Stoke City F.C. Audience in Germany
Stoke City F.C. has an estimated audience of 274,266 people in Germany. 25.5% are female, 74.5% are male, average age 30.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, FC Bayern Munich, Eintracht Frankfurt, SV Werder Bremen, Hamburger SV.
The average Stoke City F.C. fan in Germany is 30.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, FC Bayern Munich, Eintracht Frankfurt, with strongest over-indexing on Borussia Dortmund (3.64× the country average). Demographically, the Stoke City F.C. audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Stoke City F.C. fans
| Metric | Value |
|---|---|
| Female | 25.5% |
| Male | 74.5% |
| Average age | 30.8 |
| Estimated audience size | 274,266 |
Audience persona
The typical Stoke City F.C. fan in Germany is more male, around 30.8 years old, with strong Patriotism tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 66,719 | 1.08× |
| Bayern | 50,531 | 1.11× |
| Baden-Württemberg | 40,299 | 1.04× |
| Niedersachsen | 33,274 | 1.21× |
| Hessen | 25,805 | 1.2× |
| Berlin | 14,232 | 1.12× |
| Rheinland-Pfalz | 13,587 | 0.96× |
| Schleswig-Holstein | 11,418 | 1.12× |
| Sachsen | 9,765 | 0.7× |
| Hamburg | 9,221 | 1.44× |
| Brandenburg | 6,145 | 0.7× |
| Sachsen-Anhalt | 5,909 | 0.81× |
| Thüringen | 5,280 | 0.73× |
| Mecklenburg-Vorpommern | 3,774 | 0.7× |
| Bremen | 3,424 | 1.41× |
| Saarland | 2,903 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 3.64× | Sports |
| FC Bayern Munich | 2.85× | Sports |
| Eintracht Frankfurt | 3.74× | Sports |
| SV Werder Bremen | 3.45× | Sports |
| Hamburger SV | 4.59× | Sports |
| VfB Stuttgart | 3.57× | Sports |
| FIFA World Cup | 2.73× | Sports |
| Manuel Neuer | 6.02× | Sports |
| Hertha BSC | 5.07× | Sports |
| Hannover 96 | 5.3× | Sports |
| Transfermarkt | 3.27× | Sports |
| Bundesliga | 2.16× | Sports |
| FC Schalke 04 | 3.77× | Sports |
| Bastian Schweinsteiger | 6.83× | Sports |
| 2. Bundesliga | 2.83× | Sports |
| A.C. Milan | 5.19× | Sports |
| FC St. Pauli | 5.44× | Sports |
| Harry Potter | 1.84× | Movies & TV |
| Tottenham Hotspur F.C. | 4.98× | Sports |
| Premier League | 3.14× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.64 |
| Risk Appetite | THRILL | 1.42 |
| Early Adopter Mentality | POWER | 1.35 |
| Spirituality | BALANCE | 1.33 |
| Indulgence | JOY | 1.33 |
| Social Media Usage | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 26.2% |
| United States | 8.7% |
| Italy | 6.5% |
See Stoke City F.C. audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Stoke City F.C. have in Germany?
Stoke City F.C. has an estimated audience of 274,266 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stoke City F.C. fans?
25.5% of Stoke City F.C. fans are female, 74.5% are male, with an average age of 30.8 years.
Which brands do Stoke City F.C. fans like most?
Stoke City F.C. fans show strongest brand affinity for Borussia Dortmund (3.64×), FC Bayern Munich (2.85×), and Eintracht Frankfurt (3.74×) over the country average.
Where do Stoke City F.C. fans live in Germany?
Stoke City F.C. fans in Germany are most concentrated in Nordrhein-Westfalen (reach 66,719), Bayern (reach 50,531), and Baden-Württemberg (reach 40,299). These three regions account for the largest share of the active audience.
What other brands do Stoke City F.C. fans also like?
Beyond Stoke City F.C. itself, the audience over-indexes on FC Bayern Munich (2.85×), Eintracht Frankfurt (3.74×), SV Werder Bremen (3.45×), and Hamburger SV (4.59×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stoke City F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.