Rascasse Audience Intelligence

TRiDENT Audience in United States

A data profile of the people who buy, follow and care about TRiDENT in United States — modelled from more than twelve digital signal sources. TRiDENT has an estimated audience of 1,078,389 people in United States.

#150among Rock in United States#4962among Person in United States#2888in Music & Radio

The average TRiDENT fan in United States is 36.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Lutein, Pinky and the Brain, Jimmy John's, with strongest over-indexing on Lutein (148.11× the country average).

Demographically, the TRiDENT audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical TRiDENT fan in United States is more female, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Lutein.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the TRiDENT profile in United States.

Audience size
1.1M
in United States
Gender
59.4%♀
40.6% male
Age
36.3
average years
Country rank
#22523
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of TRiDENT fans

59.4% are female, 40.6% are male, average age 36.3.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for TRiDENT audience in United States
MetricValue
Female59.4%
Male40.6%
Average age36.3
Estimated audience size1,078,389
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the TRiDENT audience in United States
Age bracketShare%
16-1928%
20-2919%
30-3918%
40-4923%
50+13%
Fig. 04

Worldwide distribution

21.2%

of the worldwide TRiDENT audience comes from United States.

Worldwide audience distribution share by country for TRiDENT
CountryShare
Brazil31.1%
United States21.2%
India15.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the TRiDENT audience in United States is strongest.

Fig. 05

Top regions by affinity

TRiDENT fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~40K2.73×
02Massachusetts~40K1.82×
03Florida~100K1.35×
04Arizona~30K1.26×
05New Hampshire~5K1.22×
06Colorado~20K1.19×
07Maine~4K1.19×
08Washington~20K1.18×
09Connecticut~10K1.12×
10California~100K1.11×
11Montana~3K1.09×
12Rhode Island~3K1.03×
13West Virginia~5K1.01×
14Alaska~2K0.99×
15North Carolina~30K0.98×
16Virginia~30K0.98×
17Vermont~2K0.98×
18Kentucky~10K0.97×
19Oregon~10K0.97×
20New Jersey~30K0.96×
21Indiana~20K0.95×
22South Dakota~2K0.94×
23Pennsylvania~30K0.93×
24Minnesota~10K0.93×
25Ohio~30K0.92×
26Georgia~30K0.92×
27Tennessee~20K0.92×
28Delaware~3K0.92×
29New York~50K0.91×
30Michigan~30K0.91×
31Kansas~8K0.91×
32Idaho~5K0.91×
33Wisconsin~10K0.90×
34Texas~80K0.89×
35Alabama~10K0.89×
36Utah~8K0.89×
37Nebraska~5K0.89×
38Illinois~30K0.88×
39Missouri~10K0.88×
40Louisiana~10K0.87×
41Iowa~8K0.87×
42Hawaii~4K0.87×
43North Dakota~2K0.87×
44New Mexico~5K0.86×
45Arkansas~7K0.84×
46Nevada~8K0.83×
47Oklahoma~10K0.82×
48Mississippi~7K0.81×
49Washington, District of Columbia~3K0.79×
50Maryland~10K0.75×
Fig. 06

Affinity by region

Affinity by region — TRiDENT, United States
0.75×1.00×2.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the TRiDENT audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for TRiDENT audience
#·InterestCategoryAffinity×
01LuteinHealth148.11×
02Iko UwaisMovies & TV80.11×
03Pinky and the BrainMovies & TV53.84×
04Jabra (headset)Technology & Electronics28.20×
05Firestone Complete Auto CareCars & Mobility13.86×
06Valvoline Instant Oil ChangeCars & Mobility13.82×
07TranslationBusiness & Career12.50×
08Smart CommunicationsTechnology & Electronics12.20×
09Jimmy John'sFood & Beverages11.60×
10MegamindMovies & TV11.37×
11Armageddon (1998 film)Movies & TV10.46×
12LINETechnology & Electronics9.82×
13Jiffy LubeCars & Mobility7.39×
14Waffle HouseFood & Beverages7.32×
15Scooby-DooMovies & TV6.44×
16Popeyes Louisiana KitchenFood & Beverages5.81×
17Olive GardenFood & Beverages3.94×
18City BankBusiness & Career3.69×
19Planet FitnessSports2.51×
20KrogerFood & Beverages2.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the TRiDENT audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by TRiDENT audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM5.91×
Family OrientationCONSERVATISM1.96×
Convenience OrientationPREMIUM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by TRiDENT audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.76×
DIY MentalityTHRILL0.95×
CreativityOPEN0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does TRiDENT have in United States?

TRiDENT has an estimated audience of 1,078,389 people in United States, concentrated in California and Florida.

02

What is the gender split and age of TRiDENT fans?

59.4% of TRiDENT fans are female, 40.6% are male, with an average age of 36.3 years.

03

Which brands do TRiDENT fans like most?

TRiDENT fans show strongest brand affinity for Lutein (148.11×), Pinky and the Brain (53.84×), and Jimmy John's (11.6×) over the country average.

04

Where do TRiDENT fans live in United States?

TRiDENT fans in United States are most concentrated in California (reach ~100K), Florida (reach ~100K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do TRiDENT fans also like?

Beyond TRiDENT itself, the audience over-indexes on Pinky and the Brain (53.84×), Jimmy John's (11.6×), Valvoline Instant Oil Change (13.82×), and Firestone Complete Auto Care (13.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Rock audiences in United States

See TRiDENT audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for TRiDENT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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