Supplier relationship management Audience in United States

Supplier relationship management has an estimated audience of 293,579 people in United States. 44.0% are female, 56.0% are male, average age 33.8. Top regions: Washington, Texas, Florida. Top brand affinities: Jesse Plemons, Kaytee, Lahaina, Hawaii, Justice, Huánuco.
The average Supplier relationship management fan in United States is 33.8 years old, more male, and lives primarily in Washington. The audience is concentrated in Washington, Texas, Florida. Top brand affinities include Jesse Plemons, Kaytee, Lahaina, Hawaii, with strongest over-indexing on Jesse Plemons (14.93× the country average). Demographically, the Supplier relationship management audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Quality Awareness, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Supplier relationship management fans
| Metric | Value |
|---|---|
| Female | 44.0% |
| Male | 56.0% |
| Average age | 33.8 |
| Estimated audience size | 293,579 |
Audience persona
The typical Supplier relationship management fan in United States is more male, around 33.8 years old, with strong Quality Awareness tendencies and a notable affinity for Jesse Plemons.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Washington | 39,333 | 6.68× |
| Texas | 31,528 | 1.25× |
| Florida | 26,047 | 1.31× |
| California | 24,468 | 0.76× |
| Tennessee | 20,587 | 3.5× |
| Ohio | 16,642 | 1.84× |
| Georgia | 14,890 | 1.65× |
| New York | 13,897 | 0.85× |
| Michigan | 11,081 | 1.44× |
| Colorado | 8,852 | 1.91× |
| North Carolina | 7,780 | 0.88× |
| Illinois | 7,645 | 0.78× |
| Virginia | 6,782 | 0.95× |
| Indiana | 6,481 | 1.21× |
| Massachusetts | 6,418 | 1.11× |
| Pennsylvania | 6,234 | 0.63× |
| New Jersey | 6,155 | 0.82× |
| Alabama | 6,095 | 1.49× |
| Kentucky | 5,196 | 1.41× |
| South Carolina | 4,556 | 1.03× |
| Arizona | 3,902 | 0.65× |
| Maryland | 3,085 | 0.61× |
| Oregon | 3,073 | 0.91× |
| Minnesota | 2,848 | 0.68× |
| Missouri | 2,758 | 0.58× |
| Utah | 2,654 | 1.01× |
| Wisconsin | 2,557 | 0.58× |
| Arkansas | 2,379 | 0.98× |
| Oklahoma | 1,790 | 0.55× |
| Louisiana | 1,786 | 0.47× |
| Connecticut | 1,610 | 0.55× |
| Kansas | 1,590 | 0.69× |
| Iowa | 1,566 | 0.65× |
| Nevada | 1,378 | 0.49× |
| Idaho | 1,315 | 0.89× |
| Mississippi | 1,133 | 0.47× |
| Washington, District of Columbia | 941 | 1.07× |
| Nebraska | 823 | 0.56× |
| New Mexico | 700 | 0.48× |
| Alaska | 636 | 1.01× |
| New Hampshire | 596 | 0.51× |
| Montana | 536 | 0.66× |
| Maine | 507 | 0.48× |
| Hawaii | 506 | 0.4× |
| West Virginia | 468 | 0.34× |
| Rhode Island | 440 | 0.47× |
| Delaware | 424 | 0.52× |
| South Dakota | 365 | 0.54× |
| North Dakota | 320 | 0.53× |
| Vermont | 299 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jesse Plemons | 14.93× | Movies & TV |
| Kaytee | 70.56× | Pets & Animals |
| Lahaina, Hawaii | 27.22× | Travel & Leisure |
| Justice | 3.55× | Politics & Society |
| Huánuco | 12.99× | Travel & Leisure |
| Historic site | 5.12× | Arts & Culture |
| 103.3 KLOU | 57.33× | Music & Radio |
| Combat sport | 1.57× | Sports |
| 3D printing | 2.37× | Technology & Electronics |
| Home equity | 1.75× | Home & Garden |
| Vocal harmony | 3.86× | Music & Radio |
| Horeca | 12.92× | Travel & Leisure |
| Monogram | 2.92× | Home & Garden |
| Nebraska Cornhuskers football | 2.7× | Sports |
| JDSU | 2.27× | Business & Career |
| Elsword | 11.05× | Games |
| Fairy godmother | 5.05× | Literature |
| Janitor | 4.26× | Home & Garden |
| Suwannee Hulaween | 20× | Music & Radio |
| Mothercare | 1.78× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.75 |
| Early Adopter Mentality | POWER | 1.63 |
| Sustainability | BALANCE | 1.38 |
| Luxury Orientation | PREMIUM | 1.36 |
| Design Affinity | PREMIUM | 1.34 |
| Patriotism | CONSERVATISM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.0% |
| Japan | 15.0% |
| Germany | 8.5% |
See Supplier relationship management audiences in other countries
- Supplier relationship management — Germany
- Supplier relationship management — United Kingdom
- Supplier relationship management — France
- Supplier relationship management — Italy
- Supplier relationship management — Spain
- Supplier relationship management — Brazil
- Supplier relationship management — Japan
- Supplier relationship management — South Korea
- Supplier relationship management — India
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Supplier relationship management have in United States?
Supplier relationship management has an estimated audience of 293,579 people in United States, concentrated in Washington and Texas.
What is the gender split and age of Supplier relationship management fans?
44.0% of Supplier relationship management fans are female, 56.0% are male, with an average age of 33.8 years.
Which brands do Supplier relationship management fans like most?
Supplier relationship management fans show strongest brand affinity for Jesse Plemons (14.93×), Kaytee (70.56×), and Lahaina, Hawaii (27.22×) over the country average.
Where do Supplier relationship management fans live in United States?
Supplier relationship management fans in United States are most concentrated in Washington (reach 39,333), Texas (reach 31,528), and Florida (reach 26,047). These three regions account for the largest share of the active audience.
What other brands do Supplier relationship management fans also like?
Beyond Supplier relationship management itself, the audience over-indexes on Kaytee (70.56×), Lahaina, Hawaii (27.22×), Justice (3.55×), and Huánuco (12.99×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Supplier relationship management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.