A data profile of the people who buy, follow and care about Survivor (U.S. TV series) in United States — modelled from more than twelve digital signal sources. Survivor (U.S. TV series) has an estimated audience of 8,003,210 people in United States.
The average Survivor (U.S. TV series) fan in United States is 41.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Bruce Willis, Global Television Network, Instant messaging, with strongest over-indexing on Bruce Willis (3.46× the country average).
Demographically, the Survivor (U.S. TV series) audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Extroversion, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Survivor (U.S. TV series) fan in United States is more female, around 41.7 years old, with strong Extroversion tendencies and a notable affinity for Bruce Willis.
The key figures that characterise the Survivor (U.S. TV series) profile in United States.
59.1% are female, 40.9% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 59.1% |
| Male | 40.9% |
| Average age | 41.7 |
| Estimated audience size | 8,003,210 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 27% |
of the worldwide Survivor (U.S. TV series) audience comes from United States.
| Country | Share |
|---|---|
| United States | 43.8% |
| United Kingdom | 5.4% |
| Canada | 5.2% |
Where the Survivor (U.S. TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~40K | 1.41× | |
| 02 | Wisconsin | ~200K | 1.26× | |
| 03 | Vermont | ~20K | 1.24× | |
| 04 | Oregon | ~100K | 1.23× | |
| 05 | Minnesota | ~100K | 1.21× | |
| 06 | Utah | ~80K | 1.19× | |
| 07 | Iowa | ~80K | 1.18× | |
| 08 | Ohio | ~300K | 1.17× | |
| 09 | Kentucky | ~100K | 1.16× | |
| 10 | Washington | ~200K | 1.15× | |
| 11 | New Hampshire | ~40K | 1.14× | |
| 12 | Missouri | ~100K | 1.13× | |
| 13 | South Dakota | ~20K | 1.13× | |
| 14 | Montana | ~20K | 1.12× | |
| 15 | Indiana | ~200K | 1.11× | |
| 16 | Massachusetts | ~200K | 1.10× | |
| 17 | Michigan | ~200K | 1.09× | |
| 18 | Pennsylvania | ~300K | 1.07× | |
| 19 | Idaho | ~40K | 1.07× | |
| 20 | Tennessee | ~200K | 1.06× | |
| 21 | Kansas | ~60K | 1.03× | |
| 22 | Arizona | ~200K | 1.02× | |
| 23 | Colorado | ~100K | 1.02× | |
| 24 | Rhode Island | ~30K | 1.02× | |
| 25 | Alaska | ~20K | 1.02× | |
| 26 | Oklahoma | ~90K | 1.00× | |
| 27 | Arkansas | ~60K | 0.98× | |
| 28 | West Virginia | ~40K | 0.97× | |
| 29 | South Carolina | ~100K | 0.96× | |
| 30 | North Carolina | ~200K | 0.95× | |
| 31 | Alabama | ~100K | 0.94× | |
| 32 | Washington, District of Columbia | ~20K | 0.94× | |
| 33 | Nebraska | ~40K | 0.93× | |
| 34 | Delaware | ~20K | 0.93× | |
| 35 | Illinois | ~200K | 0.92× | |
| 36 | North Dakota | ~10K | 0.91× | |
| 37 | New York | ~400K | 0.90× | |
| 38 | Maryland | ~100K | 0.90× | |
| 39 | Connecticut | ~70K | 0.90× | |
| 40 | Virginia | ~200K | 0.88× | |
| 41 | Hawaii | ~30K | 0.83× | |
| 42 | California | ~700K | 0.82× | |
| 43 | Florida | ~400K | 0.82× | |
| 44 | New Jersey | ~200K | 0.82× | |
| 45 | Louisiana | ~80K | 0.82× | |
| 46 | Georgia | ~200K | 0.80× | |
| 47 | Nevada | ~60K | 0.79× | |
| 48 | Mississippi | ~50K | 0.79× | |
| 49 | New Mexico | ~30K | 0.71× | |
| 50 | Texas | ~500K | 0.70× |
The strongest cross-interests of the Survivor (U.S. TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Joseph Gordon-Levitt | Movies & TV | 4.38× | ||
| 02 | The Challenge (TV series) | Movies & TV | 4.14× | ||
| 03 | Emily Blunt | Movies & TV | 3.73× | ||
| 04 | Bruce Willis | Movies & TV | 3.46× | ||
| 05 | The Hills | Movies & TV | 3.46× | ||
| 06 | Global Television Network | Movies & TV | 2.42× | ||
| 07 | Zoom (TV channel) | Technology & Electronics | 2.26× | ||
| 08 | Georgie & Mandy's First Marriage | Movies & TV | 1.84× | ||
| 09 | TLC (TV network) | Movies & TV | 1.78× | ||
| 10 | Chicano rap | Music & Radio | 1.77× | ||
| 11 | Country rap | Music & Radio | 1.73× | ||
| 12 | Britney Spears | Music & Radio | 1.70× | ||
| 13 | Diane Keaton | Movies & TV | 1.63× | ||
| 14 | TMZ | Internet & Social Media | 1.62× | ||
| 15 | Instant messaging | Internet & Social Media | 1.61× | ||
| 16 | Bad Bunny | Music & Radio | 1.60× | ||
| 17 | Southern hip hop | Music & Radio | 1.59× | ||
| 18 | Electro (music) | Music & Radio | 1.58× | ||
| 19 | Daily Mail | News | 1.57× | ||
| 20 | T-Mobile | Technology & Electronics | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.28× | |
| Convenience Orientation | PREMIUM | 1.18× | |
| Community Orientation | OPEN | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.79× | |
| Design Affinity | PREMIUM | 0.83× | |
| Mindfulness | BALANCE | 0.87× |
Survivor (U.S. TV series) has an estimated audience of 8,003,210 people in United States, concentrated in California and Texas.
59.1% of Survivor (U.S. TV series) fans are female, 40.9% are male, with an average age of 41.7 years.
Survivor (U.S. TV series) fans show strongest brand affinity for Bruce Willis (3.46×), Global Television Network (2.42×), and Instant messaging (1.61×) over the country average.
Survivor (U.S. TV series) fans in United States are most concentrated in California (reach ~700K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Survivor (U.S. TV series) itself, the audience over-indexes on Global Television Network (2.42×), Instant messaging (1.61×), T-Mobile (1.55×), and TMZ (1.62×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Survivor (U.S. TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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