Rascasse Audience Intelligence

Stoke City F.C. Audience in United States

A data profile of the people who buy, follow and care about Stoke City F.C. in United States — modelled from more than twelve digital signal sources. Stoke City F.C. has an estimated audience of 377,011 people in United States.

#434among Soccer in United States#688among Team in United States#4259in Sports

The average Stoke City F.C. fan in United States is 33.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Crystal Palace F.C., S.S. Lazio, Bristol City F.C., with strongest over-indexing on Crystal Palace F.C. (169.23× the country average).

Demographically, the Stoke City F.C. audience skews more male with an average age of 33.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stoke City F.C. fan in United States is more male, around 33.3 years old, with strong Patriotism tendencies and a notable affinity for Crystal Palace F.C..

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stoke City F.C. profile in United States.

Audience size
377K
in United States
Gender
30.9%♀
69.1% male
Age
33.3
average years
Country rank
#42937
Team in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stoke City F.C. fans

30.9% are female, 69.1% are male, average age 33.3.

Fig. 02

Gender split

30.9%
Female
69.1%
Male
Demographic split for Stoke City F.C. audience in United States
MetricValue
Female30.9%
Male69.1%
Average age33.3
Estimated audience size377,011
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Stoke City F.C. audience in United States
Age bracketShare%
16-1934%
20-2923%
30-3918%
40-4914%
50+10%
Fig. 04

Worldwide distribution

8.6%

of the worldwide Stoke City F.C. audience comes from United States.

Worldwide audience distribution share by country for Stoke City F.C.
CountryShare
United Kingdom25.7%
United States8.6%
Germany6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stoke City F.C. audience in United States is strongest.

Fig. 05

Top regions by affinity

Stoke City F.C. fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.82×
02Florida~50K1.80×
03New York~40K1.69×
04Oregon~7K1.63×
05New Jersey~10K1.51×
06Massachusetts~10K1.49×
07Connecticut~5K1.37×
08Maryland~9K1.35×
09Virginia~10K1.27×
10Ohio~10K1.20×
11California~50K1.18×
12Illinois~10K1.18×
13Indiana~8K1.16×
14Nevada~4K1.15×
15Wisconsin~6K1.12×
16Missouri~7K1.10×
17Michigan~10K1.08×
18Rhode Island~1K1.08×
19Delaware~1K1.06×
20Vermont<1K1.03×
21South Carolina~6K1.01×
22Pennsylvania~10K1.00×
23North Dakota<1K1.00×
24West Virginia~2K0.99×
25Alaska<1K0.99×
26South Dakota<1K0.96×
27Colorado~6K0.95×
28New Hampshire~1K0.95×
29Maine~1K0.95×
30Montana<1K0.95×
31Georgia~10K0.93×
32Iowa~3K0.93×
33Mississippi~3K0.92×
34Oklahoma~4K0.91×
35Hawaii~1K0.91×
36Washington~7K0.90×
37Nebraska~2K0.90×
38Idaho~2K0.88×
39Kentucky~4K0.87×
40Kansas~3K0.87×
41New Mexico~2K0.87×
42North Carolina~10K0.86×
43Arizona~6K0.84×
44Arkansas~3K0.84×
45Louisiana~4K0.82×
46Utah~3K0.80×
47Texas~30K0.78×
48Tennessee~6K0.78×
49Minnesota~4K0.78×
50Alabama~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Stoke City F.C., United States
0.77×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stoke City F.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stoke City F.C. audience
#·InterestCategoryAffinity×
01Swindon Town F.C.Sports358.24×
02Bristol City F.C.Sports338.45×
03S.S. LazioSports233.33×
04Rangers FCSports215.59×
05Crystal Palace F.C.Sports169.23×
06Newcastle United F.C.Sports143.13×
07Portsmouth F.C.Sports140.43×
08Leicester City F.C.Sports140.00×
09Bayer 04 LeverkusenSports140.00×
10Olympique LyonnaisSports139.24×
11West Ham United F.C.Sports131.56×
12Zinedine ZidaneSports114.99×
13Nottingham ForestSports111.41×
14Aston Villa F.C.Sports100.00×
15Tim HowardSports99.92×
16Eberechi EzeSports89.52×
17Michael OliseSports79.89×
18Real SociedadSports69.68×
19Sasha Obama.Politics & Society18.43×
20FIFA World Cup 2026Sports5.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stoke City F.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stoke City F.C. audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.47×
Risk AppetiteTHRILL2.11×
TravellingTHRILL1.94×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stoke City F.C. audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.90×
Quality AwarenessPREMIUM0.99×
CreativityOPEN1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stoke City F.C. have in United States?

Stoke City F.C. has an estimated audience of 377,011 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Stoke City F.C. fans?

30.9% of Stoke City F.C. fans are female, 69.1% are male, with an average age of 33.3 years.

03

Which brands do Stoke City F.C. fans like most?

Stoke City F.C. fans show strongest brand affinity for Crystal Palace F.C. (169.23×), S.S. Lazio (233.33×), and Bristol City F.C. (338.45×) over the country average.

04

Where do Stoke City F.C. fans live in United States?

Stoke City F.C. fans in United States are most concentrated in California (reach ~50K), Florida (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Stoke City F.C. fans also like?

Beyond Stoke City F.C. itself, the audience over-indexes on S.S. Lazio (233.33×), Bristol City F.C. (338.45×), Newcastle United F.C. (143.13×), and Leicester City F.C. (140×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Stoke City F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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