Southeastern (train operating company) Audience in United States
Southeastern (train operating company) has an estimated audience of 394,131 people in United States. 40.1% are female, 59.9% are male, average age 40.9. Top brand affinities: MK, Israel, Keene, New Hampshire, Elsword, Pillow.
Top brand affinities include MK, Israel, Keene, New Hampshire, with strongest over-indexing on MK (4.87× the country average). Demographically, the Southeastern (train operating company) audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Need for Security, DIY Mentality.
Category: Cars & Mobility · Type: Brand
Demographics of Southeastern (train operating company) fans
| Metric | Value |
|---|---|
| Female | 40.1% |
| Male | 59.9% |
| Average age | 40.9 |
| Estimated audience size | 394,131 |
Audience persona
The typical Southeastern (train operating company) fan in United States is more male, around 40.9 years old, with strong Need for Security tendencies and a notable affinity for MK.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| MK | 4.87× | Music & Radio |
| Israel | 2.44× | Travel & Leisure |
| Keene, New Hampshire | 20× | Travel & Leisure |
| Elsword | 13.11× | Games |
| Pillow | 1.57× | Home & Garden |
| Hocus Pocus | 3.19× | Movies & TV |
| Governor of Michigan | 4.67× | Politics & Society |
| Hipster | 5.17× | Politics & Society |
| Goop | 2.69× | Internet & Social Media |
| Wok | 3.28× | Food & Beverages |
| Vocal harmony | 2.24× | Music & Radio |
| Sinaloa | 1.77× | Travel & Leisure |
| Wikia | 1.61× | Internet & Social Media |
| Hibachi | 3.63× | Food & Beverages |
| Cherish (group) | 4.97× | Music & Radio |
| Jeep Wagoneer | 2.59× | Cars & Mobility |
| Keith Stanfield | 2.94× | Movies & TV |
| Jesse Plemons | 1.55× | Movies & TV |
| Keeper (password manager) | 2.84× | Technology & Electronics |
| Google Home | 2.83× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.36 |
| DIY Mentality | THRILL | 1.34 |
| Patriotism | CONSERVATISM | 1.34 |
| Career Orientation | POWER | 1.28 |
| Extroversion | THRILL | 1.21 |
| Price Sensitivity | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 56.1% |
| United States | 37.7% |
| France | 1.3% |
See Southeastern (train operating company) audiences in other countries
- Southeastern (train operating company) — Germany
- Southeastern (train operating company) — United Kingdom
- Southeastern (train operating company) — France
- Southeastern (train operating company) — Italy
- Southeastern (train operating company) — Spain
- Southeastern (train operating company) — Brazil
- Southeastern (train operating company) — Japan
- Southeastern (train operating company) — South Korea
- Southeastern (train operating company) — India
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- Lowe's (75,832,553)
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How to read this data
Audience size is the estimated number of people in United States who actively search for Southeastern (train operating company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.