The Four Agreements Audience in United States

The Four Agreements has an estimated audience of 537,925 people in United States. 73.6% are female, 26.4% are male, average age 25.2. Top regions: California, Texas, Florida. Top brand affinities: Endless Space, Eyelashes Regrow, Chanticleer (ensemble), Environmental graphic design, Encontre sua Viagem.
The average The Four Agreements fan in United States is 25.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Endless Space, Eyelashes Regrow, Chanticleer (ensemble), with strongest over-indexing on Endless Space (12.85× the country average). Demographically, the The Four Agreements audience skews more female with an average age of 25.2, and over-indexes on personality traits such as Tradition, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Book / Manga / Comic · Subtype: Novel
Demographics of The Four Agreements fans
| Metric | Value |
|---|---|
| Female | 73.6% |
| Male | 26.4% |
| Average age | 25.2 |
| Estimated audience size | 537,925 |
Audience persona
The typical The Four Agreements fan in United States is more female, around 25.2 years old, with strong Tradition tendencies and a notable affinity for Endless Space.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 90,098 | 1.52× |
| Texas | 48,896 | 1.06× |
| Florida | 40,164 | 1.1× |
| New York | 32,856 | 1.09× |
| Georgia | 19,658 | 1.19× |
| Illinois | 17,845 | 1× |
| North Carolina | 16,624 | 1.03× |
| Pennsylvania | 15,514 | 0.86× |
| Washington | 14,151 | 1.31× |
| Michigan | 13,699 | 0.97× |
| Arizona | 13,245 | 1.21× |
| Ohio | 13,245 | 0.8× |
| Colorado | 12,536 | 1.48× |
| New Jersey | 12,452 | 0.91× |
| Massachusetts | 12,162 | 1.15× |
| Virginia | 12,075 | 0.92× |
| Tennessee | 9,937 | 0.92× |
| Maryland | 8,933 | 0.97× |
| Oregon | 8,574 | 1.39× |
| Indiana | 7,801 | 0.79× |
| Utah | 7,695 | 1.6× |
| Minnesota | 7,533 | 0.98× |
| Missouri | 7,420 | 0.86× |
| Nevada | 7,117 | 1.37× |
| South Carolina | 6,463 | 0.8× |
| Wisconsin | 6,259 | 0.77× |
| Connecticut | 5,831 | 1.08× |
| Louisiana | 5,781 | 0.83× |
| Oklahoma | 5,025 | 0.84× |
| Kentucky | 4,992 | 0.74× |
| Alabama | 4,495 | 0.6× |
| Arkansas | 3,754 | 0.85× |
| New Mexico | 3,691 | 1.37× |
| Kansas | 3,435 | 0.81× |
| Idaho | 3,263 | 1.21× |
| Iowa | 3,204 | 0.72× |
| Hawaii | 3,059 | 1.32× |
| Mississippi | 2,746 | 0.62× |
| New Hampshire | 2,199 | 1.04× |
| Maine | 2,166 | 1.12× |
| Washington, District of Columbia | 2,146 | 1.33× |
| Nebraska | 1,995 | 0.74× |
| Montana | 1,863 | 1.25× |
| Rhode Island | 1,803 | 1.05× |
| West Virginia | 1,367 | 0.55× |
| Delaware | 1,171 | 0.79× |
| Alaska | 1,118 | 0.97× |
| Vermont | 1,027 | 1.09× |
| South Dakota | 790 | 0.64× |
| North Dakota | 685 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Endless Space | 12.85× | Games |
| Eyelashes Regrow | 5.88× | Beauty & Wellness |
| Chanticleer (ensemble) | 4.36× | Music & Radio |
| Environmental graphic design | 8.14× | Business & Career |
| Encontre sua Viagem | 11.36× | Travel & Leisure |
| XCOM: Enemy Within | 3.38× | Games |
| Enrique Hernández (baseball) | 1.67× | Sports |
| Cleavage enhancement | 5.75× | Fashion & Accessoires |
| Trish McEvoy | 2.86× | Beauty & Wellness |
| Environmental consulting | 1.65× | Business & Career |
| GE Wind Energy | 4.73× | Home & Garden |
| Fábio Porchat | 4.05× | Movies & TV |
| Complexo de Ensino Renato Saraiva | 3.11× | Business & Career |
| Erasmus University Rotterdam | 1.64× | Business & Career |
| Point Éphémère | 2.08× | Music & Radio |
| Enesco | 1.79× | Shopping |
| Venom Energy | 2.39× | Food & Beverages |
| Enrique Pérez | 4.14× | Sports |
| Enrique Díaz | 2.63× | Movies & TV |
| Home School Enrichment Magazine | 3.02× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.08 |
| Risk Appetite | THRILL | 1.27 |
| Mindfulness | BALANCE | 1.22 |
| Need for Security | CONSERVATISM | 1.19 |
| Career Orientation | POWER | 1.13 |
| Pet Ownership | JOY | 0.86 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 83.1% |
| United Kingdom | 3.5% |
| South Africa | 2.3% |
See The Four Agreements audiences in other countries
More Novel audiences in United States
- First Epistle to the Thessalonians (8,784,930)
- Jurassic Park (novel) (6,271,738)
- Prime time (4,868,765)
- Star Wars: The Force Awakens (3,782,264)
- Book of Revelation (3,636,202)
Frequently asked questions
How many fans does The Four Agreements have in United States?
The Four Agreements has an estimated audience of 537,925 people in United States, concentrated in California and Texas.
What is the gender split and age of The Four Agreements fans?
73.6% of The Four Agreements fans are female, 26.4% are male, with an average age of 25.2 years.
Which brands do The Four Agreements fans like most?
The Four Agreements fans show strongest brand affinity for Endless Space (12.85×), Eyelashes Regrow (5.88×), and Chanticleer (ensemble) (4.36×) over the country average.
Where do The Four Agreements fans live in United States?
The Four Agreements fans in United States are most concentrated in California (reach 90,098), Texas (reach 48,896), and Florida (reach 40,164). These three regions account for the largest share of the active audience.
What other brands do The Four Agreements fans also like?
Beyond The Four Agreements itself, the audience over-indexes on Eyelashes Regrow (5.88×), Chanticleer (ensemble) (4.36×), Environmental graphic design (8.14×), and Encontre sua Viagem (11.36×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Four Agreements. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.