A data profile of the people who buy, follow and care about Tuckernuck in United States — modelled from more than twelve digital signal sources. Tuckernuck has an estimated audience of 2,213,550 people in United States.
The average Tuckernuck fan in United States is 41.8 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, New York, Florida.
Top brand affinities include H2O (American band), Cantinflas, J.Crew Factory, with strongest over-indexing on H2O (American band) (62.38× the country average).
Demographically, the Tuckernuck audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Tuckernuck fan in United States is more female, around 41.8 years old, with strong Design Affinity tendencies and a notable affinity for H2O (American band).
The key figures that characterise the Tuckernuck profile in United States.
88.9% are female, 11.1% are male, average age 41.8.
| Metric | Value |
|---|---|
| Female | 88.9% |
| Male | 11.1% |
| Average age | 41.8 |
| Estimated audience size | 2,213,550 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 24% |
of the worldwide Tuckernuck audience comes from United States.
| Country | Share |
|---|---|
| United States | 88.2% |
| United Kingdom | 1.5% |
| Canada | 1.4% |
Where the Tuckernuck audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~20K | 3.78× | |
| 02 | Alabama | ~70K | 2.31× | |
| 03 | Massachusetts | ~90K | 2.22× | |
| 04 | South Carolina | ~70K | 2.18× | |
| 05 | Connecticut | ~40K | 2.08× | |
| 06 | Georgia | ~100K | 1.65× | |
| 07 | Virginia | ~80K | 1.62× | |
| 08 | North Carolina | ~100K | 1.58× | |
| 09 | Louisiana | ~40K | 1.57× | |
| 10 | Mississippi | ~30K | 1.53× | |
| 11 | Rhode Island | ~10K | 1.46× | |
| 12 | Tennessee | ~60K | 1.45× | |
| 13 | Maryland | ~50K | 1.34× | |
| 14 | New York | ~100K | 1.24× | |
| 15 | Kentucky | ~30K | 1.23× | |
| 16 | New Jersey | ~60K | 1.21× | |
| 17 | Illinois | ~80K | 1.11× | |
| 18 | Texas | ~200K | 1.08× | |
| 19 | Maine | ~8K | 1.07× | |
| 20 | Vermont | ~4K | 1.07× | |
| 21 | Arkansas | ~20K | 1.06× | |
| 22 | New Hampshire | ~9K | 1.04× | |
| 23 | Pennsylvania | ~70K | 1.01× | |
| 24 | Missouri | ~30K | 0.92× | |
| 25 | Delaware | ~5K | 0.84× | |
| 26 | Kansas | ~10K | 0.83× | |
| 27 | Florida | ~100K | 0.82× | |
| 28 | Oklahoma | ~20K | 0.82× | |
| 29 | Ohio | ~50K | 0.78× | |
| 30 | Colorado | ~20K | 0.73× | |
| 31 | Minnesota | ~20K | 0.71× | |
| 32 | Nebraska | ~7K | 0.66× | |
| 33 | Wisconsin | ~20K | 0.63× | |
| 34 | Michigan | ~30K | 0.60× | |
| 35 | Utah | ~10K | 0.60× | |
| 36 | West Virginia | ~6K | 0.60× | |
| 37 | Indiana | ~20K | 0.57× | |
| 38 | Montana | ~3K | 0.54× | |
| 39 | Iowa | ~9K | 0.51× | |
| 40 | California | ~100K | 0.46× | |
| 41 | North Dakota | ~2K | 0.46× | |
| 42 | South Dakota | ~2K | 0.45× | |
| 43 | Alaska | ~2K | 0.44× | |
| 44 | Idaho | ~5K | 0.43× | |
| 45 | Washington | ~20K | 0.42× | |
| 46 | Oregon | ~10K | 0.40× | |
| 47 | Hawaii | ~3K | 0.37× | |
| 48 | Arizona | ~10K | 0.34× | |
| 49 | New Mexico | ~3K | 0.30× | |
| 50 | Nevada | ~6K | 0.27× |
The strongest cross-interests of the Tuckernuck audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cantinflas | Movies & TV | 75.94× | ||
| 02 | Lost Frequencies | Music & Radio | 70.84× | ||
| 03 | H2O (American band) | Music & Radio | 62.38× | ||
| 04 | British rock | Music & Radio | 47.56× | ||
| 05 | MXstore | Shopping | 44.14× | ||
| 06 | Draper James | Fashion & Accessoires | 36.73× | ||
| 07 | McGill University | Business & Career | 34.32× | ||
| 08 | KARE | Movies & TV | 34.09× | ||
| 09 | J.McLaughlin | Shopping | 26.69× | ||
| 10 | J.Crew Factory | Shopping | 20.21× | ||
| 11 | Angelique Boyer | Movies & TV | 20.00× | ||
| 12 | Famke Janssen | Fashion & Accessoires | 16.34× | ||
| 13 | Nebraska Furniture Mart | Shopping | 13.95× | ||
| 14 | ipsy | Shopping | 10.67× | ||
| 15 | COS | Shopping | 10.29× | ||
| 16 | The RealReal | Fashion & Accessoires | 9.59× | ||
| 17 | Jaden Smith | Movies & TV | 9.31× | ||
| 18 | Equinox | Politics & Society | 6.48× | ||
| 19 | Robert Redford | Movies & TV | 5.94× | ||
| 20 | Nordstrom rack | Fashion & Accessoires | 3.24× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 2.50× | |
| Luxury Orientation | PREMIUM | 2.26× | |
| Quality Awareness | PREMIUM | 1.73× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.60× | |
| Patriotism | CONSERVATISM | 0.70× | |
| Convenience Orientation | PREMIUM | 0.70× |
Tuckernuck has an estimated audience of 2,213,550 people in United States, concentrated in Texas and New York.
88.9% of Tuckernuck fans are female, 11.1% are male, with an average age of 41.8 years.
Tuckernuck fans show strongest brand affinity for H2O (American band) (62.38×), Cantinflas (75.94×), and J.Crew Factory (20.21×) over the country average.
Tuckernuck fans in United States are most concentrated in Texas (reach ~200K), New York (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Tuckernuck itself, the audience over-indexes on Cantinflas (75.94×), J.Crew Factory (20.21×), KARE (34.09×), and Angelique Boyer (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Tuckernuck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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