Sneaky Pete's Audience in United States

Sneaky Pete's has an estimated audience of 1,819,541 people in United States. 54.2% are female, 45.8% are male, average age 40.6. Top brand affinities: Penn Station (restaurant), McAlister's Deli, Sneaky Pete's, Pollo Campero, Snowball fight.
Top brand affinities include Penn Station (restaurant), McAlister's Deli, Sneaky Pete's, with strongest over-indexing on Penn Station (restaurant) (355.62× the country average). Demographically, the Sneaky Pete's audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Sneaky Pete's fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 40.6 |
| Estimated audience size | 1,819,541 |
Audience persona
The typical Sneaky Pete's fan in United States is balanced, around 40.6 years old, with strong Extroversion tendencies and a notable affinity for Penn Station (restaurant).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Penn Station (restaurant) | 355.62× | Food & Beverages |
| McAlister's Deli | 129.73× | Food & Beverages |
| Sneaky Pete's | 1375× | Travel & Leisure |
| Pollo Campero | 117.48× | Food & Beverages |
| Snowball fight | 634.74× | Kids & Family |
| Clean Food | 300.52× | Food & Beverages |
| Skyline Chili | 143.26× | Food & Beverages |
| FoodLand | 185.16× | Shopping |
| Peter Piper Pizza | 121.51× | Food & Beverages |
| LOMO | 549.31× | Health |
| Panda Express | 25.38× | Food & Beverages |
| Sbarro | 154.96× | Food & Beverages |
| Fatburger | 124.03× | Food & Beverages |
| Sheetz | 28.95× | Cars & Mobility |
| Jollibee | 37.33× | Food & Beverages |
| Potbelly Sandwich Works | 40.55× | Food & Beverages |
| Noodles & Company | 41.08× | Food & Beverages |
| Wawa Inc. | 17.03× | Shopping |
| Corn flakes | 208.15× | Food & Beverages |
| Johnny Rockets | 92.37× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.25 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Social Media Usage | JOY | 1.14 |
| Indulgence | JOY | 1.02 |
| Family Orientation | CONSERVATISM | 1.01 |
| Healthy Lifestyle | BALANCE | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.2% |
| United Kingdom | 12.6% |
| Germany | 8.0% |
See Sneaky Pete's audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Sneaky Pete's. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.