The Jungle Audience in United States

The Jungle has an estimated audience of 379,451 people in United States. 59.7% are female, 40.3% are male, average age 36.3. Top regions: California, Texas, New York. Top brand affinities: Microwave oven, Harry Potter, Golf, Tom Hardy, Non-alcoholic beverage.

The average The Jungle fan in United States is 36.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Microwave oven, Harry Potter, Golf, with strongest over-indexing on Microwave oven (3.17× the country average). Demographically, the The Jungle audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Mindfulness, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic · Subtype: Novel

Demographics of The Jungle fans

Demographic split for The Jungle audience in United States
MetricValue
Female59.7%
Male40.3%
Average age36.3
Estimated audience size379,451

Audience persona

The typical The Jungle fan in United States is more female, around 36.3 years old, with strong Mindfulness tendencies and a notable affinity for Microwave oven.

Top regions in United States

Top regions ranked by reach for The Jungle in United States
RegionReachAffinity
California51,0681.22×
Texas38,1531.17×
New York26,9621.27×
Florida25,1080.98×
Illinois17,9881.42×
Indiana14,8872.15×
Pennsylvania12,7211×
Massachusetts12,3121.65×
Georgia10,8550.93×
Ohio10,1800.87×
North Carolina10,0840.88×
Michigan9,5440.96×
Virginia9,4991.03×
Washington8,5061.12×
New Jersey8,0040.83×
Tennessee7,2360.95×
Arizona6,9760.9×
Colorado6,6051.1×
Missouri6,0150.98×
Maryland5,9220.91×
Minnesota5,5231.02×
Wisconsin5,4130.95×
Mississippi5,2671.68×
Oklahoma5,1801.23×
South Carolina5,1730.91×
Alabama4,7740.9×
Oregon4,3831.01×
Kentucky4,1580.87×
Louisiana4,0800.83×
Utah3,5191.04×
Connecticut3,2670.86×
Iowa2,8420.91×
Kansas2,8210.94×
Nevada2,7430.75×
Arkansas2,6410.84×
Idaho1,9951.05×
Nebraska1,8080.95×
New Mexico1,4880.78×
New Hampshire1,3960.93×
Washington, District of Columbia1,3451.18×
Rhode Island1,3271.1×
West Virginia1,3210.75×
Maine1,1560.85×
Hawaii1,0830.66×
Montana9520.9×
North Dakota7030.9×
South Dakota6640.76×
Vermont6580.99×
Delaware6460.62×
Alaska6260.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Jungle audience
BrandAffinityCategory
Microwave oven3.17×Home & Garden
Harry Potter1.62×Movies & TV
Golf1.6×Sports
Tom Hardy4.87×Movies & TV
Non-alcoholic beverage3.1×Food & Beverages
Nonprofit organization1.54×Politics & Society
Classical music1.53×Music & Radio
TMZ1.69×Internet & Social Media
Bohemianism3.22×Fashion & Accessoires
Houston Astros3.08×Sports
Tradition1.68×Politics & Society
Local food1.8×Food & Beverages
Pharmacy1.88×Business & Career
Online newspaper1.99×News
Charitable organization1.95×Politics & Society
Vintage clothing1.93×Fashion & Accessoires
Internet celebrity2.21×Internet & Social Media
Meditation1.59×Health
Fine art1.74×Business & Career
Rail transport2.21×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Jungle audience
TraitClusterScore
MindfulnessBALANCE2.15
IndividualismJOY1.96
Community OrientationOPEN1.95
Career OrientationPOWER1.72
TraditionCONSERVATISM1.68
Risk AppetiteTHRILL1.63

Worldwide distribution

Worldwide audience distribution share by country for The Jungle
CountryShare
United States43.2%
Indonesia12.5%
France10.1%

See The Jungle audiences in other countries

More Novel audiences in United States

Frequently asked questions

How many fans does The Jungle have in United States?

The Jungle has an estimated audience of 379,451 people in United States, concentrated in California and Texas.

What is the gender split and age of The Jungle fans?

59.7% of The Jungle fans are female, 40.3% are male, with an average age of 36.3 years.

Which brands do The Jungle fans like most?

The Jungle fans show strongest brand affinity for Microwave oven (3.17×), Harry Potter (1.62×), and Golf (1.6×) over the country average.

Where do The Jungle fans live in United States?

The Jungle fans in United States are most concentrated in California (reach 51,068), Texas (reach 38,153), and New York (reach 26,962). These three regions account for the largest share of the active audience.

What other brands do The Jungle fans also like?

Beyond The Jungle itself, the audience over-indexes on Harry Potter (1.62×), Golf (1.6×), Tom Hardy (4.87×), and Non-alcoholic beverage (3.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Jungle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.