Psoriasis Awareness Audience in United States
Psoriasis Awareness has an estimated audience of 7,023,301 people in United States. 64.7% are female, 35.3% are male, average age 46.9. Top brand affinities: Walgreens, Sleep and breathing, Insomnia, Breaking news, Symptom.
Top brand affinities include Walgreens, Sleep and breathing, Insomnia, with strongest over-indexing on Walgreens (2.45× the country average). Demographically, the Psoriasis Awareness audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Need for Security, Career Orientation.
Category: Health · Type: Topic
Demographics of Psoriasis Awareness fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 46.9 |
| Estimated audience size | 7,023,301 |
Audience persona
The typical Psoriasis Awareness fan in United States is more female, around 46.9 years old, with strong Need for Security tendencies and a notable affinity for Walgreens.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Walgreens | 2.45× | Shopping |
| Sleep and breathing | 14.11× | Health |
| Insomnia | 11.1× | Health |
| Breaking news | 1.9× | Movies & TV |
| Symptom | 2.41× | Health |
| Stress | 10.56× | Health |
| Medicine | 1.56× | Business & Career |
| Self care | 2.1× | Health |
| Physician | 2.07× | Business & Career |
| Therapy | 1.72× | Health |
| Lowe's | 1.62× | Shopping |
| Medicare (United States) | 3.25× | Health |
| Dollar General | 1.73× | Shopping |
| Wellness Coach | 14.77× | Health |
| Kroger | 1.97× | Food & Beverages |
| Indeed.com | 1.79× | Business & Career |
| Skin | 1.62× | Beauty & Wellness |
| Research | 1.6× | Business & Career |
| CVS Pharmacy | 2.03× | Shopping |
| Diabetes mellitus awareness | 2.8× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.46 |
| Career Orientation | POWER | 1.27 |
| Price Sensitivity | PREMIUM | 1.26 |
| Spirituality | BALANCE | 1.24 |
| Quality Awareness | PREMIUM | 1.2 |
| Community Orientation | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.8% |
| United Kingdom | 5.7% |
| Philippines | 4.1% |
See Psoriasis Awareness audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Psoriasis Awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.