Luggage lock Audience in United States

Luggage lock logo

Luggage lock has an estimated audience of 864,929 people in United States. 79.5% are female, 20.5% are male, average age 41.0. Top regions: California, Texas, Florida. Top brand affinities: Social shopping, Vueling, Bachelor of Business Administration, Massively multiplayer online games, MSN.

The average Luggage lock fan in United States is 41.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Social shopping, Vueling, Bachelor of Business Administration, with strongest over-indexing on Social shopping (20× the country average). Demographically, the Luggage lock audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Mindfulness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Luggage lock fans

Demographic split for Luggage lock audience in United States
MetricValue
Female79.5%
Male20.5%
Average age41.0
Estimated audience size864,929

Audience persona

The typical Luggage lock fan in United States is more female, around 41.0 years old, with strong Mindfulness tendencies and a notable affinity for Social shopping.

Top regions in United States

Top regions ranked by reach for Luggage lock in United States
RegionReachAffinity
California153,8691.62×
Texas85,2911.15×
Florida70,6981.21×
New York63,2591.31×
Illinois39,4131.37×
Georgia33,8531.27×
New Jersey33,3761.52×
Pennsylvania31,9961.1×
Virginia28,6801.36×
North Carolina27,4491.05×
Ohio26,2520.99×
Michigan24,1181.07×
Maryland22,8291.54×
Massachusetts22,1011.3×
Washington19,9671.15×
Arizona17,3790.98×
Tennessee17,0340.98×
Indiana14,5260.92×
Colorado13,8081.01×
Missouri13,1600.94×
Louisiana12,6541.13×
South Carolina12,5840.97×
Nevada12,1041.45×
Alabama11,7790.97×
Wisconsin11,3150.87×
Minnesota10,7490.87×
Oregon10,7481.08×
Connecticut10,2141.18×
Kentucky8,8420.82×
Oklahoma7,6500.8×
Utah6,6360.86×
Mississippi6,2460.88×
Arkansas5,6390.79×
Kansas5,4650.8×
Hawaii5,2191.4×
Iowa4,6690.66×
New Mexico3,1890.74×
Nebraska3,0690.71×
Idaho3,0440.7×
Delaware3,0111.26×
Rhode Island2,9591.07×
New Hampshire2,9250.86×
Washington, District of Columbia2,7831.07×
West Virginia2,7050.67×
Maine2,0160.65×
Alaska1,6030.87×
Montana1,3240.55×
South Dakota1,2340.62×
North Dakota1,1310.64×
Vermont9260.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Luggage lock audience
BrandAffinityCategory
Social shopping20×Shopping
Vueling57.5×Travel & Leisure
Bachelor of Business Administration38.91×Business & Career
Massively multiplayer online games7.84×Games
MSN3.7×News
Office supplies10.04×Business & Career
CC cream10.42×Beauty & Wellness
BTS9.31×Music & Radio
Livemusic3.98×Music & Radio
Home Office10.71×Business & Career
Child development5.33×Business & Career
Staples (Canada)3.53×Business & Career
Google Flights3.78×Travel & Leisure
Great Clips4.02×Beauty & Wellness
Jean Paul Gaultier11.43×Fashion & Accessoires
Mothercare7.44×Kids & Family
Real-time strategy4.92×Games
Island4.12×Travel & Leisure
Taron Egerton11.21×Movies & TV
Drill bit4.61×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Luggage lock audience
TraitClusterScore
MindfulnessBALANCE2.05
Luxury OrientationPREMIUM1.46
LGBTQ+ IdentityOPEN1.42
Design AffinityPREMIUM1.24
IndulgenceJOY1.22
Family OrientationCONSERVATISM1.22

Worldwide distribution

Worldwide audience distribution share by country for Luggage lock
CountryShare
United States36.5%
India15.7%
Mexico9.5%

See Luggage lock audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Luggage lock have in United States?

Luggage lock has an estimated audience of 864,929 people in United States, concentrated in California and Texas.

What is the gender split and age of Luggage lock fans?

79.5% of Luggage lock fans are female, 20.5% are male, with an average age of 41.0 years.

Which brands do Luggage lock fans like most?

Luggage lock fans show strongest brand affinity for Social shopping (20×), Vueling (57.5×), and Bachelor of Business Administration (38.91×) over the country average.

Where do Luggage lock fans live in United States?

Luggage lock fans in United States are most concentrated in California (reach 153,869), Texas (reach 85,291), and Florida (reach 70,698). These three regions account for the largest share of the active audience.

What other brands do Luggage lock fans also like?

Beyond Luggage lock itself, the audience over-indexes on Vueling (57.5×), Bachelor of Business Administration (38.91×), Massively multiplayer online games (7.84×), and MSN (3.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Luggage lock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.