The Omen Audience in United States

The Omen logo

The Omen has an estimated audience of 435,027 people in United States. 47.8% are female, 52.2% are male, average age 37.7. Top regions: California, Texas, Florida. Top brand affinities: Halsey, Oregon, Huánuco, The Nice Guys, Paleo Grubs, Jeep FJ.

The average The Omen fan in United States is 37.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Halsey, Oregon, Huánuco, The Nice Guys, with strongest over-indexing on Halsey, Oregon (65.58× the country average). Demographically, the The Omen audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Omen fans

Demographic split for The Omen audience in United States
MetricValue
Female47.8%
Male52.2%
Average age37.7
Estimated audience size435,027

Audience persona

The typical The Omen fan in United States is balanced, around 37.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Halsey, Oregon.

Top regions in United States

Top regions ranked by reach for The Omen in United States
RegionReachAffinity
California65,1991.36×
Texas48,8181.31×
Florida27,2580.93×
New York27,1221.12×
Illinois17,5981.21×
Pennsylvania15,2201.04×
Ohio13,7041.02×
Georgia12,6900.95×
North Carolina12,6150.96×
Arizona12,5241.41×
Michigan11,0960.98×
New Jersey10,9300.99×
Virginia10,5230.99×
Washington9,4711.09×
Tennessee8,7951.01×
Massachusetts8,4980.99×
Indiana8,1521.03×
Colorado7,6501.12×
Maryland7,2160.96×
Missouri7,0281×
Wisconsin6,3120.96×
Kentucky6,1951.14×
Minnesota5,9310.95×
Alabama5,8770.97×
South Carolina5,8290.89×
Oregon5,8071.16×
Louisiana5,4940.98×
Oklahoma5,3661.11×
Nevada5,1421.22×
Connecticut4,4531.02×
Utah4,0231.03×
Arkansas3,5911×
Kansas3,5041.02×
Iowa3,3310.93×
Mississippi2,9300.82×
New Mexico2,8061.29×
Nebraska2,0500.94×
Idaho1,9600.9×
West Virginia1,8900.93×
New Hampshire1,5220.89×
Maine1,4990.96×
Hawaii1,3810.74×
Rhode Island1,2710.92×
Washington, District of Columbia1,1940.91×
Montana1,0150.84×
Delaware9670.81×
Alaska9321×
South Dakota8060.8×
North Dakota7850.88×
Vermont6230.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Omen audience
BrandAffinityCategory
Halsey, Oregon65.58×Travel & Leisure
Huánuco79.27×Travel & Leisure
The Nice Guys34.95×Movies & TV
Paleo Grubs167.73×Food & Beverages
Jeep FJ175.66×Cars & Mobility
Dog breed1.84×Pets & Animals
Home construction2.01×Home & Garden
Google Photos3.35×Technology & Electronics
Autlán36.92×Travel & Leisure
Elsword20×Games
Canton, Georgia21.61×Travel & Leisure
Combat sport1.78×Sports
Atkins diet5.67×Health
Home staging5.64×Home & Garden
Non-celiac gluten sensitivity11.92×Health
Personalised Gifts3.61×Home & Garden
3D printing1.87×Technology & Electronics
Winemaking3.08×Food & Beverages
Sussex County, New Jersey6.43×Travel & Leisure
Kielbasa11.14×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Omen audience
TraitClusterScore
Early Adopter MentalityPOWER2.41
LGBTQ+ IdentityOPEN1.78
ExtroversionTHRILL1.43
Urban LifestyleOPEN1.32
Social Media UsageJOY1.31
Risk AppetiteTHRILL1.25

Worldwide distribution

Worldwide audience distribution share by country for The Omen
CountryShare
United States26.6%
United Kingdom7.4%
Chile3.8%

See The Omen audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Omen have in United States?

The Omen has an estimated audience of 435,027 people in United States, concentrated in California and Texas.

What is the gender split and age of The Omen fans?

47.8% of The Omen fans are female, 52.2% are male, with an average age of 37.7 years.

Which brands do The Omen fans like most?

The Omen fans show strongest brand affinity for Halsey, Oregon (65.58×), Huánuco (79.27×), and The Nice Guys (34.95×) over the country average.

Where do The Omen fans live in United States?

The Omen fans in United States are most concentrated in California (reach 65,199), Texas (reach 48,818), and Florida (reach 27,258). These three regions account for the largest share of the active audience.

What other brands do The Omen fans also like?

Beyond The Omen itself, the audience over-indexes on Huánuco (79.27×), The Nice Guys (34.95×), Paleo Grubs (167.73×), and Jeep FJ (175.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Omen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.