Techno Audience in United States

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Techno has an estimated audience of 1,362,406 people in United States. 46.7% are female, 53.3% are male, average age 34.0. Top regions: California, Texas, New York. Top brand affinities: Home construction, Elsword, Dog breed, Nationality, Bank account.

The average Techno fan in United States is 34.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Home construction, Elsword, Dog breed, with strongest over-indexing on Home construction (8.38× the country average). Demographically, the Techno audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Techno fans

Demographic split for Techno audience in United States
MetricValue
Female46.7%
Male53.3%
Average age34.0
Estimated audience size1,362,406

Audience persona

The typical Techno fan in United States is balanced, around 34.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Techno in United States
RegionReachAffinity
California222,9131.49×
Texas120,0581.03×
New York116,7871.53×
Florida114,4261.24×
Illinois54,6041.2×
Pennsylvania42,6100.93×
Michigan41,4611.16×
Georgia41,1120.98×
New Jersey40,9471.18×
Virginia36,0341.09×
Ohio35,1850.84×
North Carolina35,0500.85×
Washington34,8891.28×
Massachusetts34,4471.28×
Arizona31,1741.12×
Missouri30,0351.37×
Colorado27,5501.28×
Maryland24,1251.03×
Tennessee23,0910.84×
Kansas21,7332.02×
Indiana20,8420.84×
Oregon19,8631.27×
Wisconsin18,9290.92×
Nevada17,3561.32×
Minnesota17,1570.88×
Louisiana16,5070.94×
South Carolina16,4780.8×
Kentucky15,0910.88×
Alabama14,7160.77×
Oklahoma13,9710.92×
Connecticut13,9121.02×
Utah13,3041.09×
Arkansas9,2920.83×
Mississippi8,7600.78×
Iowa8,1390.73×
New Mexico6,2370.91×
Washington, District of Columbia5,5531.36×
Hawaii5,1410.88×
Idaho5,0830.74×
West Virginia4,8570.77×
Nebraska4,7900.7×
Rhode Island4,6371.07×
New Hampshire4,2690.8×
Maine4,0340.83×
Alaska3,2311.11×
Montana2,7230.72×
Delaware2,5380.68×
South Dakota2,1320.68×
Vermont2,0270.85×
North Dakota1,7140.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Techno audience
BrandAffinityCategory
Home construction8.38×Home & Garden
Elsword25.91×Games
Dog breed1.71×Pets & Animals
Nationality2.48×Politics & Society
Bank account2.69×Business & Career
Combat sport1.7×Sports
Progressive rock2.1×Music & Radio
UK garage5.2×Music & Radio
JDSU2.85×Business & Career
Minnesota1.53×Travel & Leisure
Home equity1.64×Home & Garden
Natural rubber1.71×Cars & Mobility
Iwi17.64×
Home staging4×Home & Garden
Regional styles of Mexican music1.72×Music & Radio
Stamp collecting2.76×Home & Garden
Building envelope5.45×Home & Garden
Staycation1.8×Home & Garden
La Opinión3.79×News
Halsey, Oregon4.37×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Techno audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.89
Early Adopter MentalityPOWER1.72
Luxury OrientationPREMIUM1.61
SustainabilityBALANCE1.48
Design AffinityPREMIUM1.46
Urban LifestyleOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for Techno
CountryShare
United States12.2%
Germany7.2%
Italy5.4%

See Techno audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Techno have in United States?

Techno has an estimated audience of 1,362,406 people in United States, concentrated in California and Texas.

What is the gender split and age of Techno fans?

46.7% of Techno fans are female, 53.3% are male, with an average age of 34.0 years.

Which brands do Techno fans like most?

Techno fans show strongest brand affinity for Home construction (8.38×), Elsword (25.91×), and Dog breed (1.71×) over the country average.

Where do Techno fans live in United States?

Techno fans in United States are most concentrated in California (reach 222,913), Texas (reach 120,058), and New York (reach 116,787). These three regions account for the largest share of the active audience.

What other brands do Techno fans also like?

Beyond Techno itself, the audience over-indexes on Elsword (25.91×), Dog breed (1.71×), Nationality (2.48×), and Bank account (2.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Techno. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.