Tokyo Disney Resort Audience in United States

Tokyo Disney Resort logo

Tokyo Disney Resort has an estimated audience of 1,337,600 people in United States. 69.3% are female, 30.7% are male, average age 34.1. Top regions: California, Florida, Texas. Top brand affinities: Grinch, Goop, Vocal harmony, CAC 40, Wok.

The average Tokyo Disney Resort fan in United States is 34.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Grinch, Goop, Vocal harmony, with strongest over-indexing on Grinch (7.36× the country average). Demographically, the Tokyo Disney Resort audience skews more female with an average age of 34.1, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

Demographics of Tokyo Disney Resort fans

Demographic split for Tokyo Disney Resort audience in United States
MetricValue
Female69.3%
Male30.7%
Average age34.1
Estimated audience size1,337,600

Audience persona

The typical Tokyo Disney Resort fan in United States is more female, around 34.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Grinch.

Top regions in United States

Top regions ranked by reach for Tokyo Disney Resort in United States
RegionReachAffinity
California309,2342.1×
Florida123,4131.36×
Texas104,8020.91×
Hawaii76,52413.31×
New York63,7020.85×
Washington47,1691.76×
Illinois35,5140.8×
Georgia32,8800.8×
Virginia28,2300.87×
Pennsylvania28,0260.62×
New Jersey25,6220.75×
North Carolina24,9220.62×
Arizona23,5540.86×
Ohio22,2910.54×
Colorado20,7460.98×
Massachusetts18,3580.7×
Oregon18,2411.19×
Tennessee17,7540.66×
Nevada17,0121.32×
Michigan16,6730.48×
Indiana16,3940.67×
Utah16,1421.35×
Maryland15,5200.67×
South Carolina12,6860.63×
Minnesota11,5120.6×
Missouri11,4670.53×
Alabama11,1530.6×
Kentucky11,0850.66×
Louisiana10,4650.61×
Wisconsin10,2600.51×
Oklahoma8,5960.58×
Connecticut7,3740.55×
Mississippi5,4590.5×
New Mexico5,3120.79×
Idaho5,2020.78×
Iowa5,1860.47×
Arkansas4,6980.43×
Kansas4,6830.44×
Alaska4,2161.47×
Rhode Island3,2490.76×
New Hampshire3,2490.62×
Washington, District of Columbia2,9700.74×
Nebraska2,9540.44×
West Virginia2,5350.41×
Maine2,1280.44×
Delaware2,0070.54×
Montana1,8380.5×
South Dakota1,4510.47×
North Dakota1,4130.51×
Wyoming1,3670.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tokyo Disney Resort audience
BrandAffinityCategory
Grinch7.36×Movies & TV
Goop9.19×Internet & Social Media
Vocal harmony6.91×Music & Radio
CAC 408.12×Business & Career
Wok8.27×Food & Beverages
Hibachi9.88×Food & Beverages
Tiffany Haddish6.45×Movies & TV
JDSU3.34×Business & Career
Governor of Michigan7.34×Politics & Society
Google Home6.3×Technology & Electronics
Historic site4.04×Arts & Culture
Fairy godmother6.92×Literature
Grace Slick7.09×Music & Radio
Hardik Pandya12.18×Sports
Staycation2.54×Home & Garden
Nebraska Cornhuskers football2.32×Sports
Hipster6.12×Politics & Society
La Jolla5.69×Travel & Leisure
No Escape (1994 film)6.93×Movies & TV
headspace5.61×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tokyo Disney Resort audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.86
Design AffinityPREMIUM1.23
Luxury OrientationPREMIUM1.2
Pet OwnershipJOY1.1
Early Adopter MentalityPOWER1.09
Price SensitivityPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for Tokyo Disney Resort
CountryShare
Japan76.6%
United States8.2%
Taiwan3.0%

See Tokyo Disney Resort audiences in other countries

More Theme park audiences in United States

Frequently asked questions

How many fans does Tokyo Disney Resort have in United States?

Tokyo Disney Resort has an estimated audience of 1,337,600 people in United States, concentrated in California and Florida.

What is the gender split and age of Tokyo Disney Resort fans?

69.3% of Tokyo Disney Resort fans are female, 30.7% are male, with an average age of 34.1 years.

Which brands do Tokyo Disney Resort fans like most?

Tokyo Disney Resort fans show strongest brand affinity for Grinch (7.36×), Goop (9.19×), and Vocal harmony (6.91×) over the country average.

Where do Tokyo Disney Resort fans live in United States?

Tokyo Disney Resort fans in United States are most concentrated in California (reach 309,234), Florida (reach 123,413), and Texas (reach 104,802). These three regions account for the largest share of the active audience.

What other brands do Tokyo Disney Resort fans also like?

Beyond Tokyo Disney Resort itself, the audience over-indexes on Goop (9.19×), Vocal harmony (6.91×), CAC 40 (8.12×), and Wok (8.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tokyo Disney Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.