Rascasse Audience Intelligence

The Square (2013 film) Audience in United States

A data profile of the people who buy, follow and care about The Square (2013 film) in United States — modelled from more than twelve digital signal sources. The Square (2013 film) has an estimated audience of 508,698 people in United States.

The average The Square (2013 film) fan in United States is 51.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Washington, District of Columbia, Texas.

Top brand affinities include Vicky Cristina Barcelona, Noah Baumbach, The Lobster, with strongest over-indexing on Vicky Cristina Barcelona (560.47× the country average).

Demographically, the The Square (2013 film) audience skews more female with an average age of 51.8, and over-indexes on personality traits such as Design Affinity, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Square (2013 film) fan in United States is more female, around 51.8 years old, with strong Design Affinity tendencies and a notable affinity for Vicky Cristina Barcelona.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Square (2013 film) profile in United States.

Audience size
509K
in United States
Gender
69.1%
30.9% male
Age
51.8
average years
Country rank
#36292
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Square (2013 film) viewers

69.1% are female, 30.9% are male, average age 51.8.

Fig. 02

Gender split

69.1%
Female
30.9%
Male
Demographic split for The Square (2013 film) audience in United States
MetricValue
Female69.1%
Male30.9%
Average age51.8
Estimated audience size508,698
Fig. 03

Age distribution

Ø 51.8
average years
Age distribution of the The Square (2013 film) audience in United States
Age bracketShare%
16-190%
20-296%
30-3912%
40-4929%
50+53%
Fig. 04

Worldwide distribution

15.2%

of the worldwide The Square (2013 film) audience comes from United States.

Worldwide audience distribution share by country for The Square (2013 film)
CountryShare
United Kingdom35.8%
United States15.2%
Brazil8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Square (2013 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Square (2013 film) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K20.72×
02Maine~3K1.83×
03Virginia~20K1.66×
04Kentucky~8K1.34×
05Indiana~10K1.20×
06Maryland~9K1.08×
07New York~20K0.95×
08Rhode Island~1K0.92×
09California~40K0.84×
10Vermont<1K0.82×
11Oregon~4K0.81×
12Mississippi~3K0.75×
13Alaska<1K0.75×
14Colorado~5K0.73×
15Massachusetts~6K0.71×
16North Dakota<1K0.71×
17Washington~6K0.70×
18Texas~30K0.69×
19Montana<1K0.69×
20South Dakota<1K0.69×
21Pennsylvania~10K0.68×
22Arizona~6K0.68×
23Georgia~10K0.67×
24New Hampshire~1K0.67×
25Florida~20K0.66×
26Delaware<1K0.66×
27Missouri~5K0.65×
28Arkansas~2K0.65×
29Minnesota~4K0.63×
30New Jersey~7K0.61×
31Tennessee~6K0.61×
32New Mexico~1K0.61×
33Hawaii~1K0.61×
34Connecticut~3K0.60×
35Utah~2K0.60×
36West Virginia~1K0.60×
37Illinois~9K0.58×
38Nevada~3K0.58×
39Idaho~1K0.58×
40Nebraska~1K0.56×
41Alabama~4K0.55×
42Kansas~2K0.54×
43Oklahoma~3K0.53×
44Iowa~2K0.52×
45Ohio~7K0.51×
46Louisiana~3K0.51×
47Wisconsin~3K0.48×
48North Carolina~6K0.46×
49South Carolina~3K0.46×
50Michigan~5K0.43×
Fig. 06

Affinity by region

Affinity by region — The Square (2013 film), United States
0.43×1.00×20.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Square (2013 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Square (2013 film) audience
#·InterestCategoryAffinity×
01Vicky Cristina BarcelonaMovies & TV560.47×
02Noah BaumbachMovies & TV376.96×
03The LobsterMovies & TV186.85×
04Blue JasmineMovies & TV163.18×
05Midnight in ParisMovies & TV112.40×
06Takashi MurakamiArts & Culture105.14×
07Moonrise KingdomMovies & TV99.15×
08David HockneyArts & Culture76.93×
09The Grand Budapest HotelMovies & TV72.08×
10Jean-Michel BasquiatArts & Culture66.12×
11Ai WeiweiArts & Culture60.76×
12Jeff KoonsArts & Culture58.46×
13Faye DunawayMovies & TV52.75×
14Keith HaringArts & Culture45.93×
15Fear and Loathing in Las Vegas (film)Movies & TV28.54×
16Little Miss SunshineMovies & TV20.37×
17Jessica ChastainMovies & TV19.45×
18Jason SegelMovies & TV16.31×
19Lily AllenMusic & Radio14.47×
20Obsessed (2009 film)Movies & TV14.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Square (2013 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by The Square (2013 film) audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.18×
Urban LifestyleOPEN1.93×
IndulgenceJOY1.68×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by The Square (2013 film) audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.64×
Pet OwnershipJOY0.79×
DIY MentalityTHRILL0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does The Square (2013 film) have in United States?

The Square (2013 film) has an estimated audience of 508,698 people in United States, concentrated in California and Washington, District of Columbia.

02

What is the gender split and age of The Square (2013 film) viewers?

69.1% of The Square (2013 film) fans are female, 30.9% are male, with an average age of 51.8 years.

03

Which brands do The Square (2013 film) fans like most?

The Square (2013 film) fans show strongest brand affinity for Vicky Cristina Barcelona (560.47×), Noah Baumbach (376.96×), and The Lobster (186.85×) over the country average.

04

Where do The Square (2013 film) fans live in United States?

The Square (2013 film) fans in United States are most concentrated in California (reach ~40K), Washington, District of Columbia (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do The Square (2013 film) fans also like?

Beyond The Square (2013 film) itself, the audience over-indexes on Noah Baumbach (376.96×), The Lobster (186.85×), Takashi Murakami (105.14×), and Midnight in Paris (112.4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Square (2013 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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