Rascasse Audience Intelligence

Tom Joyner Audience in United States

A data profile of the people who buy, follow and care about Tom Joyner in United States — modelled from more than twelve digital signal sources. Tom Joyner has an estimated audience of 405,405 people in United States.

#9among Radio host in United States#10195among Person in United States#5881in Music & Radio

The average Tom Joyner fan in United States is 48.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, Florida.

Top brand affinities include Thandie Newton, Deion Sanders, Adele, with strongest over-indexing on Thandie Newton (33.82× the country average).

Demographically, the Tom Joyner audience skews more female with an average age of 48.2, and over-indexes on personality traits such as Community Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tom Joyner fan in United States is more female, around 48.2 years old, with strong Community Orientation tendencies and a notable affinity for Thandie Newton.

Category: Music & Radio · Type: Person · Subtype: Radio host

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tom Joyner profile in United States.

Audience size
405K
in United States
Gender
59.9%♀
40.1% male
Age
48.2
average years
Country rank
#41312
Person in United States
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tom Joyner fans

59.9% are female, 40.1% are male, average age 48.2.

Fig. 02

Gender split

59.9%
Female
40.1%
Male
Demographic split for Tom Joyner audience in United States
MetricValue
Female59.9%
Male40.1%
Average age48.2
Estimated audience size405,405
Fig. 03

Age distribution

Ø 48.2
average years
Age distribution of the Tom Joyner audience in United States
Age bracketShare%
16-196%
20-298%
30-3916%
40-4928%
50+42%
Fig. 04

Worldwide distribution

97.3%

of the worldwide Tom Joyner audience comes from United States.

Worldwide audience distribution share by country for Tom Joyner
CountryShare
United States97.3%
United Kingdom0.9%
Netherlands0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tom Joyner audience in United States is strongest.

Fig. 05

Top regions by affinity

Tom Joyner fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~40K3.39×
02Mississippi~10K3.15×
03Alabama~20K3.04×
04Maryland~20K2.63×
05Louisiana~10K2.57×
06North Carolina~30K2.16×
07Washington, District of Columbia~3K2.08×
08South Carolina~10K1.99×
09Illinois~20K1.76×
10Virginia~20K1.64×
11Tennessee~10K1.64×
12Florida~40K1.36×
13Texas~50K1.35×
14Delaware~2K1.33×
15Michigan~10K1.28×
16Ohio~10K1.18×
17Arkansas~4K1.12×
18Indiana~8K1.09×
19Missouri~6K0.97×
20Alaska<1K0.92×
21Vermont<1K0.91×
22North Dakota<1K0.90×
23South Dakota<1K0.89×
24Montana<1K0.88×
25Pennsylvania~10K0.86×
26Rhode Island~1K0.86×
27Oklahoma~4K0.85×
28Nevada~3K0.85×
29Idaho~2K0.85×
30New Hampshire~1K0.85×
31Maine~1K0.85×
32West Virginia~2K0.84×
33Hawaii~1K0.84×
34New Mexico~2K0.83×
35Utah~3K0.82×
36Nebraska~2K0.81×
37Kentucky~4K0.79×
38Iowa~3K0.75×
39Kansas~2K0.75×
40New Jersey~8K0.73×
41Connecticut~3K0.73×
42Oregon~3K0.71×
43Wisconsin~4K0.67×
44Minnesota~4K0.62×
45New York~10K0.61×
46Colorado~4K0.60×
47Arizona~5K0.58×
48Washington~5K0.56×
49Massachusetts~5K0.56×
50California~20K0.40×
Fig. 06

Affinity by region

Affinity by region — Tom Joyner, United States
0.40×1.00×3.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tom Joyner audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tom Joyner audience
#·InterestCategoryAffinity×
01Thandie NewtonMovies & TV33.82×
02ToshibaTechnology & Electronics21.65×
03AdeleMusic & Radio16.88×
04Magic JohnsonSports14.04×
05Deion SandersSports12.63×
06Aretha FranklinMusic & Radio11.95×
07Halle BerryMovies & TV11.17×
08Denzel WashingtonMovies & TV8.12×
09Teyana TaylorMovies & TV8.09×
10Tyler PerryMovies & TV6.98×
11Soul foodMusic & Radio6.64×
12Late-night talk showMovies & TV6.48×
13MelaninBeauty & Wellness6.26×
14ShellfishFood & Beverages5.71×
15Michael B. JordanMovies & TV5.08×
16MSNBCMovies & TV4.79×
17Red LobsterFood & Beverages4.28×
18TMZInternet & Social Media3.97×
19Home AppliancesHome & Garden2.25×
20Stand-up comedyMovies & TV2.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tom Joyner audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tom Joyner audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.98×
Urban LifestyleOPEN1.88×
IndulgenceJOY1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tom Joyner audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.79×
ExtroversionTHRILL0.80×
Sports ActivityPOWER0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tom Joyner have in United States?

Tom Joyner has an estimated audience of 405,405 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of Tom Joyner fans?

59.9% of Tom Joyner fans are female, 40.1% are male, with an average age of 48.2 years.

03

Which brands do Tom Joyner fans like most?

Tom Joyner fans show strongest brand affinity for Thandie Newton (33.82×), Deion Sanders (12.63×), and Adele (16.88×) over the country average.

04

Where do Tom Joyner fans live in United States?

Tom Joyner fans in United States are most concentrated in Texas (reach ~50K), Georgia (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tom Joyner fans also like?

Beyond Tom Joyner itself, the audience over-indexes on Deion Sanders (12.63×), Adele (16.88×), Halle Berry (11.17×), and TMZ (3.97×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Tom Joyner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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