Temple University Audience in United States

Temple University has an estimated audience of 931,299 people in United States. 53.0% are female, 47.0% are male, average age 38.9. Top regions: Pennsylvania, New York, New Jersey. Top brand affinities: Utah Utes football, University of Texas System, Philadelphia (magazine), Buckethead, Drake University.
The average Temple University fan in United States is 38.9 years old, balanced, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New York, New Jersey. Top brand affinities include Utah Utes football, University of Texas System, Philadelphia (magazine), with strongest over-indexing on Utah Utes football (32.82× the country average). Demographically, the Temple University audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Temple University fans
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 38.9 |
| Estimated audience size | 931,299 |
Audience persona
The typical Temple University fan in United States is balanced, around 38.9 years old, with strong Career Orientation tendencies and a notable affinity for Utah Utes football.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 294,117 | 9.38× |
| New York | 81,875 | 1.57× |
| New Jersey | 77,988 | 3.29× |
| California | 58,375 | 0.57× |
| Texas | 52,978 | 0.66× |
| Maryland | 47,257 | 2.95× |
| Florida | 38,554 | 0.61× |
| Virginia | 30,978 | 1.37× |
| Massachusetts | 24,669 | 1.34× |
| Georgia | 22,222 | 0.77× |
| North Carolina | 21,971 | 0.78× |
| Illinois | 20,443 | 0.66× |
| Ohio | 16,291 | 0.57× |
| Connecticut | 14,579 | 1.56× |
| Oklahoma | 14,536 | 1.41× |
| Michigan | 11,668 | 0.48× |
| Washington | 10,432 | 0.56× |
| Tennessee | 10,203 | 0.55× |
| Delaware | 9,178 | 3.57× |
| South Carolina | 8,616 | 0.61× |
| Indiana | 8,186 | 0.48× |
| Colorado | 7,882 | 0.54× |
| Washington, District of Columbia | 7,565 | 2.7× |
| Arizona | 7,537 | 0.4× |
| Alabama | 7,131 | 0.55× |
| Missouri | 6,893 | 0.46× |
| Minnesota | 6,707 | 0.5× |
| Louisiana | 6,680 | 0.56× |
| Wisconsin | 5,899 | 0.42× |
| Kentucky | 5,259 | 0.45× |
| Oregon | 5,201 | 0.49× |
| Kansas | 3,639 | 0.5× |
| Utah | 3,547 | 0.43× |
| Nevada | 3,439 | 0.38× |
| Iowa | 3,433 | 0.45× |
| Arkansas | 3,428 | 0.45× |
| Mississippi | 3,410 | 0.44× |
| New Hampshire | 3,334 | 0.91× |
| Rhode Island | 3,220 | 1.09× |
| Hawaii | 2,578 | 0.64× |
| West Virginia | 2,407 | 0.55× |
| Maine | 2,323 | 0.7× |
| Nebraska | 2,089 | 0.45× |
| New Mexico | 1,866 | 0.4× |
| Idaho | 1,532 | 0.33× |
| Vermont | 1,347 | 0.82× |
| Montana | 1,017 | 0.39× |
| South Dakota | 674 | 0.31× |
| North Dakota | 651 | 0.34× |
| Alaska | 640 | 0.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Utah Utes football | 32.82× | Sports |
| University of Texas System | 15.95× | Business & Career |
| Philadelphia (magazine) | 14.99× | News |
| Buckethead | 34.15× | Music & Radio |
| Drake University | 19.37× | Business & Career |
| Gina Carano | 14.14× | Movies & TV |
| Louisville Cardinals football | 18.74× | Sports |
| Drexel University | 35.26× | Business & Career |
| University of Pittsburgh | 23.41× | Business & Career |
| News satire | 15.99× | News |
| Rice University | 32.89× | Business & Career |
| Duke University | 12.2× | Business & Career |
| University of North Carolina at Asheville | 45.05× | Business & Career |
| Eastern Washington University | 43.16× | Business & Career |
| Utah State University | 27.95× | Business & Career |
| University of Oklahoma | 8.51× | Business & Career |
| Stanford Cardinal football | 17.25× | Sports |
| University of Florida | 7.1× | Business & Career |
| University of California, Irvine | 21.08× | Business & Career |
| Wells Fargo | 2.24× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.39 |
| Community Orientation | OPEN | 1.35 |
| Family Orientation | CONSERVATISM | 1.23 |
| Indulgence | JOY | 1.21 |
| Urban Lifestyle | OPEN | 1.2 |
| Social Media Usage | JOY | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.8% |
| China | 9.1% |
| Brazil | 8.0% |
See Temple University audiences in other countries
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does Temple University have in United States?
Temple University has an estimated audience of 931,299 people in United States, concentrated in Pennsylvania and New York.
What is the gender split and age of Temple University fans?
53.0% of Temple University fans are female, 47.0% are male, with an average age of 38.9 years.
Which brands do Temple University fans like most?
Temple University fans show strongest brand affinity for Utah Utes football (32.82×), University of Texas System (15.95×), and Philadelphia (magazine) (14.99×) over the country average.
Where do Temple University fans live in United States?
Temple University fans in United States are most concentrated in Pennsylvania (reach 294,117), New York (reach 81,875), and New Jersey (reach 77,988). These three regions account for the largest share of the active audience.
What other brands do Temple University fans also like?
Beyond Temple University itself, the audience over-indexes on University of Texas System (15.95×), Philadelphia (magazine) (14.99×), Buckethead (34.15×), and Drake University (19.37×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Temple University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.