The Wedding Planner Audience in United States

The Wedding Planner logo

The Wedding Planner has an estimated audience of 1,562,817 people in United States. 86.4% are female, 13.6% are male, average age 34.1. Top regions: California, Texas, Florida. Top brand affinities: Bank account, Cachorro, Hooked on Phonics, Goop, Historic site.

The average The Wedding Planner fan in United States is 34.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Bank account, Cachorro, Hooked on Phonics, with strongest over-indexing on Bank account (6.09× the country average). Demographically, the The Wedding Planner audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Movie / TV Show / Series

Demographics of The Wedding Planner fans

Demographic split for The Wedding Planner audience in United States
MetricValue
Female86.4%
Male13.6%
Average age34.1
Estimated audience size1,562,817

Audience persona

The typical The Wedding Planner fan in United States is more female, around 34.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Bank account.

Top regions in United States

Top regions ranked by reach for The Wedding Planner in United States
RegionReachAffinity
California209,5601.22×
Texas161,7271.2×
Florida99,0920.94×
New York85,7050.98×
Illinois55,5401.07×
Pennsylvania48,9530.93×
Georgia47,8520.99×
North Carolina47,5191.01×
Ohio45,9640.95×
New Jersey42,2401.06×
Michigan41,9371.03×
Arizona39,3471.23×
Virginia37,5280.99×
Tennessee33,3801.06×
Washington31,2781×
Indiana30,7581.08×
Massachusetts29,1810.95×
Missouri26,8121.06×
Alabama24,3331.11×
Utah24,2821.74×
Maryland24,2650.9×
South Carolina23,8811.02×
Wisconsin23,8751.02×
Colorado23,4510.95×
Minnesota21,6260.97×
Kentucky19,5711×
Louisiana19,1730.95×
Oklahoma18,8071.08×
Oregon18,1141.01×
Connecticut15,4860.99×
Nevada13,9590.92×
Arkansas13,6071.06×
Iowa13,5441.05×
Kansas13,0251.06×
Mississippi11,8790.92×
Idaho10,8991.39×
Nebraska8,0101.02×
New Mexico7,9591.02×
Hawaii6,3020.94×
West Virginia5,9080.81×
New Hampshire5,3790.87×
Rhode Island4,6450.93×
Maine4,5230.81×
Montana4,1460.96×
Washington, District of Columbia4,1380.88×
Delaware3,2150.75×
South Dakota3,1270.87×
Alaska2,8240.84×
North Dakota2,6600.83×
Vermont2,1270.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Wedding Planner audience
BrandAffinityCategory
Bank account6.09×Business & Career
Cachorro11.97×Pets & Animals
Hooked on Phonics19.98×Kids & Family
Goop9.27×Internet & Social Media
Historic site7.29×Arts & Culture
Fairy godmother12.41×Literature
Product design3.22×Business & Career
Natural rubber2.88×Cars & Mobility
Governor of Michigan9.6×Politics & Society
Hickok4521.28×Internet & Social Media
Collectable1.78×Kids & Family
Hardik Pandya16.37×Sports
Hipster10.3×Politics & Society
Vocal harmony4.71×Music & Radio
UK garage5.54×Music & Radio
Home equity1.96×Home & Garden
Mathcore7.73×Music & Radio
JDSU2.6×Business & Career
Guitarist (magazine)9.52×Music & Radio
Jesse Plemons2.85×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Wedding Planner audience
TraitClusterScore
Luxury OrientationPREMIUM5.54
Design AffinityPREMIUM2.54
SustainabilityBALANCE1.92
Sports ActivityPOWER1.76
DIY MentalityTHRILL1.66
Pet OwnershipJOY1.64

Worldwide distribution

Worldwide audience distribution share by country for The Wedding Planner
CountryShare
United States44.8%
Japan10.1%
United Kingdom9.4%

See The Wedding Planner audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does The Wedding Planner have in United States?

The Wedding Planner has an estimated audience of 1,562,817 people in United States, concentrated in California and Texas.

What is the gender split and age of The Wedding Planner fans?

86.4% of The Wedding Planner fans are female, 13.6% are male, with an average age of 34.1 years.

Which brands do The Wedding Planner fans like most?

The Wedding Planner fans show strongest brand affinity for Bank account (6.09×), Cachorro (11.97×), and Hooked on Phonics (19.98×) over the country average.

Where do The Wedding Planner fans live in United States?

The Wedding Planner fans in United States are most concentrated in California (reach 209,560), Texas (reach 161,727), and Florida (reach 99,092). These three regions account for the largest share of the active audience.

What other brands do The Wedding Planner fans also like?

Beyond The Wedding Planner itself, the audience over-indexes on Cachorro (11.97×), Hooked on Phonics (19.98×), Goop (9.27×), and Historic site (7.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Wedding Planner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.