Tefal Audience in United States

Tefal has an estimated audience of 281,151 people in United States. 64.8% are female, 35.2% are male, average age 38.9. Top regions: California, New York, Texas. Top brand affinities: Smeg (appliances), Life Coach, Norm Macdonald, Johnny Manziel, Grayson Dolan.
The average Tefal fan in United States is 38.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Smeg (appliances), Life Coach, Norm Macdonald, with strongest over-indexing on Smeg (appliances) (308.13× the country average). Demographically, the Tefal audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Pet Ownership, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Brand · Subtype: Domestic appliances
Demographics of Tefal fans
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 38.9 |
| Estimated audience size | 281,151 |
Audience persona
The typical Tefal fan in United States is more female, around 38.9 years old, with strong Pet Ownership tendencies and a notable affinity for Smeg (appliances).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 51,170 | 1.66× |
| New York | 28,300 | 1.8× |
| Texas | 25,563 | 1.06× |
| Florida | 22,103 | 1.16× |
| Illinois | 13,365 | 1.43× |
| New Jersey | 10,685 | 1.49× |
| Pennsylvania | 10,111 | 1.07× |
| Virginia | 9,558 | 1.4× |
| Washington | 8,678 | 1.54× |
| Georgia | 8,573 | 0.99× |
| Ohio | 7,615 | 0.88× |
| Massachusetts | 7,392 | 1.33× |
| Michigan | 6,976 | 0.95× |
| North Carolina | 6,925 | 0.82× |
| Arizona | 5,893 | 1.03× |
| Maryland | 4,605 | 0.95× |
| Tennessee | 4,250 | 0.75× |
| Indiana | 3,694 | 0.72× |
| Colorado | 3,433 | 0.77× |
| Minnesota | 3,319 | 0.82× |
| Iowa | 3,280 | 1.42× |
| Oregon | 3,209 | 1× |
| South Carolina | 3,180 | 0.75× |
| Missouri | 3,058 | 0.67× |
| Louisiana | 3,056 | 0.84× |
| Alabama | 3,039 | 0.77× |
| Wisconsin | 3,005 | 0.71× |
| Connecticut | 2,598 | 0.92× |
| Nevada | 2,528 | 0.93× |
| Kentucky | 2,338 | 0.66× |
| Washington, District of Columbia | 2,057 | 2.43× |
| Oklahoma | 1,832 | 0.59× |
| Kansas | 1,727 | 0.78× |
| Utah | 1,570 | 0.62× |
| Arkansas | 1,457 | 0.63× |
| Mississippi | 1,172 | 0.51× |
| Hawaii | 1,024 | 0.85× |
| Idaho | 1,012 | 0.72× |
| New Mexico | 983 | 0.7× |
| Nebraska | 937 | 0.66× |
| New Hampshire | 903 | 0.82× |
| West Virginia | 903 | 0.69× |
| Delaware | 827 | 1.07× |
| Alaska | 772 | 1.28× |
| Montana | 729 | 0.94× |
| Maine | 718 | 0.71× |
| North Dakota | 701 | 1.21× |
| Rhode Island | 667 | 0.75× |
| South Dakota | 664 | 1.02× |
| Wyoming | 626 | 1.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Smeg (appliances) | 308.13× | Home & Garden |
| Life Coach | 125× | Business & Career |
| Norm Macdonald | 104.9× | Movies & TV |
| Johnny Manziel | 109.09× | Sports |
| Grayson Dolan | 540.89× | Movies & TV |
| Wellness Coach | 142.51× | Health |
| Roger Goodell | 154.15× | Sports |
| Cuisinart | 80.43× | Home & Garden |
| J. A. Henckels | 242.42× | Home & Garden |
| Groupe SEB | 377.7× | Home & Garden |
| Le Creuset | 43.18× | Home & Garden |
| Von Miller | 63.64× | Sports |
| Colin Quinn | 118.78× | Movies & TV |
| Food storage container | 20.68× | Home & Garden |
| Small appliance | 29.09× | Technology & Electronics |
| Breville | 35.14× | Home & Garden |
| Architectural Design | 73.32× | Business & Career |
| Nate Bargatze | 13.02× | Music & Radio |
| Dave Attell | 60.3× | Movies & TV |
| De'Longhi | 41.19× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.79 |
| DIY Mentality | THRILL | 1.9 |
| Indulgence | JOY | 1.7 |
| Convenience Orientation | PREMIUM | 1.67 |
| Healthy Lifestyle | BALANCE | 1.62 |
| Price Sensitivity | PREMIUM | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 10.9% |
| United Kingdom | 9.8% |
| Germany | 8.7% |
See Tefal audiences in other countries
More Domestic appliances audiences in United States
- Dyson (5,810,866)
- KitchenAid (3,745,775)
- Electrolux (3,554,340)
- Instant Pot (2,760,991)
- General Electric (2,013,275)
Frequently asked questions
How many fans does Tefal have in United States?
Tefal has an estimated audience of 281,151 people in United States, concentrated in California and New York.
What is the gender split and age of Tefal fans?
64.8% of Tefal fans are female, 35.2% are male, with an average age of 38.9 years.
Which brands do Tefal fans like most?
Tefal fans show strongest brand affinity for Smeg (appliances) (308.13×), Life Coach (125×), and Norm Macdonald (104.9×) over the country average.
Where do Tefal fans live in United States?
Tefal fans in United States are most concentrated in California (reach 51,170), New York (reach 28,300), and Texas (reach 25,563). These three regions account for the largest share of the active audience.
What other brands do Tefal fans also like?
Beyond Tefal itself, the audience over-indexes on Life Coach (125×), Norm Macdonald (104.9×), Johnny Manziel (109.09×), and Grayson Dolan (540.89×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tefal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.