Psoriasis Awareness Audience in Germany

Psoriasis Awareness logo

Psoriasis Awareness has an estimated audience of 571,898 people in Germany. 77.3% are female, 22.7% are male, average age 48.3. Top brand affinities: Psoriasis Awareness, ViVi magazine, Arthritis awareness, Kevin Saunderson, Macula of retina.

Top brand affinities include Psoriasis Awareness, ViVi magazine, Arthritis awareness, with strongest over-indexing on Psoriasis Awareness (77.32× the country average). Demographically, the Psoriasis Awareness audience skews more female with an average age of 48.3, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality.

Category: Health · Type: Topic

Demographics of Psoriasis Awareness fans

Demographic split for Psoriasis Awareness audience in Germany
MetricValue
Female77.3%
Male22.7%
Average age48.3
Estimated audience size571,898

Audience persona

The typical Psoriasis Awareness fan in Germany is more female, around 48.3 years old, with strong Need for Security tendencies and a notable affinity for Psoriasis Awareness.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Psoriasis Awareness audience
BrandAffinityCategory
Psoriasis Awareness77.32×Health
ViVi magazine45.28×Fashion & Accessoires
Arthritis awareness13.19×Health
Kevin Saunderson13.13×Music & Radio
Macula of retina10.44×Health
Lung cancer awareness9.48×Health
AbbVie9.1×Health
Curcumin9.04×Health
Mexican Football Federation8.82×Sports
Large intestine8.68×Health
Royal jelly8.54×Health
Homeopathy8.36×Health
Wobenzym8.25×Health
Pneumonia8.24×Health
Satyricon (band)8.23×Music & Radio
Massage chair8.1×Home & Garden
Neuron8.1×Health
Cryotherapy8.04×Health
Chronic obstructive pulmonary disease awareness8.01×Health
Olay7.74×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Psoriasis Awareness audience
TraitClusterScore
Need for SecurityCONSERVATISM2.15
Early Adopter MentalityPOWER1.62
Price SensitivityPREMIUM1.0
Social Media UsageJOY0.9
SustainabilityBALANCE0.75
IndividualismJOY0.71

Worldwide distribution

Worldwide audience distribution share by country for Psoriasis Awareness
CountryShare
United States44.8%
United Kingdom5.7%
Philippines4.1%

See Psoriasis Awareness audiences in other countries

More Health audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Psoriasis Awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.