Sonia Sotomayor Audience in United States

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Sonia Sotomayor has an estimated audience of 1,204,026 people in United States. 67.7% are female, 32.3% are male, average age 31.5. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Nationality, Minnesota, Panama, Buying and Selling Real Estate.

The average Sonia Sotomayor fan in United States is 31.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Nationality, Minnesota, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Sonia Sotomayor audience skews more female with an average age of 31.5, and over-indexes on personality traits such as Spirituality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Sonia Sotomayor fans

Demographic split for Sonia Sotomayor audience in United States
MetricValue
Female67.7%
Male32.3%
Average age31.5
Estimated audience size1,204,026

Audience persona

The typical Sonia Sotomayor fan in United States is more female, around 31.5 years old, with strong Spirituality tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Sonia Sotomayor in United States
RegionReachAffinity
California123,9490.94×
Texas99,7820.96×
New York88,3651.31×
Florida87,8391.08×
Pennsylvania42,5401.05×
Illinois40,7851.02×
Ohio35,6600.96×
North Carolina35,5790.98×
Virginia34,1301.16×
New Jersey34,1281.11×
Georgia32,4660.88×
Michigan31,8771.01×
Maryland26,9961.3×
Washington26,6281.1×
Massachusetts26,2221.11×
Arizona25,2131.03×
Indiana21,1500.96×
Tennessee20,8580.86×
Missouri20,5041.06×
Wisconsin19,7161.09×
Minnesota18,9941.1×
Colorado18,1980.96×
Oregon16,1101.17×
South Carolina16,0140.88×
Oklahoma14,8461.11×
Alabama13,8790.83×
Connecticut13,0751.08×
Kentucky12,8540.85×
Louisiana11,3890.73×
Nevada10,1890.87×
Kansas9,6101.01×
Iowa9,1840.93×
Washington, District of Columbia8,3222.3×
Arkansas8,2780.83×
Utah8,1800.76×
Mississippi6,8690.69×
New Mexico6,3861.06×
Idaho6,0451×
Nebraska5,6250.93×
New Hampshire4,7811.01×
West Virginia4,6480.83×
Maine4,5771.06×
Hawaii3,9230.76×
Rhode Island3,5560.93×
Montana3,3701.01×
South Dakota3,1661.14×
Delaware3,1020.93×
Vermont2,0250.96×
North Dakota1,8130.73×
Alaska1,7470.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sonia Sotomayor audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Nationality23.75×Politics & Society
Minnesota6.35×Travel & Leisure
Panama10.34×Travel & Leisure
Buying and Selling Real Estate15.56×Home & Garden
James Madison University20×Business & Career
Home construction2.18×Home & Garden
Penn & Teller10.3×Movies & TV
St Matthew Passion53.13×
Mackenzie Foy7.9×Fashion & Accessoires
Natural rubber1.88×Cars & Mobility
Justice2.61×Politics & Society
JTV (Indonesia)4.83×
Boystown28.13×Travel & Leisure
Bank account2.14×Business & Career
Erie County, New York8.14×Travel & Leisure
Litter box1.76×Pets & Animals
Buying a House5.63×Home & Garden
Magazine (band)5.22×Music & Radio
Mothercare2.48×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sonia Sotomayor audience
TraitClusterScore
SpiritualityBALANCE2.53
Community OrientationOPEN2.43
SustainabilityBALANCE2.38
TraditionCONSERVATISM2.09
Urban LifestyleOPEN1.91
MindfulnessBALANCE1.89

Worldwide distribution

Worldwide audience distribution share by country for Sonia Sotomayor
CountryShare
United States92.5%
Canada2.7%
Mexico1.1%

See Sonia Sotomayor audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Sonia Sotomayor have in United States?

Sonia Sotomayor has an estimated audience of 1,204,026 people in United States, concentrated in California and Texas.

What is the gender split and age of Sonia Sotomayor fans?

67.7% of Sonia Sotomayor fans are female, 32.3% are male, with an average age of 31.5 years.

Which brands do Sonia Sotomayor fans like most?

Sonia Sotomayor fans show strongest brand affinity for Keene, New Hampshire (675×), Nationality (23.75×), and Minnesota (6.35×) over the country average.

Where do Sonia Sotomayor fans live in United States?

Sonia Sotomayor fans in United States are most concentrated in California (reach 123,949), Texas (reach 99,782), and New York (reach 88,365). These three regions account for the largest share of the active audience.

What other brands do Sonia Sotomayor fans also like?

Beyond Sonia Sotomayor itself, the audience over-indexes on Nationality (23.75×), Minnesota (6.35×), Panama (10.34×), and Buying and Selling Real Estate (15.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sonia Sotomayor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.