Service club Audience in United States
Service club has an estimated audience of 656,601 people in United States. 62.6% are female, 37.4% are male, average age 44.5. Top regions: California, New York, Florida. Top brand affinities: Pillow, Alaska, Necktie, Sinaloa, Mariel Hemingway.
The average Service club fan in United States is 44.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Pillow, Alaska, Necktie, with strongest over-indexing on Pillow (2.17× the country average). Demographically, the Service club audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Community Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Service club fans
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 44.5 |
| Estimated audience size | 656,601 |
Audience persona
The typical Service club fan in United States is more female, around 44.5 years old, with strong Community Orientation tendencies and a notable affinity for Pillow.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 33,311 | 0.46× |
| New York | 23,316 | 0.64× |
| Florida | 20,758 | 0.47× |
| Texas | 15,385 | 0.27× |
| Illinois | 10,040 | 0.46× |
| North Carolina | 9,860 | 0.5× |
| Washington | 9,326 | 0.71× |
| Georgia | 8,693 | 0.43× |
| Pennsylvania | 6,560 | 0.3× |
| Ohio | 6,183 | 0.31× |
| Mississippi | 6,179 | 1.14× |
| Indiana | 5,891 | 0.49× |
| Michigan | 5,793 | 0.34× |
| Louisiana | 5,494 | 0.65× |
| Arkansas | 5,489 | 1.01× |
| Oklahoma | 5,368 | 0.74× |
| Virginia | 5,305 | 0.33× |
| Kentucky | 5,283 | 0.64× |
| New Jersey | 5,266 | 0.32× |
| Alabama | 5,114 | 0.56× |
| West Virginia | 5,101 | 1.67× |
| Alaska | 5,090 | 3.62× |
| Wisconsin | 5,042 | 0.51× |
| Tennessee | 4,872 | 0.37× |
| South Carolina | 4,837 | 0.49× |
| Kansas | 4,711 | 0.91× |
| Idaho | 4,710 | 1.43× |
| Missouri | 4,564 | 0.43× |
| Arizona | 4,508 | 0.34× |
| Minnesota | 4,505 | 0.48× |
| Hawaii | 4,500 | 1.59× |
| Iowa | 4,473 | 0.83× |
| Montana | 4,437 | 2.44× |
| South Dakota | 4,380 | 2.89× |
| North Dakota | 4,264 | 3.16× |
| New Hampshire | 4,203 | 1.62× |
| Massachusetts | 4,140 | 0.32× |
| Nebraska | 4,115 | 1.25× |
| Connecticut | 4,109 | 0.62× |
| New Mexico | 4,094 | 1.24× |
| Nevada | 4,081 | 0.64× |
| Rhode Island | 4,058 | 1.94× |
| Maine | 4,056 | 1.72× |
| Oregon | 4,029 | 0.54× |
| Utah | 4,005 | 0.68× |
| Vermont | 3,992 | 3.46× |
| Maryland | 3,959 | 0.35× |
| Colorado | 3,720 | 0.36× |
| Delaware | 3,634 | 2.01× |
| Washington, District of Columbia | 2,624 | 1.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 2.17× | Home & Garden |
| Alaska | 1.52× | Travel & Leisure |
| Necktie | 2.29× | Fashion & Accessoires |
| Sinaloa | 1.55× | Travel & Leisure |
| Mariel Hemingway | 3.81× | Fashion & Accessoires |
| WGN-TV | 1.89× | Movies & TV |
| Acoustic music | 1.52× | Music & Radio |
| JTV (Indonesia) | 1.7× | |
| English literature | 2.04× | Literature |
| Business English | 1.6× | Business & Career |
| Mackenzie Foy | 1.91× | Fashion & Accessoires |
| WFTS-TV | 1.51× | Movies & TV |
| Boracay | 2.17× | Travel & Leisure |
| Information technology consulting | 1.55× | Technology & Electronics |
| Gaelic football | 1.53× | Sports |
| Gemma Ward | 3.27× | Fashion & Accessoires |
| Overtone | 1.83× | Beauty & Wellness |
| International University of Business Agriculture and Technology | 1.95× | Business & Career |
| Parma | 2.09× | Travel & Leisure |
| John Frusciante | 1.93× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.16 |
| Family Orientation | CONSERVATISM | 2.11 |
| Career Orientation | POWER | 2.08 |
| DIY Mentality | THRILL | 1.58 |
| Convenience Orientation | PREMIUM | 1.48 |
| Extroversion | THRILL | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.3% |
| Italy | 8.9% |
| Australia | 7.6% |
See Service club audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Service club have in United States?
Service club has an estimated audience of 656,601 people in United States, concentrated in California and New York.
What is the gender split and age of Service club fans?
62.6% of Service club fans are female, 37.4% are male, with an average age of 44.5 years.
Which brands do Service club fans like most?
Service club fans show strongest brand affinity for Pillow (2.17×), Alaska (1.52×), and Necktie (2.29×) over the country average.
Where do Service club fans live in United States?
Service club fans in United States are most concentrated in California (reach 33,311), New York (reach 23,316), and Florida (reach 20,758). These three regions account for the largest share of the active audience.
What other brands do Service club fans also like?
Beyond Service club itself, the audience over-indexes on Alaska (1.52×), Necktie (2.29×), Sinaloa (1.55×), and Mariel Hemingway (3.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Service club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.