Tigrinya language Audience in United States

Tigrinya language has an estimated audience of 439,239 people in United States. 52.1% are female, 47.9% are male, average age 37.7. Top regions: California, Texas, Washington. Top brand affinities: Ethiopian Airlines, Human Rights Watch, Meg Ryan, MDG, Nile.

The average Tigrinya language fan in United States is 37.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Washington. Top brand affinities include Ethiopian Airlines, Human Rights Watch, Meg Ryan, with strongest over-indexing on Ethiopian Airlines (148.09× the country average). Demographically, the Tigrinya language audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Tigrinya language fans

Demographic split for Tigrinya language audience in United States
MetricValue
Female52.1%
Male47.9%
Average age37.7
Estimated audience size439,239

Audience persona

The typical Tigrinya language fan in United States is balanced, around 37.7 years old, with strong Spirituality tendencies and a notable affinity for Ethiopian Airlines.

Top regions in United States

Top regions ranked by reach for Tigrinya language in United States
RegionReachAffinity
California57,8021.2×
Texas41,0561.09×
Washington35,2904.01×
New York20,0010.81×
Virginia18,7861.76×
Ohio17,9131.32×
Maryland16,7922.22×
Georgia16,1271.19×
North Carolina15,5831.18×
Florida14,2430.48×
Minnesota13,4332.13×
Illinois13,0540.89×
Colorado12,3041.78×
Massachusetts11,6251.34×
Pennsylvania11,5390.78×
Indiana10,8231.35×
Iowa9,0452.5×
Michigan7,8550.68×
Arizona7,6320.85×
Missouri7,2741.03×
Oregon7,1111.41×
New Jersey5,3810.48×
Nevada5,0001.18×
Tennessee4,8840.55×
Washington, District of Columbia4,8573.68×
Kentucky3,8930.71×
Wisconsin3,4810.53×
Utah3,2260.82×
Kansas2,6240.76×
Connecticut2,5350.58×
South Carolina2,5280.38×
South Dakota2,0642.03×
Oklahoma2,0240.41×
Louisiana1,9300.34×
Nebraska1,9040.86×
Alabama1,5770.26×
Idaho1,5340.7×
Mississippi1,2180.34×
Arkansas1,0350.29×
Rhode Island9740.7×
Maine8690.55×
Delaware6850.57×
Hawaii6550.35×
North Dakota6210.69×
Vermont6160.8×
New Hampshire6120.35×
West Virginia5680.28×
New Mexico5260.24×
Alaska5230.56×
Montana4560.37×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tigrinya language audience
BrandAffinityCategory
Ethiopian Airlines148.09×Travel & Leisure
Human Rights Watch132.98×Politics & Society
Meg Ryan48.2×Movies & TV
MDG78.34×Technology & Electronics
Nile71.11×Travel & Leisure
Sharon Osbourne20×Movies & TV
Dennis Quaid20×Movies & TV
Amnesty International50.1×Politics & Society
Al Jazeera29.9×Movies & TV
Red Sea13.44×Travel & Leisure
Raincoat19.68×Fashion & Accessoires
Ghana10.32×Travel & Leisure
Kim Zolciak20×Movies & TV
Luxembourg21.79×Travel & Leisure
Nigeria5.41×Travel & Leisure
North Korea7.93×Travel & Leisure
Chiwetel Ejiofor20×Movies & TV
Kia Sportage13.84×Cars & Mobility
Wisconsin Badgers men's basketball14.25×Sports
Gala19.84×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tigrinya language audience
TraitClusterScore
SpiritualityBALANCE1.68
Urban LifestyleOPEN1.43
PatriotismCONSERVATISM1.28
LGBTQ+ IdentityOPEN1.24
Need for SecurityCONSERVATISM1.18
TravellingTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Tigrinya language
CountryShare
Ethiopia33.8%
United States11.7%
Germany5.5%

See Tigrinya language audiences in other countries

More Language audiences in United States

Frequently asked questions

How many fans does Tigrinya language have in United States?

Tigrinya language has an estimated audience of 439,239 people in United States, concentrated in California and Texas.

What is the gender split and age of Tigrinya language fans?

52.1% of Tigrinya language fans are female, 47.9% are male, with an average age of 37.7 years.

Which brands do Tigrinya language fans like most?

Tigrinya language fans show strongest brand affinity for Ethiopian Airlines (148.09×), Human Rights Watch (132.98×), and Meg Ryan (48.2×) over the country average.

Where do Tigrinya language fans live in United States?

Tigrinya language fans in United States are most concentrated in California (reach 57,802), Texas (reach 41,056), and Washington (reach 35,290). These three regions account for the largest share of the active audience.

What other brands do Tigrinya language fans also like?

Beyond Tigrinya language itself, the audience over-indexes on Human Rights Watch (132.98×), Meg Ryan (48.2×), MDG (78.34×), and Nile (71.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tigrinya language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.