Sleep and breathing Audience in United States
Sleep and breathing has an estimated audience of 1,375,779 people in United States. 53.8% are female, 46.2% are male, average age 47.2. Top brand affinities: Chaif, Melvin Ingram, Stop Bullying, Enrico Mentana, Escuela Nacional Preparatoria 6 "Antonio Caso".
Top brand affinities include Chaif, Melvin Ingram, Stop Bullying, with strongest over-indexing on Chaif (104.84× the country average). Demographically, the Sleep and breathing audience skews balanced with an average age of 47.2, and over-indexes on personality traits such as Family Orientation, Indulgence.
Category: Health · Type: Topic
Demographics of Sleep and breathing fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 47.2 |
| Estimated audience size | 1,375,779 |
Audience persona
The typical Sleep and breathing fan in United States is balanced, around 47.2 years old, with strong Family Orientation tendencies and a notable affinity for Chaif.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chaif | 104.84× | Music & Radio |
| Melvin Ingram | 25.86× | Sports |
| Stop Bullying | 20.0× | Politics & Society |
| Enrico Mentana | 20.0× | Movies & TV |
| Escuela Nacional Preparatoria 6 "Antonio Caso" | 18.24× | Business & Career |
| Finansbank Enpara.com | 18.18× | Business & Career |
| Yoga Journal | 17.7× | Sports |
| Elsword | 17.67× | Games |
| edureka | 15.62× | Business & Career |
| Dzień Dobry TVN | 14.54× | Movies & TV |
| Escuela Libre de Derecho | 13.04× | Business & Career |
| Malmö University | 12.27× | Business & Career |
| ESC Rennes School of Business | 11.8× | Business & Career |
| Warminster Township, Bucks County, Pennsylvania | 10.94× | Travel & Leisure |
| Caacupé | 10.77× | Travel & Leisure |
| Penn & Teller | 9.05× | Movies & TV |
| İletişim Yayınları | 8.04× | Literature |
| Escuela Bancaria y Comercial | 7.37× | Business & Career |
| Puja (Buddhism) | 7.01× | Politics & Society |
| Berkel-Enschot | 6.98× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.94 |
| Indulgence | JOY | 1.69 |
| Mindfulness | BALANCE | 1.62 |
| Price Sensitivity | PREMIUM | 1.47 |
| Pet Ownership | JOY | 1.43 |
| Community Orientation | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.5% |
| United Kingdom | 6.6% |
| Japan | 4.7% |
See Sleep and breathing audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sleep and breathing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.