Stella Maxwell Audience in United States

Stella Maxwell logo

Stella Maxwell has an estimated audience of 346,757 people in United States. 64.7% are female, 35.3% are male, average age 37.1. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Elsword, Home construction, Mount Kilimanjaro, Chromebook.

The average Stella Maxwell fan in United States is 37.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Elsword, Home construction, with strongest over-indexing on Lulu 黃路梓茵 (7.45× the country average). Demographically, the Stella Maxwell audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Stella Maxwell fans

Demographic split for Stella Maxwell audience in United States
MetricValue
Female64.7%
Male35.3%
Average age37.1
Estimated audience size346,757

Audience persona

The typical Stella Maxwell fan in United States is more female, around 37.1 years old, with strong Quality Awareness tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Stella Maxwell in United States
RegionReachAffinity
California44,3221.16×
Texas33,5941.13×
Florida22,5020.96×
New York19,8681.03×
Illinois12,1351.05×
Pennsylvania11,689
Ohio10,9421.02×
Georgia10,4970.98×
North Carolina10,3800.99×
Michigan9,1761.01×
Washington8,5731.23×
Virginia8,1460.96×
New Jersey7,5930.86×
Tennessee7,4791.08×
Indiana6,8721.08×
Missouri6,3471.14×
Massachusetts6,1660.9×
Colorado6,0431.11×
Oregon5,5031.38×
Arizona5,3970.76×
Wisconsin5,2581.01×
Maryland5,2190.88×
South Carolina5,0670.97×
Minnesota5,0361.01×
Oklahoma4,6161.2×
Kentucky4,6081.06×
Louisiana4,3010.96×
Utah3,9611.28×
Nevada3,5721.06×
Alabama3,5320.73×
Connecticut3,5211.01×
Arkansas3,0651.07×
Kansas2,9711.09×
Iowa2,8410.99×
Mississippi2,7750.97×
Idaho2,1371.23×
New Mexico1,7070.98×
Nebraska1,6650.96×
West Virginia1,616
New Hampshire1,5901.16×
Hawaii1,495
Maine1,1290.91×
Montana1,0031.04×
Rhode Island9360.85×
Washington, District of Columbia7750.74×
Delaware7440.78×
North Dakota6890.97×
South Dakota6670.83×
Alaska5010.68×
Wyoming4820.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stella Maxwell audience
BrandAffinityCategory
Lulu 黃路梓茵7.45×Movies & TV
Elsword29×Games
Home construction1.79×Home & Garden
Mount Kilimanjaro20.5×Travel & Leisure
Chromebook6.26×Technology & Electronics
Mothercare3.28×Kids & Family
Bank account2.39×Business & Career
Electrolyte4.07×Health
Home equity1.6×Home & Garden
Nationality1.61×Politics & Society
JDSU2.27×Business & Career
The Fillmore9.44×Music & Radio
Voter registration3.23×Politics & Society
Home staging3.07×Home & Garden
Harlow6.67×Travel & Leisure
Panama2.01×Travel & Leisure
Karbala4.7×Travel & Leisure
Staycation1.64×Home & Garden
Historic site2.07×Arts & Culture
Goop2.38×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stella Maxwell audience
TraitClusterScore
Quality AwarenessPREMIUM1.46
Design AffinityPREMIUM1.46
LGBTQ+ IdentityOPEN1.39
Luxury OrientationPREMIUM1.38
Pet OwnershipJOY1.37
MindfulnessBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Stella Maxwell
CountryShare
United States36.1%
Germany6.2%
United Kingdom5.3%

See Stella Maxwell audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Stella Maxwell have in United States?

Stella Maxwell has an estimated audience of 346,757 people in United States, concentrated in California and Texas.

What is the gender split and age of Stella Maxwell fans?

64.7% of Stella Maxwell fans are female, 35.3% are male, with an average age of 37.1 years.

Which brands do Stella Maxwell fans like most?

Stella Maxwell fans show strongest brand affinity for Lulu 黃路梓茵 (7.45×), Elsword (29×), and Home construction (1.79×) over the country average.

Where do Stella Maxwell fans live in United States?

Stella Maxwell fans in United States are most concentrated in California (reach 44,322), Texas (reach 33,594), and Florida (reach 22,502). These three regions account for the largest share of the active audience.

What other brands do Stella Maxwell fans also like?

Beyond Stella Maxwell itself, the audience over-indexes on Elsword (29×), Home construction (1.79×), Mount Kilimanjaro (20.5×), and Chromebook (6.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stella Maxwell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.