Trip planner Audience in United States

Trip planner logo

Trip planner has an estimated audience of 737,282 people in United States. 57.3% are female, 42.7% are male, average age 45.0. Top regions: California, New York, Texas. Top brand affinities: Ampeg, Safari (web browser), Holiday House, Metropolitan Transportation Authority (New York), Seven (Korean singer).

The average Trip planner fan in United States is 45.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Ampeg, Safari (web browser), Holiday House, with strongest over-indexing on Ampeg (163.27× the country average). Demographically, the Trip planner audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Travelling, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Trip planner fans

Demographic split for Trip planner audience in United States
MetricValue
Female57.3%
Male42.7%
Average age45.0
Estimated audience size737,282

Audience persona

The typical Trip planner fan in United States is more female, around 45.0 years old, with strong Travelling tendencies and a notable affinity for Ampeg.

Top regions in United States

Top regions ranked by reach for Trip planner in United States
RegionReachAffinity
California80,6050.99×
New York53,7401.3×
Texas46,0290.73×
Washington31,8322.15×
Florida30,7270.62×
Maryland28,5292.25×
Virginia26,7531.49×
Oregon24,4172.89×
Illinois23,5540.96×
Minnesota23,4012.22×
Massachusetts17,9761.24×
Colorado16,1521.39×
Pennsylvania15,3670.62×
New Jersey13,9800.75×
North Carolina13,7420.62×
Ohio13,5280.6×
Georgia13,2900.59×
Arizona12,9880.86×
Michigan12,4450.65×
Washington, District of Columbia12,1065.46×
Missouri11,3540.96×
Tennessee9,8710.67×
Wisconsin9,2130.83×
Indiana8,8960.66×
South Carolina6,6070.6×
Connecticut6,4560.87×
Alabama6,2290.6×
Oklahoma6,1350.75×
Kentucky6,1010.66×
Utah6,0130.91×
Louisiana5,3670.56×
Iowa5,1380.85×
Kansas4,8160.83×
Nevada4,6390.65×
Arkansas4,2540.7×
Idaho3,4090.92×
Mississippi3,3350.55×
Nebraska3,0030.81×
New Mexico2,5310.68×
West Virginia2,1380.62×
New Hampshire1,9900.68×
Montana1,8060.88×
Maine1,6880.64×
Hawaii1,4790.47×
Rhode Island1,3950.59×
North Dakota1,3890.92×
South Dakota1,3470.79×
Alaska1,3200.84×
Wyoming1,0951×
Delaware1,0300.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Trip planner audience
BrandAffinityCategory
Ampeg163.27×Technology & Electronics
Safari (web browser)28.72×Technology & Electronics
Holiday House37.35×Home & Garden
Metropolitan Transportation Authority (New York)17.44×Cars & Mobility
Seven (Korean singer)16.65×Music & Radio
Secret (South Korean band)17.82×Music & Radio
The Blob27.65×Movies & TV
Sportal.bg72.69×Sports
Jupe (jacket)48.44×
United States1.51×Travel & Leisure
Photography1.51×Arts & Culture
Luggage lock18.14×Travel & Leisure
Current events1.51×Arts & Culture
Emily Williams80.5×Music & Radio
PFC Slavia Sofia73.21×Sports
Nature1.64×Home & Garden
X1.52×Internet & Social Media
American Airlines2.02×Travel & Leisure
Cosmetics1.57×Beauty & Wellness
Vacations2.04×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Trip planner audience
TraitClusterScore
TravellingTHRILL3.25
Risk AppetiteTHRILL2.17
Luxury OrientationPREMIUM2.05
Family OrientationCONSERVATISM1.39
Price SensitivityPREMIUM1.39
CreativityOPEN1.18

Worldwide distribution

Worldwide audience distribution share by country for Trip planner
CountryShare
United States20.2%
Bulgaria14.3%
Japan14.2%

See Trip planner audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Trip planner have in United States?

Trip planner has an estimated audience of 737,282 people in United States, concentrated in California and New York.

What is the gender split and age of Trip planner fans?

57.3% of Trip planner fans are female, 42.7% are male, with an average age of 45.0 years.

Which brands do Trip planner fans like most?

Trip planner fans show strongest brand affinity for Ampeg (163.27×), Safari (web browser) (28.72×), and Holiday House (37.35×) over the country average.

Where do Trip planner fans live in United States?

Trip planner fans in United States are most concentrated in California (reach 80,605), New York (reach 53,740), and Texas (reach 46,029). These three regions account for the largest share of the active audience.

What other brands do Trip planner fans also like?

Beyond Trip planner itself, the audience over-indexes on Safari (web browser) (28.72×), Holiday House (37.35×), Metropolitan Transportation Authority (New York) (17.44×), and Seven (Korean singer) (16.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Trip planner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.