Starz (TV network) Audience in United States
Starz (TV network) has an estimated audience of 394,578 people in United States. 60.0% are female, 40.0% are male, average age 37.9. Top brand affinities: Goop, Grinch, Wok, Harlow, Grace Slick.
Top brand affinities include Goop, Grinch, Wok, with strongest over-indexing on Goop (11.6× the country average). Demographically, the Starz (TV network) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Extroversion, Urban Lifestyle.
Category: Movies & TV · Type: TV Channel
Demographics of Starz (TV network) fans
| Metric | Value |
|---|---|
| Female | 60.0% |
| Male | 40.0% |
| Average age | 37.9 |
| Estimated audience size | 394,578 |
Audience persona
The typical Starz (TV network) fan in United States is more female, around 37.9 years old, with strong Extroversion tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 11.6× | Internet & Social Media |
| Grinch | 6.6× | Movies & TV |
| Wok | 10.48× | Food & Beverages |
| Harlow | 18.61× | Travel & Leisure |
| Grace Slick | 12.52× | Music & Radio |
| Personality | 8.22× | Business & Career |
| headspace | 12.28× | Health |
| Vocal harmony | 5.83× | Music & Radio |
| TV Fanatic | 12.31× | Movies & TV |
| Governor of Michigan | 8.23× | Politics & Society |
| No Escape (1994 film) | 11.31× | Movies & TV |
| Cryptic crossword | 14× | Technology & Electronics |
| Google Home | 5.86× | Technology & Electronics |
| Hamden, Connecticut | 16.56× | Travel & Leisure |
| Hemnet | 11.34× | Home & Garden |
| Product design | 1.64× | Business & Career |
| Mathcore | 6.46× | Music & Radio |
| Hibachi | 6.32× | Food & Beverages |
| Hang Seng Index | 10.22× | Business & Career |
| Hickok45 | 12.84× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.22 |
| Urban Lifestyle | OPEN | 1.11 |
| Early Adopter Mentality | POWER | 0.99 |
| Tradition | CONSERVATISM | 0.98 |
| LGBTQ+ Identity | OPEN | 0.97 |
| Social Media Usage | JOY | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.6% |
| Egypt | 5.9% |
| Kuwait | 4.6% |
See Starz (TV network) audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
How to read this data
Audience size is the estimated number of people in United States who actively search for Starz (TV network). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.