Rascasse Audience Intelligence

Wellness Coach Audience in United States

A data profile of the people who buy, follow and care about Wellness Coach in United States — modelled from more than twelve digital signal sources. Wellness Coach has an estimated audience of 859,595 people in United States.

#9240among Topic in United States#770in Health

The average Wellness Coach fan in United States is 38.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Virginia, Texas.

Top brand affinities include Tefal, Peter Thiel, Psoriasis Awareness, with strongest over-indexing on Tefal (142.51× the country average).

Demographically, the Wellness Coach audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Convenience Orientation, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wellness Coach fan in United States is more female, around 38.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Tefal.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wellness Coach profile in United States.

Audience size
860K
in United States
Gender
60.8%♀
39.2% male
Age
38.4
average years
Country rank
#26186
Topic in United States
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wellness Coach fans

60.8% are female, 39.2% are male, average age 38.4.

Fig. 02

Gender split

60.8%
Female
39.2%
Male
Demographic split for Wellness Coach audience in United States
MetricValue
Female60.8%
Male39.2%
Average age38.4
Estimated audience size859,595
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Wellness Coach audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3921%
40-4922%
50+16%
Fig. 04

Worldwide distribution

24.7%

of the worldwide Wellness Coach audience comes from United States.

Worldwide audience distribution share by country for Wellness Coach
CountryShare
United States24.7%
Brazil9.4%
Italy8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wellness Coach audience in United States is strongest.

Fig. 05

Top regions by affinity

Wellness Coach fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~90K4.27×
02California~100K1.55×
03Colorado~20K1.55×
04New Hampshire~5K1.35×
05Nevada~10K1.25×
06Kansas~8K1.13×
07Washington, District of Columbia~3K1.13×
08Georgia~30K1.10×
09Oklahoma~10K1.08×
10Utah~8K1.08×
11New York~50K1.07×
12Maryland~20K1.07×
13Vermont~2K1.05×
14Montana~2K1.04×
15Nebraska~4K1.02×
16Alaska~2K1.02×
17North Dakota~2K1.02×
18Oregon~10K1.01×
19North Carolina~30K1.00×
20Massachusetts~20K0.98×
21Maine~3K0.98×
22Rhode Island~3K0.98×
23South Dakota~2K0.98×
24Florida~60K0.96×
25Wisconsin~10K0.95×
26Minnesota~10K0.95×
27Delaware~2K0.95×
28Texas~70K0.94×
29New Jersey~20K0.94×
30Idaho~4K0.94×
31Arizona~20K0.93×
32Indiana~10K0.93×
33Hawaii~3K0.93×
34Ohio~20K0.92×
35Connecticut~8K0.92×
36Pennsylvania~30K0.91×
37Kentucky~10K0.91×
38West Virginia~4K0.91×
39Washington~20K0.90×
40Arkansas~6K0.90×
41New Mexico~4K0.90×
42Tennessee~20K0.89×
43Iowa~6K0.89×
44Mississippi~6K0.88×
45Michigan~20K0.87×
46Missouri~10K0.87×
47Louisiana~9K0.85×
48Illinois~20K0.82×
49South Carolina~10K0.82×
50Alabama~10K0.81×
Fig. 06

Affinity by region

Affinity by region — Wellness Coach, United States
0.81×1.00×4.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wellness Coach audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wellness Coach audience
#·InterestCategoryAffinity×
01TefalHome & Garden142.51×
02Natural Home remediesHealth47.06×
03Peter ThielBusiness & Career20.00×
04Alan TuringPolitics & Society20.00×
05The Butterfly EffectMovies & TV20.00×
06Drain cleanerHome & Garden19.64×
07Psoriasis AwarenessHealth14.77×
08Constant ContactTechnology & Electronics13.75×
09Business softwareBusiness & Career12.55×
10United States national football teamSports8.85×
11Anytime FitnessSports4.18×
12MetaphysicsBusiness & Career3.41×
13Old NavyFashion & Accessoires2.93×
14MarshallsFashion & Accessoires2.89×
15MetabolismHealth2.78×
16Discount storesShopping2.77×
17FedExBusiness & Career2.65×
18Mortgage loansBusiness & Career2.40×
19Planet FitnessSports2.23×
20PinterestInternet & Social Media1.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wellness Coach audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wellness Coach audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.80×
Pet OwnershipJOY1.63×
Quality AwarenessPREMIUM1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wellness Coach audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
CreativityOPEN0.96×
Early Adopter MentalityPOWER0.99×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wellness Coach have in United States?

Wellness Coach has an estimated audience of 859,595 people in United States, concentrated in California and Virginia.

02

What is the gender split and age of Wellness Coach fans?

60.8% of Wellness Coach fans are female, 39.2% are male, with an average age of 38.4 years.

03

Which brands do Wellness Coach fans like most?

Wellness Coach fans show strongest brand affinity for Tefal (142.51×), Peter Thiel (20×), and Psoriasis Awareness (14.77×) over the country average.

04

Where do Wellness Coach fans live in United States?

Wellness Coach fans in United States are most concentrated in California (reach ~100K), Virginia (reach ~90K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Wellness Coach fans also like?

Beyond Wellness Coach itself, the audience over-indexes on Peter Thiel (20×), Psoriasis Awareness (14.77×), Business software (12.55×), and Old Navy (2.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Wellness Coach audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Wellness Coach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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