Rascasse Audience Intelligence

Scream 2 Audience in United States

A data profile of the people who buy, follow and care about Scream 2 in United States — modelled from more than twelve digital signal sources. Scream 2 has an estimated audience of 1,113,634 people in United States.

#25among Horror in United States#1649among Movie / TV Show / Series in United States#3907in Movies & TV

The average Scream 2 fan in United States is 31.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include International education, Kelly Osbourne, Anne Hathaway, with strongest over-indexing on International education (20× the country average).

Demographically, the Scream 2 audience skews balanced with an average age of 31.6, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Scream 2 fan in United States is balanced, around 31.6 years old, with strong Patriotism tendencies and a notable affinity for International education.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Scream 2 profile in United States.

Audience size
1.1M
in United States
Gender
52.1%♀
47.9% male
Age
31.6
average years
Country rank
#21995
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Scream 2 viewers

52.1% are female, 47.9% are male, average age 31.6.

Fig. 02

Gender split

52.1%
Female
47.9%
Male
Demographic split for Scream 2 audience in United States
MetricValue
Female52.1%
Male47.9%
Average age31.6
Estimated audience size1,113,634
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the Scream 2 audience in United States
Age bracketShare%
16-1940%
20-2922%
30-3917%
40-4913%
50+8%
Fig. 04

Worldwide distribution

41.1%

of the worldwide Scream 2 audience comes from United States.

Worldwide audience distribution share by country for Scream 2
CountryShare
United States41.1%
United Kingdom9.4%
Germany7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Scream 2 audience in United States is strongest.

Fig. 05

Top regions by affinity

Scream 2 fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~20K1.34×
02West Virginia~6K1.26×
03Oklahoma~10K1.25×
04Indiana~20K1.21×
05Ohio~40K1.18×
06New Mexico~6K1.18×
07Texas~100K1.16×
08Mississippi~10K1.16×
09Arkansas~10K1.16×
10Tennessee~20K1.13×
11Missouri~20K1.13×
12Michigan~30K1.12×
13Illinois~40K1.10×
14Louisiana~10K1.09×
15Utah~10K1.09×
16Iowa~9K1.08×
17Kansas~9K1.08×
18Arizona~20K1.07×
19Alabama~20K1.07×
20Pennsylvania~40K1.06×
21Nebraska~6K1.05×
22Delaware~3K1.04×
23Idaho~5K1.03×
24South Dakota~2K1.02×
25North Carolina~30K1.01×
26Wisconsin~20K1.01×
27Nevada~10K1.01×
28South Carolina~20K1.00×
29California~100K0.99×
30Georgia~30K0.99×
31North Dakota~2K0.98×
32Oregon~10K0.97×
33Rhode Island~3K0.96×
34Colorado~20K0.95×
35Minnesota~10K0.92×
36Montana~3K0.92×
37Virginia~20K0.90×
38Maryland~20K0.90×
39Connecticut~10K0.90×
40New York~50K0.89×
41New Hampshire~4K0.89×
42Washington~20K0.88×
43Maine~3K0.88×
44New Jersey~20K0.86×
45Florida~60K0.83×
46Massachusetts~20K0.83×
47Alaska~2K0.82×
48Vermont~1K0.78×
49Washington, District of Columbia~2K0.64×
50Hawaii~3K0.59×
Fig. 06

Affinity by region

Affinity by region — Scream 2, United States
0.59×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Scream 2 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Scream 2 audience
#·InterestCategoryAffinity×
01Drain cleanerHome & Garden21.86×
02International educationBusiness & Career20.00×
03malwarebytesTechnology & Electronics20.00×
04Six Feet Under (TV series)Movies & TV20.00×
05Jill ScottMusic & Radio18.15×
06James McAvoyMovies & TV17.83×
07Michael FassbenderMovies & TV13.41×
08Kelly OsbourneMusic & Radio10.05×
09Anne HathawayMovies & TV7.56×
10Graphic novelLiterature6.39×
11Brittany SnowMovies & TV6.37×
12Henry CavillMovies & TV6.12×
13PokémonGames4.55×
14Britney SpearsMusic & Radio4.53×
15Anime and manga fandomLiterature4.43×
16Mobile gameGames3.90×
17Horror moviesMovies & TV2.70×
18SupermanMovies & TV2.55×
19SubwayFood & Beverages2.45×
20Pizza HutFood & Beverages2.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Scream 2 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Scream 2 audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.16×
TraditionCONSERVATISM1.63×
Community OrientationOPEN1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Scream 2 audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.66×
SustainabilityBALANCE0.68×
DIY MentalityTHRILL0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Scream 2 have in United States?

Scream 2 has an estimated audience of 1,113,634 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Scream 2 viewers?

52.1% of Scream 2 fans are female, 47.9% are male, with an average age of 31.6 years.

03

Which brands do Scream 2 fans like most?

Scream 2 fans show strongest brand affinity for International education (20×), Kelly Osbourne (10.05×), and Anne Hathaway (7.56×) over the country average.

04

Where do Scream 2 fans live in United States?

Scream 2 fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Scream 2 fans also like?

Beyond Scream 2 itself, the audience over-indexes on Kelly Osbourne (10.05×), Anne Hathaway (7.56×), James McAvoy (17.83×), and Superman (2.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Scream 2 audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Scream 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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