Sean Hannity Audience in United States

Sean Hannity has an estimated audience of 3,175,584 people in United States. 45.9% are female, 54.1% are male, average age 47.3. Top regions: Florida, Texas, California. Top brand affinities: Finnair, Capital One, Google Maps, Diane Keaton, CarGurus.

The average Sean Hannity fan in United States is 47.3 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Finnair, Capital One, Google Maps, with strongest over-indexing on Finnair (675× the country average). Demographically, the Sean Hannity audience skews balanced with an average age of 47.3, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Radio host

Demographics of Sean Hannity fans

Demographic split for Sean Hannity audience in United States
MetricValue
Female45.9%
Male54.1%
Average age47.3
Estimated audience size3,175,584

Audience persona

The typical Sean Hannity fan in United States is balanced, around 47.3 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Sean Hannity in United States
RegionReachAffinity
Florida271,4501.26×
Texas225,4890.83×
California218,0230.62×
New York163,7080.92×
Pennsylvania134,1371.25×
Ohio120,8711.24×
Georgia114,7181.17×
North Carolina113,7921.19×
Illinois98,8520.93×
New Jersey95,0991.18×
Michigan95,0361.14×
Tennessee82,8711.3×
Virginia80,1591.04×
South Carolina72,3781.51×
Alabama66,4641.5×
Missouri59,6841.17×
Indiana58,8721.01×
Louisiana55,9241.37×
Wisconsin54,5591.14×
Arizona51,8780.8×
Massachusetts50,9880.81×
Kentucky46,6181.17×
Minnesota44,7440.98×
Oklahoma43,2311.23×
Colorado42,6140.85×
Washington42,5350.67×
Maryland41,4570.76×
Mississippi37,4761.43×
Connecticut31,4340.99×
Oregon28,5900.79×
Kansas28,1511.12×
Utah27,5460.97×
Iowa27,2481.04×
Arkansas27,1651.04×
Nevada24,5990.8×
Idaho18,2541.15×
West Virginia18,1801.23×
Nebraska15,6970.99×
New Hampshire11,1710.89×
Maine10,5000.92×
Rhode Island10,0641×
Montana9,7771.11×
New Mexico9,6850.61×
Delaware7,7670.89×
South Dakota7,0890.97×
Hawaii5,9560.44×
North Dakota5,5650.85×
Washington, District of Columbia5,5170.58×
Wyoming4,9901.06×
Vermont3,6500.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sean Hannity audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One17.6×Business & Career
Google Maps11.73×Internet & Social Media
Diane Keaton15.74×Movies & TV
CarGurus14.47×Cars & Mobility
Indeed.com9.48×Business & Career
Clint Eastwood19.61×Movies & TV
Google News12.39×News
AccuWeather13.37×Home & Garden
Aaron Rodgers13.08×Sports
Billy Bob Thornton15.75×Movies & TV
Bruce Willis12.93×Movies & TV
Demi Moore16.44×Movies & TV
Matthew McConaughey15.51×Movies & TV
DuckDuckGo14.88×Internet & Social Media
Circle K11.4×Shopping
DeviantArt11.5×Internet & Social Media
Telegram19.83×Internet & Social Media
Khan Academy11.93×Business & Career
John Wayne21.62×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sean Hannity audience
TraitClusterScore
PatriotismCONSERVATISM1.95
Need for SecurityCONSERVATISM1.23
IndividualismJOY1.2
SpiritualityBALANCE1.17
TraditionCONSERVATISM1.08
Risk AppetiteTHRILL1.05

Worldwide distribution

Worldwide audience distribution share by country for Sean Hannity
CountryShare
United States87.8%
Canada2.4%
United Kingdom1.4%

See Sean Hannity audiences in other countries

More Radio host audiences in United States

Frequently asked questions

How many fans does Sean Hannity have in United States?

Sean Hannity has an estimated audience of 3,175,584 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Sean Hannity fans?

45.9% of Sean Hannity fans are female, 54.1% are male, with an average age of 47.3 years.

Which brands do Sean Hannity fans like most?

Sean Hannity fans show strongest brand affinity for Finnair (675×), Capital One (17.6×), and Google Maps (11.73×) over the country average.

Where do Sean Hannity fans live in United States?

Sean Hannity fans in United States are most concentrated in Florida (reach 271,450), Texas (reach 225,489), and California (reach 218,023). These three regions account for the largest share of the active audience.

What other brands do Sean Hannity fans also like?

Beyond Sean Hannity itself, the audience over-indexes on Capital One (17.6×), Google Maps (11.73×), Diane Keaton (15.74×), and CarGurus (14.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sean Hannity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.