Rascasse Audience Intelligence

The Great Gatsby (1974 film) Audience in United States

A data profile of the people who buy, follow and care about The Great Gatsby (1974 film) in United States — modelled from more than twelve digital signal sources. The Great Gatsby (1974 film) has an estimated audience of 371,062 people in United States.

#83among Romance in United States#3859among Movie / TV Show / Series in United States#7926in Movies & TV

The average The Great Gatsby (1974 film) fan in United States is 44.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Guillermo del Toro, Stanley Kubrick, Joan Collins, with strongest over-indexing on Guillermo del Toro (46.56× the country average).

Demographically, the The Great Gatsby (1974 film) audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Great Gatsby (1974 film) fan in United States is more female, around 44.4 years old, with strong Indulgence tendencies and a notable affinity for Guillermo del Toro.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Great Gatsby (1974 film) profile in United States.

Audience size
371K
in United States
Gender
78.7%♀
21.3% male
Age
44.4
average years
Country rank
#43264
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Great Gatsby (1974 film) viewers

78.7% are female, 21.3% are male, average age 44.4.

Fig. 02

Gender split

78.7%
Female
21.3%
Male
Demographic split for The Great Gatsby (1974 film) audience in United States
MetricValue
Female78.7%
Male21.3%
Average age44.4
Estimated audience size371,062
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the The Great Gatsby (1974 film) audience in United States
Age bracketShare%
16-1918%
20-2912%
30-3910%
40-4918%
50+42%
Fig. 04

Worldwide distribution

12.8%

of the worldwide The Great Gatsby (1974 film) audience comes from United States.

Worldwide audience distribution share by country for The Great Gatsby (1974 film)
CountryShare
United States12.8%
China11.2%
Philippines9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Great Gatsby (1974 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Great Gatsby (1974 film) fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~2K1.79×
02Connecticut~5K1.28×
03Massachusetts~9K1.18×
04New Jersey~10K1.15×
05Maine~2K1.13×
06New York~20K1.12×
07Kansas~3K1.12×
08Ohio~10K1.10×
09New Hampshire~2K1.10×
10South Carolina~6K1.09×
11Pennsylvania~10K1.08×
12Missouri~7K1.08×
13Utah~4K1.07×
14Minnesota~6K1.05×
15Montana~1K1.05×
16Illinois~10K1.04×
17Kentucky~5K1.03×
18Oklahoma~4K1.02×
19Arkansas~3K1.02×
20North Carolina~10K1.01×
21Louisiana~5K1.01×
22Nebraska~2K1.01×
23Indiana~7K1.00×
24Wisconsin~6K1.00×
25South Dakota<1K1.00×
26California~40K0.99×
27Idaho~2K0.99×
28Virginia~9K0.98×
29Oregon~4K0.98×
30Vermont<1K0.98×
31Tennessee~7K0.97×
32Alabama~5K0.97×
33Iowa~3K0.97×
34Michigan~9K0.96×
35West Virginia~2K0.96×
36Washington, District of Columbia~1K0.96×
37Maryland~6K0.93×
38Delaware<1K0.93×
39North Dakota<1K0.93×
40Colorado~5K0.92×
41Mississippi~3K0.91×
42Texas~30K0.90×
43Alaska<1K0.90×
44Georgia~10K0.88×
45Arizona~7K0.88×
46New Mexico~2K0.88×
47Washington~6K0.84×
48Nevada~3K0.83×
49Florida~20K0.80×
50Hawaii~1K0.78×
Fig. 06

Affinity by region

Affinity by region — The Great Gatsby (1974 film), United States
0.78×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Great Gatsby (1974 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Great Gatsby (1974 film) audience
#·InterestCategoryAffinity×
01Joan CollinsFashion & Accessoires65.53×
02Stanley KubrickMovies & TV61.12×
03Guillermo del ToroMovies & TV46.56×
04Martin ScorseseMovies & TV38.39×
05Wes AndersonMovies & TV35.94×
06David LynchMovies & TV32.14×
07Tobias HarrisSports20.00×
08Erin AndrewsSports20.00×
09The Strangers (2008 film)Movies & TV18.10×
10Dwight HowardSports17.20×
11Dennis RodmanSports15.36×
12Charles BarkleySports15.21×
13Luka DončićSports15.01×
14Obsessed (2009 film)Movies & TV12.88×
15Larry BirdSports12.50×
16Leonardo DiCaprioMovies & TV12.27×
17MonstersMovies & TV11.22×
18Anne HathawayMovies & TV9.78×
19ZootopiaMovies & TV9.60×
20Giannis AntetokounmpoSports5.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Great Gatsby (1974 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Great Gatsby (1974 film) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.91×
PatriotismCONSERVATISM1.85×
Price SensitivityPREMIUM1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Great Gatsby (1974 film) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.61×
Quality AwarenessPREMIUM0.70×
Family OrientationCONSERVATISM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Great Gatsby (1974 film) have in United States?

The Great Gatsby (1974 film) has an estimated audience of 371,062 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Great Gatsby (1974 film) viewers?

78.7% of The Great Gatsby (1974 film) fans are female, 21.3% are male, with an average age of 44.4 years.

03

Which brands do The Great Gatsby (1974 film) fans like most?

The Great Gatsby (1974 film) fans show strongest brand affinity for Guillermo del Toro (46.56×), Stanley Kubrick (61.12×), and Joan Collins (65.53×) over the country average.

04

Where do The Great Gatsby (1974 film) fans live in United States?

The Great Gatsby (1974 film) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Great Gatsby (1974 film) fans also like?

Beyond The Great Gatsby (1974 film) itself, the audience over-indexes on Stanley Kubrick (61.12×), Joan Collins (65.53×), Martin Scorsese (38.39×), and David Lynch (32.14×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for The Great Gatsby (1974 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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