Rascasse Audience Intelligence

Tamagotchi Audience in United States

A data profile of the people who buy, follow and care about Tamagotchi in United States — modelled from more than twelve digital signal sources. Tamagotchi has an estimated audience of 542,700 people in United States.

#271among Video game in United States#451among Video / Board Game in United States#759in Games

The average Tamagotchi fan in United States is 32.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Scary Movie, Kane (wrestler), Joey King, with strongest over-indexing on Scary Movie (70.72× the country average).

Demographically, the Tamagotchi audience skews more female with an average age of 32.4, and over-indexes on personality traits such as Extroversion, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tamagotchi fan in United States is more female, around 32.4 years old, with strong Extroversion tendencies and a notable affinity for Scary Movie.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tamagotchi profile in United States.

Audience size
543K
in United States
Gender
62.1%♀
37.9% male
Age
32.4
average years
Country rank
#34921
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+68%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tamagotchi fans

62.1% are female, 37.9% are male, average age 32.4.

Fig. 02

Gender split

62.1%
Female
37.9%
Male
Demographic split for Tamagotchi audience in United States
MetricValue
Female62.1%
Male37.9%
Average age32.4
Estimated audience size542,700
Fig. 03

Age distribution

Ø 32.4
average years
Age distribution of the Tamagotchi audience in United States
Age bracketShare%
16-1925%
20-2935%
30-3927%
40-498%
50+5%
Fig. 04

Worldwide distribution

13.5%

of the worldwide Tamagotchi audience comes from United States.

Worldwide audience distribution share by country for Tamagotchi
CountryShare
United States13.5%
China6.0%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tamagotchi audience in United States is strongest.

Fig. 05

Top regions by affinity

Tamagotchi fans by region: top regions in United States
#RegionReachAffinity×
01California~80K1.36×
02Utah~6K1.33×
03Washington~10K1.32×
04Oregon~8K1.29×
05Texas~50K1.20×
06Hawaii~3K1.19×
07Arizona~10K1.16×
08Nevada~5K1.11×
09New York~30K1.10×
10Alaska~1K1.09×
11New Mexico~3K1.07×
12Colorado~9K1.06×
13Oklahoma~6K1.06×
14Idaho~3K1.06×
15Florida~40K1.03×
16Massachusetts~10K1.03×
17Illinois~20K1.02×
18New Jersey~10K1.01×
19Virginia~10K1.01×
20Michigan~10K1.00×
21Indiana~9K1.00×
22Connecticut~5K1.00×
23Minnesota~7K0.99×
24Missouri~8K0.98×
25Kentucky~6K0.98×
26Pennsylvania~20K0.97×
27Ohio~20K0.97×
28North Carolina~10K0.97×
29Arkansas~4K0.97×
30Kansas~4K0.97×
31North Dakota~1K0.97×
32Maine~2K0.96×
33Montana~1K0.96×
34Georgia~10K0.95×
35Rhode Island~2K0.95×
36Vermont<1K0.95×
37Maryland~8K0.94×
38Wisconsin~7K0.94×
39New Hampshire~2K0.94×
40Tennessee~10K0.93×
41Nebraska~2K0.92×
42West Virginia~2K0.92×
43Iowa~4K0.91×
44South Dakota~1K0.86×
45Louisiana~6K0.85×
46South Carolina~6K0.82×
47Delaware~1K0.82×
48Alabama~6K0.81×
49Washington, District of Columbia~1K0.79×
50Mississippi~3K0.75×
Fig. 06

Affinity by region

Affinity by region — Tamagotchi, United States
0.75×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tamagotchi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tamagotchi audience
#·InterestCategoryAffinity×
01Kane (wrestler)Sports129.29×
02FurbyKids & Family89.77×
03Scary MovieMovies & TV70.72×
04Joey KingMovies & TV68.26×
05Phineas and FerbMovies & TV67.02×
06Lizzie McGuireMovies & TV63.78×
07Rey MysterioSports54.61×
08The Princess Diaries (film)Movies & TV53.38×
09ShrekMovies & TV45.25×
10She's the ManMovies & TV41.62×
11Juno (film)Movies & TV39.34×
12Legally BlondeMovies & TV38.98×
13Kim PossibleMovies & TV38.54×
14Malcolm in the MiddleMovies & TV35.85×
15School of RockMovies & TV35.74×
16Napoleon DynamiteMovies & TV28.43×
17Hunter SchaferMovies & TV23.42×
18MonstersMovies & TV22.22×
19Jacob ElordiMovies & TV18.12×
20DeviantArtInternet & Social Media12.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tamagotchi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tamagotchi audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.73×
SpiritualityBALANCE1.43×
Early Adopter MentalityPOWER1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tamagotchi audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.75×
Luxury OrientationPREMIUM0.79×
Career OrientationPOWER0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tamagotchi have in United States?

Tamagotchi has an estimated audience of 542,700 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tamagotchi fans?

62.1% of Tamagotchi fans are female, 37.9% are male, with an average age of 32.4 years.

03

Which brands do Tamagotchi fans like most?

Tamagotchi fans show strongest brand affinity for Scary Movie (70.72×), Kane (wrestler) (129.29×), and Joey King (68.26×) over the country average.

04

Where do Tamagotchi fans live in United States?

Tamagotchi fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tamagotchi fans also like?

Beyond Tamagotchi itself, the audience over-indexes on Kane (wrestler) (129.29×), Joey King (68.26×), Phineas and Ferb (67.02×), and Shrek (45.25×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Tamagotchi audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tamagotchi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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