The Little Mermaid (TV series) Audience in United States

The Little Mermaid (TV series) has an estimated audience of 1,282,201 people in United States. 71.7% are female, 28.3% are male, average age 39.4. Top regions: California, Texas, Florida. Top brand affinities: A Cinderella Story, Tinker Bell (film series), Anime and manga fandom, Pitbull (rapper), Zootopia.

The average The Little Mermaid (TV series) fan in United States is 39.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include A Cinderella Story, Tinker Bell (film series), Anime and manga fandom, with strongest over-indexing on A Cinderella Story (51.44× the country average). Demographically, the The Little Mermaid (TV series) audience skews more female with an average age of 39.4, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Little Mermaid (TV series) fans

Demographic split for The Little Mermaid (TV series) audience in United States
MetricValue
Female71.7%
Male28.3%
Average age39.4
Estimated audience size1,282,201

Audience persona

The typical The Little Mermaid (TV series) fan in United States is more female, around 39.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for A Cinderella Story.

Top regions in United States

Top regions ranked by reach for The Little Mermaid (TV series) in United States
RegionReachAffinity
California178,0571.26×
Texas130,0391.18×
Florida103,3101.19×
New York73,5261.03×
Georgia46,5541.18×
Pennsylvania42,6810.99×
North Carolina42,5521.1×
Illinois42,3760.99×
Arizona37,7331.44×
Ohio37,5590.95×
New Jersey33,7151.03×
Michigan32,6850.97×
Virginia29,6430.95×
Tennessee27,3601.06×
Washington26,0361.01×
Alabama25,7661.44×
Massachusetts23,5960.93×
Indiana22,4770.96×
Missouri22,2841.08×
Maryland21,2290.96×
South Carolina19,8781.03×
Louisiana19,2601.16×
Wisconsin18,5890.96×
Colorado18,4560.91×
Minnesota17,9740.98×
Kentucky16,4061.02×
Oklahoma15,3241.08×
Oregon14,4180.98×
Utah13,9661.22×
Connecticut12,6720.99×
Nevada11,3910.92×
Arkansas10,6391.01×
Kansas10,4111.03×
Mississippi10,2890.97×
Iowa9,4520.89×
Idaho7,1291.11×
New Mexico6,6351.03×
Nebraska6,404
West Virginia5,4890.92×
New Hampshire4,7210.93×
Hawaii4,6420.84×
Maine4,0770.89×
Rhode Island3,7520.92×
Alaska3,1711.16×
Delaware3,0530.86×
Montana2,8270.79×
Washington, District of Columbia2,5940.67×
South Dakota2,1480.72×
North Dakota2,0550.78×
Vermont1,7380.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Little Mermaid (TV series) audience
BrandAffinityCategory
A Cinderella Story51.44×Movies & TV
Tinker Bell (film series)37.47×Movies & TV
Anime and manga fandom8.5×Literature
Pitbull (rapper)24.08×Music & Radio
Zootopia14.06×Movies & TV
Dora the Explorer30.77×Movies & TV
Mulan (1998 film)17.81×Movies & TV
Tangled17.6×Movies & TV
Disney Princess9.46×Kids & Family
Noah Cyrus20.17×Music & Radio
Collectible card game7.49×Games
Digital art5.75×Arts & Culture
Monsters11.92×Movies & TV
Disneyland Paris9.35×Travel & Leisure
Graphic novel7.84×Literature
Superman1.98×Movies & TV
Manga3.6×Literature
Alan Menken43.67×Music & Radio
Superhero fiction7.32×Literature
Harry Potter2.18×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Little Mermaid (TV series) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.99
TraditionCONSERVATISM1.73
ExtroversionTHRILL1.65
Community OrientationOPEN1.45
Risk AppetiteTHRILL1.42
SpiritualityBALANCE1.4

Worldwide distribution

Worldwide audience distribution share by country for The Little Mermaid (TV series)
CountryShare
United States35.4%
Denmark17.7%
United Kingdom7.3%

See The Little Mermaid (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Little Mermaid (TV series) have in United States?

The Little Mermaid (TV series) has an estimated audience of 1,282,201 people in United States, concentrated in California and Texas.

What is the gender split and age of The Little Mermaid (TV series) fans?

71.7% of The Little Mermaid (TV series) fans are female, 28.3% are male, with an average age of 39.4 years.

Which brands do The Little Mermaid (TV series) fans like most?

The Little Mermaid (TV series) fans show strongest brand affinity for A Cinderella Story (51.44×), Tinker Bell (film series) (37.47×), and Anime and manga fandom (8.5×) over the country average.

Where do The Little Mermaid (TV series) fans live in United States?

The Little Mermaid (TV series) fans in United States are most concentrated in California (reach 178,057), Texas (reach 130,039), and Florida (reach 103,310). These three regions account for the largest share of the active audience.

What other brands do The Little Mermaid (TV series) fans also like?

Beyond The Little Mermaid (TV series) itself, the audience over-indexes on Tinker Bell (film series) (37.47×), Anime and manga fandom (8.5×), Pitbull (rapper) (24.08×), and Zootopia (14.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Little Mermaid (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.