The Ides of March (film) Audience in United States

The Ides of March (film) logo

The Ides of March (film) has an estimated audience of 345,254 people in United States. 38.9% are female, 61.1% are male, average age 46.2. Top regions: California, Texas, New York. Top brand affinities: The Book of Eli, The Man from U.N.C.L.E., Burn After Reading, A Beautiful Mind (film), Inception.

The average The Ides of March (film) fan in United States is 46.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include The Book of Eli, The Man from U.N.C.L.E., Burn After Reading, with strongest over-indexing on The Book of Eli (417.29× the country average). Demographically, the The Ides of March (film) audience skews more male with an average age of 46.2, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Movie / TV Show / Series

Demographics of The Ides of March (film) fans

Demographic split for The Ides of March (film) audience in United States
MetricValue
Female38.9%
Male61.1%
Average age46.2
Estimated audience size345,254

Audience persona

The typical The Ides of March (film) fan in United States is more male, around 46.2 years old, with strong Patriotism tendencies and a notable affinity for The Book of Eli.

Top regions in United States

Top regions ranked by reach for The Ides of March (film) in United States
RegionReachAffinity
California37,7150.99×
Texas24,5280.83×
New York22,4231.16×
Florida22,3100.95×
Pennsylvania12,1631.05×
Illinois11,7121.02×
Ohio11,2931.06×
North Carolina9,8330.95×
Georgia9,4750.89×
Michigan9,2391.02×
New Jersey8,8451.01×
Virginia8,7391.04×
Massachusetts8,6141.27×
Washington8,2011.18×
Tennessee7,0301.02×
Arizona6,6050.94×
Indiana6,3161×
Colorado6,1261.13×
Maryland5,7040.96×
Minnesota5,4601.1×
Missouri5,4590.98×
Wisconsin5,0170.97×
South Carolina4,7690.92×
Oregon4,7351.2×
Louisiana4,4100.99×
Alabama4,2420.88×
Connecticut4,1031.18×
Kentucky4,1000.95×
Oklahoma3,6800.96×
Utah3,3471.08×
Arkansas2,8250.99×
Nevada2,6130.78×
Iowa2,6060.92×
Kansas2,5120.92×
Mississippi2,2390.79×
Idaho1,8131.05×
Nebraska1,6690.96×
New Hampshire1,6271.2×
New Mexico1,5680.91×
Maine1,4951.21×
Washington, District of Columbia1,4641.41×
West Virginia1,4280.89×
Rhode Island1,2531.14×
Hawaii1,1760.79×
Montana1,1601.21×
Delaware8080.85×
Vermont7151.18×
Alaska7130.96×
South Dakota5680.71×
North Dakota5530.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Ides of March (film) audience
BrandAffinityCategory
The Book of Eli417.29×Movies & TV
The Man from U.N.C.L.E.318.76×Movies & TV
Burn After Reading202.57×Movies & TV
A Beautiful Mind (film)161.1×Movies & TV
Inception95.92×Movies & TV
The Wolf of Wall Street (2013 film)83×Movies & TV
Zero Dark Thirty75.29×Movies & TV
Liam Neeson32.67×Movies & TV
Vikings (TV series)21.75×Movies & TV
The Big Lebowski51.92×Movies & TV
The Strangers (2008 film)40.93×Movies & TV
Homecoming48.77×Kids & Family
Autism Awareness19.03×Health
Kingsman: The Secret Service87.21×Movies & TV
Reservoir Dogs42.55×Movies & TV
Diabetes mellitus awareness12.48×Health
Broadchurch46.62×Movies & TV
Twin Peaks13.73×Movies & TV
Apocalypse Now29.27×Movies & TV
London Has Fallen50.74×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Ides of March (film) audience
TraitClusterScore
PatriotismCONSERVATISM1.66
TraditionCONSERVATISM1.48
Need for SecurityCONSERVATISM1.38
SpiritualityBALANCE1.35
MindfulnessBALANCE1.3
Community OrientationOPEN1.3

Worldwide distribution

Worldwide audience distribution share by country for The Ides of March (film)
CountryShare
United States45.1%
United Kingdom11.5%
Italy6.3%

See The Ides of March (film) audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does The Ides of March (film) have in United States?

The Ides of March (film) has an estimated audience of 345,254 people in United States, concentrated in California and Texas.

What is the gender split and age of The Ides of March (film) fans?

38.9% of The Ides of March (film) fans are female, 61.1% are male, with an average age of 46.2 years.

Which brands do The Ides of March (film) fans like most?

The Ides of March (film) fans show strongest brand affinity for The Book of Eli (417.29×), The Man from U.N.C.L.E. (318.76×), and Burn After Reading (202.57×) over the country average.

Where do The Ides of March (film) fans live in United States?

The Ides of March (film) fans in United States are most concentrated in California (reach 37,715), Texas (reach 24,528), and New York (reach 22,423). These three regions account for the largest share of the active audience.

What other brands do The Ides of March (film) fans also like?

Beyond The Ides of March (film) itself, the audience over-indexes on The Man from U.N.C.L.E. (318.76×), Burn After Reading (202.57×), A Beautiful Mind (film) (161.1×), and Inception (95.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Ides of March (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.