T. D. Jakes Audience in United States

T. D. Jakes has an estimated audience of 996,842 people in United States. 70.8% are female, 29.2% are male, average age 38.1. Top regions: Texas, Florida, Georgia. Top brand affinities: Houston Astros, Hair Extensions, Capital One, Google Maps, Diana Ross.

The average T. D. Jakes fan in United States is 38.1 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include Houston Astros, Hair Extensions, Capital One, with strongest over-indexing on Houston Astros (6.81× the country average). Demographically, the T. D. Jakes audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Director

Demographics of T. D. Jakes fans

Demographic split for T. D. Jakes audience in United States
MetricValue
Female70.8%
Male29.2%
Average age38.1
Estimated audience size996,842

Audience persona

The typical T. D. Jakes fan in United States is more female, around 38.1 years old, with strong Mindfulness tendencies and a notable affinity for Houston Astros.

Top regions in United States

Top regions ranked by reach for T. D. Jakes in United States
RegionReachAffinity
Texas155,6201.82×
Florida91,9951.36×
Georgia80,6702.63×
California79,8950.73×
North Carolina60,5962.02×
New York46,4820.83×
Virginia36,9091.52×
Ohio35,9061.17×
Maryland34,8922.04×
Tennessee34,3831.72×
Illinois34,2081.03×
South Carolina32,8962.19×
Alabama31,9862.3×
Louisiana28,9682.25×
Michigan28,0761.08×
Pennsylvania27,6610.82×
New Jersey22,9040.9×
Mississippi19,9102.42×
Missouri18,8831.18×
Indiana18,6371.02×
Oklahoma16,6141.5×
Arizona15,4890.76×
Kentucky14,3341.15×
Arkansas13,2051.61×
Washington10,7300.54×
Massachusetts9,8210.5×
Colorado8,6450.55×
Nevada8,1860.85×
Connecticut8,0120.8×
Wisconsin7,1280.48×
Minnesota6,7460.47×
Kansas6,2360.79×
West Virginia5,1031.1×
Oregon4,6680.41×
Washington, District of Columbia4,1411.38×
Delaware3,9491.44×
Iowa3,8770.47×
New Mexico3,0190.6×
Nebraska2,5190.5×
Hawaii2,2110.52×
Utah1,7360.19×
Idaho1,6510.33×
Rhode Island1,4530.46×
New Hampshire1,0900.28×
Maine1,0670.3×
Alaska1,0160.48×
Montana9270.34×
South Dakota7690.33×
North Dakota7470.36×
Wyoming4240.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for T. D. Jakes audience
BrandAffinityCategory
Houston Astros6.81×Sports
Hair Extensions4.07×Beauty & Wellness
Capital One2.72×Business & Career
Google Maps2.61×Internet & Social Media
Diana Ross8.8×Music & Radio
Indeed.com2.63×Business & Career
Diane Keaton3.88×Movies & TV
New Testament5.48×Politics & Society
Drudge Report4.12×Sports
Real property2.83×Home & Garden
Bernie Mac9.38×Movies & TV
Dollar General1.98×Shopping
Enterprise Rent-A-CarCars & Mobility
Aaliyah8.46×Music & Radio
Kate Beckinsale6.65×Movies & TV
Los Angeles Dodgers3.45×Sports
Teyana Taylor4.59×Movies & TV
Tyler Perry5.24×Movies & TV
Passive income4.97×Business & Career
Texas Roadhouse1.77×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by T. D. Jakes audience
TraitClusterScore
MindfulnessBALANCE1.35
SpiritualityBALANCE1.35
Community OrientationOPEN1.32
Luxury OrientationPREMIUM1.31
Healthy LifestyleBALANCE1.15
Family OrientationCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for T. D. Jakes
CountryShare
United States74.8%
Brazil7.2%
South Africa4.3%

See T. D. Jakes audiences in other countries

More Director audiences in United States

Frequently asked questions

How many fans does T. D. Jakes have in United States?

T. D. Jakes has an estimated audience of 996,842 people in United States, concentrated in Texas and Florida.

What is the gender split and age of T. D. Jakes fans?

70.8% of T. D. Jakes fans are female, 29.2% are male, with an average age of 38.1 years.

Which brands do T. D. Jakes fans like most?

T. D. Jakes fans show strongest brand affinity for Houston Astros (6.81×), Hair Extensions (4.07×), and Capital One (2.72×) over the country average.

Where do T. D. Jakes fans live in United States?

T. D. Jakes fans in United States are most concentrated in Texas (reach 155,620), Florida (reach 91,995), and Georgia (reach 80,670). These three regions account for the largest share of the active audience.

What other brands do T. D. Jakes fans also like?

Beyond T. D. Jakes itself, the audience over-indexes on Hair Extensions (4.07×), Capital One (2.72×), Google Maps (2.61×), and Diana Ross (8.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for T. D. Jakes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.