Rascasse Audience Intelligence

Squidbillies Audience in United States

A data profile of the people who buy, follow and care about Squidbillies in United States — modelled from more than twelve digital signal sources. Squidbillies has an estimated audience of 391,470 people in United States.

The average Squidbillies fan in United States is 32.0 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include The Cleveland Show, Gravity Falls, Melanie Lynskey, with strongest over-indexing on The Cleveland Show (120.4× the country average).

Demographically, the Squidbillies audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Convenience Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Squidbillies fan in United States is more male, around 32.0 years old, with strong Convenience Orientation tendencies and a notable affinity for The Cleveland Show.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Squidbillies profile in United States.

Audience size
391K
in United States
Gender
25.3%
74.7% male
Age
32.0
average years
Country rank
#42066
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Squidbillies viewers

25.3% are female, 74.7% are male, average age 32.0.

Fig. 02

Gender split

25.3%
Female
74.7%
Male
Demographic split for Squidbillies audience in United States
MetricValue
Female25.3%
Male74.7%
Average age32.0
Estimated audience size391,470
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the Squidbillies audience in United States
Age bracketShare%
16-1928%
20-2936%
30-3920%
40-4910%
50+6%
Fig. 04

Worldwide distribution

89.7%

of the worldwide Squidbillies audience comes from United States.

Worldwide audience distribution share by country for Squidbillies
CountryShare
United States89.7%
Canada2.2%
United Kingdom1.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Squidbillies audience in United States is strongest.

Fig. 05

Top regions by affinity

Squidbillies fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~4K2.18×
02Kentucky~10K2.06×
03Alabama~10K2.01×
04Tennessee~10K1.94×
05Arkansas~6K1.90×
06Georgia~20K1.83×
07Mississippi~6K1.83×
08Oklahoma~7K1.65×
09Louisiana~7K1.44×
10North Carolina~20K1.36×
11South Carolina~8K1.34×
12Missouri~8K1.25×
13Ohio~10K1.22×
14Indiana~9K1.22×
15Kansas~3K1.11×
16Texas~30K1.06×
17New Mexico~2K1.00×
18Alaska<1K0.95×
19Montana<1K0.94×
20Iowa~3K0.93×
21Virginia~9K0.91×
22Nebraska~2K0.90×
23North Dakota<1K0.89×
24Oregon~4K0.88×
25Nevada~3K0.87×
26South Dakota<1K0.86×
27Michigan~9K0.85×
28Florida~20K0.84×
29Idaho~2K0.80×
30Vermont<1K0.80×
31Arizona~6K0.79×
32Colorado~5K0.79×
33Maine~1K0.78×
34Delaware<1K0.77×
35Pennsylvania~10K0.76×
36Illinois~10K0.76×
37Washington~6K0.76×
38Maryland~5K0.71×
39New Hampshire~1K0.71×
40Wisconsin~4K0.70×
41Rhode Island<1K0.69×
42Hawaii~1K0.64×
43Minnesota~3K0.63×
44California~30K0.62×
45Utah~2K0.62×
46Washington, District of Columbia<1K0.62×
47Connecticut~2K0.61×
48New York~10K0.56×
49Massachusetts~4K0.50×
50New Jersey~5K0.47×
Fig. 06

Affinity by region

Affinity by region — Squidbillies, United States
0.47×1.00×2.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Squidbillies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Squidbillies audience
#·InterestCategoryAffinity×
01The Cleveland ShowMovies & TV120.40×
02Gravity FallsMovies & TV77.10×
03Melanie LynskeyMovies & TV50.57×
04The Legend of KorraMovies & TV46.01×
05Agents of S.H.I.E.L.D.Movies & TV36.48×
06Drain cleanerHome & Garden29.49×
07Adventure TimeMovies & TV26.25×
08Steven UniverseMovies & TV20.54×
09International educationBusiness & Career20.00×
10Michael GambonMovies & TV20.00×
11Black Panther (film)Movies & TV14.59×
12Scarlett JohanssonMovies & TV9.24×
13Disneyland ParisTravel & Leisure8.37×
14ZootopiaMovies & TV8.36×
15Rick and MortyMovies & TV8.33×
16Superhero fictionLiterature7.75×
17Micro CenterShopping7.44×
18PokémonGames4.85×
19Pizza HutFood & Beverages3.19×
20SubwayFood & Beverages3.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Squidbillies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Squidbillies audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.71×
IndividualismJOY1.69×
Pet OwnershipJOY1.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Squidbillies audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.65×
Sports ActivityPOWER0.71×
CreativityOPEN0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Squidbillies have in United States?

Squidbillies has an estimated audience of 391,470 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Squidbillies viewers?

25.3% of Squidbillies fans are female, 74.7% are male, with an average age of 32.0 years.

03

Which brands do Squidbillies fans like most?

Squidbillies fans show strongest brand affinity for The Cleveland Show (120.4×), Gravity Falls (77.1×), and Melanie Lynskey (50.57×) over the country average.

04

Where do Squidbillies fans live in United States?

Squidbillies fans in United States are most concentrated in Texas (reach ~30K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Squidbillies fans also like?

Beyond Squidbillies itself, the audience over-indexes on Gravity Falls (77.1×), Melanie Lynskey (50.57×), Adventure Time (26.25×), and The Legend of Korra (46.01×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Squidbillies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →