Rascasse Audience Intelligence

Super 8 (film) Audience in United States

A data profile of the people who buy, follow and care about Super 8 (film) in United States — modelled from more than twelve digital signal sources. Super 8 (film) has an estimated audience of 2,649,029 people in United States.

#572among Movie / TV Show / Series in United States#1606in Movies & TV

The average Super 8 (film) fan in United States is 44.9 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include David Harbour, Anjelica Huston, TransUnion, with strongest over-indexing on David Harbour (39.4× the country average).

Demographically, the Super 8 (film) audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Convenience Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Super 8 (film) fan in United States is balanced, around 44.9 years old, with strong Convenience Orientation tendencies and a notable affinity for David Harbour.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Super 8 (film) profile in United States.

Audience size
2.6M
in United States
Gender
49.4%♀
50.6% male
Age
44.9
average years
Country rank
#11396
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Super 8 (film) viewers

49.4% are female, 50.6% are male, average age 44.9.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Super 8 (film) audience in United States
MetricValue
Female49.4%
Male50.6%
Average age44.9
Estimated audience size2,649,029
Fig. 03

Age distribution

Ø 44.9
average years
Age distribution of the Super 8 (film) audience in United States
Age bracketShare%
16-198%
20-2914%
30-3920%
40-4925%
50+32%
Fig. 04

Worldwide distribution

59.2%

of the worldwide Super 8 (film) audience comes from United States.

Worldwide audience distribution share by country for Super 8 (film)
CountryShare
United States59.2%
Canada7.5%
India4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Super 8 (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Super 8 (film) fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~10K2.72×
02South Dakota~20K2.64×
03Montana~20K2.41×
04Arkansas~40K1.73×
05Iowa~40K1.64×
06Mississippi~40K1.62×
07Nebraska~20K1.58×
08Kansas~30K1.52×
09Missouri~60K1.35×
10New Mexico~20K1.34×
11Idaho~20K1.27×
12Oklahoma~40K1.20×
13Wisconsin~50K1.19×
14West Virginia~10K1.18×
15Colorado~50K1.17×
16Louisiana~40K1.17×
17North Dakota~6K1.14×
18Illinois~100K1.08×
19Kentucky~40K1.08×
20Tennessee~60K1.06×
21Texas~200K1.05×
22Arizona~60K1.05×
23Indiana~50K1.00×
24Minnesota~40K0.99×
25Virginia~60K0.98×
26South Carolina~40K0.90×
27North Carolina~70K0.86×
28Georgia~70K0.85×
29Oregon~30K0.85×
30Utah~20K0.83×
31Alabama~30K0.81×
32Ohio~60K0.75×
33Connecticut~20K0.73×
34Michigan~50K0.71×
35Nevada~20K0.69×
36Maine~7K0.69×
37Maryland~30K0.67×
38Washington~30K0.63×
39Pennsylvania~50K0.60×
40Florida~100K0.59×
41Alaska~3K0.57×
42Delaware~4K0.55×
43California~200K0.54×
44New Hampshire~5K0.51×
45New York~70K0.49×
46New Jersey~30K0.46×
47Rhode Island~3K0.40×
48Washington, District of Columbia~3K0.40×
49Massachusetts~20K0.36×
50Hawaii~3K0.27×
Fig. 06

Affinity by region

Affinity by region — Super 8 (film), United States
0.27×1.00×2.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Super 8 (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Super 8 (film) audience
#·InterestCategoryAffinity×
01Renaissance HotelsTravel & Leisure110.11×
02Battle Angel AlitaLiterature95.86×
03CDWTechnology & Electronics68.40×
04The A-TeamMovies & TV65.35×
05Anjelica HustonMovies & TV60.92×
06His Dark MaterialsMovies & TV47.77×
07Ridley ScottMovies & TV46.96×
08Starship Troopers (film)Movies & TV41.68×
09Copa AirlinesTravel & Leisure40.86×
10David HarbourMovies & TV39.40×
11TransUnionTechnology & Electronics36.84×
12Battlestar GalacticaMovies & TV36.53×
13Avatar (2009 film)Movies & TV34.59×
14CheapOairTravel & Leisure34.30×
15Edward NortonMovies & TV31.63×
16ElectroluxHome & Garden22.04×
17Emma StoneMovies & TV18.40×
18Bill MurrayMovies & TV15.28×
19Vikings (TV series)Movies & TV14.43×
20Bank of AmericaBusiness & Career7.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Super 8 (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Super 8 (film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.96×
SustainabilityBALANCE1.45×
PatriotismCONSERVATISM1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Super 8 (film) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
CreativityOPEN0.75×
Luxury OrientationPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Super 8 (film) have in United States?

Super 8 (film) has an estimated audience of 2,649,029 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Super 8 (film) viewers?

49.4% of Super 8 (film) fans are female, 50.6% are male, with an average age of 44.9 years.

03

Which brands do Super 8 (film) fans like most?

Super 8 (film) fans show strongest brand affinity for David Harbour (39.4×), Anjelica Huston (60.92×), and TransUnion (36.84×) over the country average.

04

Where do Super 8 (film) fans live in United States?

Super 8 (film) fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Super 8 (film) fans also like?

Beyond Super 8 (film) itself, the audience over-indexes on Anjelica Huston (60.92×), TransUnion (36.84×), CheapOair (34.3×), and The A-Team (65.35×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Super 8 (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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