The Forbidden Kingdom Audience in United States

The Forbidden Kingdom logo

The Forbidden Kingdom has an estimated audience of 340,061 people in United States. 65.1% are female, 34.9% are male, average age 39.1. Top regions: California, Texas, Florida. Top brand affinities: Hilversum, Home construction, Kasik, Home equity, Nationality.

The average The Forbidden Kingdom fan in United States is 39.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hilversum, Home construction, Kasik, with strongest over-indexing on Hilversum (924.52× the country average). Demographically, the The Forbidden Kingdom audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Forbidden Kingdom fans

Demographic split for The Forbidden Kingdom audience in United States
MetricValue
Female65.1%
Male34.9%
Average age39.1
Estimated audience size340,061

Audience persona

The typical The Forbidden Kingdom fan in United States is more female, around 39.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Hilversum.

Top regions in United States

Top regions ranked by reach for The Forbidden Kingdom in United States
RegionReachAffinity
California42,8291.15×
Texas36,2781.24×
Florida22,1620.96×
New York15,5640.82×
Georgia10,6991.02×
Illinois10,5710.93×
North Carolina10,5131.03×
Ohio9,8340.94×
Pennsylvania8,9670.78×
Michigan8,4210.95×
Washington7,8961.16×
Arizona7,7821.12×
Virginia7,5820.92×
Tennessee7,0531.03×
Indiana6,4591.04×
Missouri6,0511.1×
New Jersey6,0230.7×
Oklahoma5,7131.51×
Colorado5,6511.05×
South Carolina5,0760.99×
Maryland4,9310.84×
Wisconsin4,9080.96×
Minnesota4,7860.98×
Kentucky4,7591.12×
Massachusetts4,7030.7×
Louisiana4,6051.05×
Oregon4,3001.1×
Alabama4,1810.88×
Nevada4,0031.22×
Utah3,8331.26×
Arkansas3,7201.33×
Kansas2,8431.06×
Hawaii2,7151.86×
Mississippi2,7000.96×
Iowa2,6990.96×
Connecticut2,6260.77×
New Mexico2,4831.46×
Idaho2,1281.25×
Nebraska1,5290.9×
West Virginia1,5160.96×
Montana1,0161.08×
Alaska1,0141.39×
New Hampshire8620.64×
Maine8320.68×
Rhode Island7120.66×
South Dakota6900.88×
Delaware6810.73×
Washington, District of Columbia5930.58×
North Dakota5830.83×
Wyoming4290.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Forbidden Kingdom audience
BrandAffinityCategory
Hilversum924.52×Travel & Leisure
Home construction3.6×Home & Garden
Kasik19.78×Travel & Leisure
Home equity2.63×Home & Garden
Nationality2.68×Politics & Society
Elsword20×Games
Natural rubber2.36×Cars & Mobility
Violet Chachki20×Movies & TV
Bank account2.15×Business & Career
JDSU2.25×Business & Career
Zach Ertz5.8×Sports
Google Photos1.75×Technology & Electronics
KSTP-TV5.23×Movies & TV
Kappa Sigma9.73×Business & Career
Stamp collecting2.77×Home & Garden
Corona (band)3.3×Music & Radio
Harvey Mudd College12.72×Business & Career
Justice1.55×Politics & Society
Historic site2.28×Arts & Culture
Home staging2.77×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Forbidden Kingdom audience
TraitClusterScore
Luxury OrientationPREMIUM3.54
LGBTQ+ IdentityOPEN2.2
Risk AppetiteTHRILL1.62
TraditionCONSERVATISM1.62
Quality AwarenessPREMIUM1.53
Design AffinityPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for The Forbidden Kingdom
CountryShare
United States51.4%
India8.1%
United Kingdom7.3%

See The Forbidden Kingdom audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Forbidden Kingdom have in United States?

The Forbidden Kingdom has an estimated audience of 340,061 people in United States, concentrated in California and Texas.

What is the gender split and age of The Forbidden Kingdom fans?

65.1% of The Forbidden Kingdom fans are female, 34.9% are male, with an average age of 39.1 years.

Which brands do The Forbidden Kingdom fans like most?

The Forbidden Kingdom fans show strongest brand affinity for Hilversum (924.52×), Home construction (3.6×), and Kasik (19.78×) over the country average.

Where do The Forbidden Kingdom fans live in United States?

The Forbidden Kingdom fans in United States are most concentrated in California (reach 42,829), Texas (reach 36,278), and Florida (reach 22,162). These three regions account for the largest share of the active audience.

What other brands do The Forbidden Kingdom fans also like?

Beyond The Forbidden Kingdom itself, the audience over-indexes on Home construction (3.6×), Kasik (19.78×), Home equity (2.63×), and Nationality (2.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Forbidden Kingdom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.