 | 0.23× |
| Oklahoma | 510 | 0.17× |
| Iowa | 498 | 0.22× |
| Kansas | 417 | 0.19× |
| Nevada | 374 | 0.14× |
| Hawaii | 310 | 0.26× |
| Nebraska | 283 | 0.21× |
| New Mexico | 268 | 0.2× |
| Montana | 262 | 0.34× |
| Alaska | 234 | 0.4× |
| Idaho | 232 | 0.17× |
| South Dakota | 187 | 0.29× |
| North Dakota | 168 | 0.3× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Fujitsu | 375.38× | Technology & Electronics |
| Stacy Keibler | 125.46× | Movies & TV |
| Christy Turlington | 171.8× | Fashion & Accessoires |
| Natural Home remedies | 294.35× | Health |
| Smoothie King | 29.11× | Food & Beverages |
| Febreze | 68.75× | Home & Garden |
| Changing Habits | 50.56× | Health |
| Kevin Love | 56.16× | Sports |
| Dwight Howard | 37.04× | Sports |
| Jrue Holiday | 32.7× | Sports |
| Hair Cuttery | 24.27× | Beauty & Wellness |
| Garmin | 19.89× | Technology & Electronics |
| Zach LaVine | 40.15× | Sports |
| Eddie Bauer | 18.52× | Fashion & Accessoires |
| TomTom | 58.6× | Technology & Electronics |
| WebEx | 36.85× | Technology & Electronics |
| Cool Whip | 59.97× | Food & Beverages |
| Carmen Electra | 26.21× | Movies & TV |
| Run Disney | 53.14× | Sports |
| Ski resort | 8.9× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 4.27 |
| LGBTQ+ Identity | OPEN | 1.85 |
| Mindfulness | BALANCE | 1.81 |
| Indulgence | JOY | 1.77 |
| Sports Activity | POWER | 1.72 |
| Early Adopter Mentality | POWER | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 94.5% |
| Brazil | 1.6% |
| Canada | 1.5% |
See Philadelphia Marathon audiences in other countries
More Marathon audiences in United States
- Boston Marathon (4,216,468)
- New York City Marathon (3,323,097)
- Chicago Marathon (3,123,735)
- Rock 'n' Roll Marathon Series (2,465,691)
- World Marathon Majors (1,321,751)
Frequently asked questions
How many fans does Philadelphia Marathon have in United States?
Philadelphia Marathon has an estimated audience of 273,897 people in United States, concentrated in Pennsylvania and New York.
What is the gender split and age of Philadelphia Marathon fans?
48.8% of Philadelphia Marathon fans are female, 51.2% are male, with an average age of 37.4 years.
Which brands do Philadelphia Marathon fans like most?
Philadelphia Marathon fans show strongest brand affinity for Fujitsu (375.38×), Stacy Keibler (125.46×), and Christy Turlington (171.8×) over the country average.
Where do Philadelphia Marathon fans live in United States?
Philadelphia Marathon fans in United States are most concentrated in Pennsylvania (reach 109,989), New York (reach 37,406), and New Jersey (reach 28,344). These three regions account for the largest share of the active audience.
What other brands do Philadelphia Marathon fans also like?
Beyond Philadelphia Marathon itself, the audience over-indexes on Stacy Keibler (125.46×), Christy Turlington (171.8×), Natural Home remedies (294.35×), and Smoothie King (29.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Philadelphia Marathon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.