Rascasse Audience Intelligence

Todd McFarlane Audience in United States

A data profile of the people who buy, follow and care about Todd McFarlane in United States — modelled from more than twelve digital signal sources. Todd McFarlane has an estimated audience of 426,294 people in United States.

#10among Artist in United States#464among Book / Manga / Comic in United States#999in Literature

The average Todd McFarlane fan in United States is 35.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Stan Lee, Graphic novel, International education, with strongest over-indexing on Stan Lee (28.02× the country average).

Demographically, the Todd McFarlane audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Todd McFarlane fan in United States is more male, around 35.5 years old, with strong Patriotism tendencies and a notable affinity for Stan Lee.

Category: Literature · Type: Book / Manga / Comic · Subtype: Artist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Todd McFarlane profile in United States.

Audience size
426K
in United States
Gender
22.0%♀
78.0% male
Age
35.5
average years
Country rank
#40156
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

+60%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Todd McFarlane fans

22.0% are female, 78.0% are male, average age 35.5.

Fig. 02

Gender split

22.0%
Female
78.0%
Male
Demographic split for Todd McFarlane audience in United States
MetricValue
Female22.0%
Male78.0%
Average age35.5
Estimated audience size426,294
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Todd McFarlane audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3924%
40-4920%
50+9%
Fig. 04

Worldwide distribution

54.7%

of the worldwide Todd McFarlane audience comes from United States.

Worldwide audience distribution share by country for Todd McFarlane
CountryShare
United States54.7%
Brazil7.0%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Todd McFarlane audience in United States is strongest.

Fig. 05

Top regions by affinity

Todd McFarlane fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~10K1.45×
02California~60K1.42×
03Oklahoma~5K1.23×
04Nevada~5K1.23×
05Washington~9K1.18×
06Kentucky~6K1.18×
07New Mexico~2K1.18×
08Oregon~5K1.13×
09Florida~30K1.11×
10New York~20K1.11×
11Texas~40K1.10×
12Rhode Island~1K1.09×
13Indiana~8K1.08×
14Tennessee~8K1.05×
15Missouri~7K1.05×
16Illinois~10K1.04×
17Arkansas~3K1.04×
18West Virginia~2K1.04×
19Michigan~10K1.03×
20New Jersey~10K1.03×
21Colorado~6K1.03×
22Utah~4K1.03×
23Alaska<1K1.03×
24Ohio~10K1.02×
25Connecticut~4K1.00×
26Idaho~2K1.00×
27North Carolina~10K0.99×
28Kansas~3K0.98×
29New Hampshire~2K0.98×
30Georgia~10K0.97×
31Pennsylvania~10K0.96×
32Maryland~6K0.95×
33Virginia~9K0.94×
34Iowa~3K0.93×
35Montana~1K0.93×
36North Dakota<1K0.93×
37Louisiana~5K0.92×
38Maine~1K0.92×
39Delaware~1K0.92×
40Nebraska~2K0.91×
41Massachusetts~7K0.90×
42South Carolina~5K0.89×
43Alabama~5K0.89×
44Mississippi~3K0.89×
45South Dakota<1K0.89×
46Vermont<1K0.89×
47Wisconsin~5K0.86×
48Hawaii~1K0.85×
49Minnesota~5K0.83×
50Washington, District of Columbia<1K0.78×
Fig. 06

Affinity by region

Affinity by region — Todd McFarlane, United States
0.78×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Todd McFarlane audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Todd McFarlane audience
#·InterestCategoryAffinity×
01Freddy vs. JasonMovies & TV40.19×
02Stan LeeMovies & TV28.02×
03International educationBusiness & Career22.11×
04malwarebytesTechnology & Electronics20.00×
05Michael GambonMovies & TV20.00×
06Batman BeginsMovies & TV19.05×
07Superhero fictionLiterature14.75×
08Graphic novelLiterature14.37×
09Rachel McAdamsMovies & TV13.26×
10San Diego Comic-Con InternationalLiterature11.10×
11My Hero AcademiaLiterature9.43×
12Disneyland ParisTravel & Leisure8.87×
13Brittany SnowMovies & TV8.22×
14Assassin's CreedGames7.94×
15Henry CavillMovies & TV7.47×
16Collectible card gameGames6.86×
17Anime and manga fandomLiterature6.07×
18PokémonGames5.50×
19GameStopGames4.92×
20BeetlejuiceMovies & TV4.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Todd McFarlane audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Todd McFarlane audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.97×
Convenience OrientationPREMIUM1.63×
Community OrientationOPEN1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Todd McFarlane audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
DIY MentalityTHRILL0.69×
Quality AwarenessPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Todd McFarlane have in United States?

Todd McFarlane has an estimated audience of 426,294 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Todd McFarlane fans?

22.0% of Todd McFarlane fans are female, 78.0% are male, with an average age of 35.5 years.

03

Which brands do Todd McFarlane fans like most?

Todd McFarlane fans show strongest brand affinity for Stan Lee (28.02×), Graphic novel (14.37×), and International education (22.11×) over the country average.

04

Where do Todd McFarlane fans live in United States?

Todd McFarlane fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Todd McFarlane fans also like?

Beyond Todd McFarlane itself, the audience over-indexes on Graphic novel (14.37×), International education (22.11×), Superhero fiction (14.75×), and Rachel McAdams (13.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Artist audiences in United States

See Todd McFarlane audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Todd McFarlane. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →