Cotopaxi Audience in United States

Cotopaxi logo

Cotopaxi has an estimated audience of 1,427,459 people in United States. 60.6% are female, 39.4% are male, average age 41.3. Top regions: California, Texas, Colorado. Top brand affinities: Weedeater (band), Carmen Electra, Stacy Keibler, Casper (film), Flex (magazine).

The average Cotopaxi fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Colorado. Top brand affinities include Weedeater (band), Carmen Electra, Stacy Keibler, with strongest over-indexing on Weedeater (band) (141.1× the country average). Demographically, the Cotopaxi audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Sustainability, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Cotopaxi fans

Demographic split for Cotopaxi audience in United States
MetricValue
Female60.6%
Male39.4%
Average age41.3
Estimated audience size1,427,459

Audience persona

The typical Cotopaxi fan in United States is more female, around 41.3 years old, with strong Sustainability tendencies and a notable affinity for Weedeater (band).

Top regions in United States

Top regions ranked by reach for Cotopaxi in United States
RegionReachAffinity
California154,6180.98×
Texas65,8500.54×
Colorado65,5732.91×
New York63,0210.79×
Washington62,8102.19×
Utah43,9933.44×
Florida39,9980.41×
Massachusetts36,0361.28×
Illinois35,7170.75×
Oregon32,4941.99×
North Carolina31,9360.74×
Pennsylvania30,1970.63×
Michigan27,2440.73×
Virginia25,8060.74×
Ohio25,2780.57×
Georgia24,8110.56×
Minnesota22,9181.12×
New Jersey20,4630.56×
Tennessee19,2390.67×
Arizona18,5270.64×
Wisconsin18,5140.86×
Maryland15,8700.65×
Missouri14,5830.63×
Indiana14,2120.54×
Idaho14,0361.96×
South Carolina11,5190.54×
Connecticut10,7690.75×
Kentucky9,8620.55×
Oklahoma9,0960.57×
Alaska9,0642.97×
Nevada8,9370.65×
Montana7,9652.01×
New Hampshire7,9371.41×
Iowa7,8680.67×
Alabama7,7470.39×
Arkansas7,1470.61×
Kansas7,0360.63×
Maine7,0181.37×
Louisiana6,7580.37×
New Mexico5,8890.82×
Washington, District of Columbia5,7151.33×
Hawaii5,3200.87×
Vermont4,9101.96×
Nebraska4,8410.68×
Wyoming3,4171.61×
Mississippi3,2240.27×
Rhode Island2,8750.63×
South Dakota2,8510.86×
West Virginia2,7830.42×
North Dakota2,0060.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cotopaxi audience
BrandAffinityCategory
Weedeater (band)141.1×Music & Radio
Carmen Electra44.75×Movies & TV
Stacy Keibler57.29×Movies & TV
Casper (film)29.7×Movies & TV
Flex (magazine)26.15×Sports
Cool Whip46.14×Food & Beverages
Osprey23.37×Fashion & Accessoires
Audrina Patridge52.89×Movies & TV
Petzl59.63×Fashion & Accessoires
Ragnar Relay Series35.08×Sports
Eddie Bauer10.47×Fashion & Accessoires
Sports Authority29.57×Sports
Western States Endurance Run40.62×
Sierra Trading Post12.25×Fashion & Accessoires
Ledbury65.8×Shopping
Foxtrot24.03×Music & Radio
Mountain Hardwear21.35×Fashion & Accessoires
Auto Express37.96×Cars & Mobility
Quito17.06×Travel & Leisure
Glade (brand)29.79×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cotopaxi audience
TraitClusterScore
SustainabilityBALANCE12.33
TravellingTHRILL2.6
Healthy LifestyleBALANCE2.06
Sports ActivityPOWER1.91
Design AffinityPREMIUM1.71
Luxury OrientationPREMIUM1.69

Worldwide distribution

Worldwide audience distribution share by country for Cotopaxi
CountryShare
United States44.0%
Ecuador9.3%
Italy5.4%

See Cotopaxi audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Cotopaxi have in United States?

Cotopaxi has an estimated audience of 1,427,459 people in United States, concentrated in California and Texas.

What is the gender split and age of Cotopaxi fans?

60.6% of Cotopaxi fans are female, 39.4% are male, with an average age of 41.3 years.

Which brands do Cotopaxi fans like most?

Cotopaxi fans show strongest brand affinity for Weedeater (band) (141.1×), Carmen Electra (44.75×), and Stacy Keibler (57.29×) over the country average.

Where do Cotopaxi fans live in United States?

Cotopaxi fans in United States are most concentrated in California (reach 154,618), Texas (reach 65,850), and Colorado (reach 65,573). These three regions account for the largest share of the active audience.

What other brands do Cotopaxi fans also like?

Beyond Cotopaxi itself, the audience over-indexes on Carmen Electra (44.75×), Stacy Keibler (57.29×), Casper (film) (29.7×), and Flex (magazine) (26.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cotopaxi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.